Shownotes
Brian Hiatt started Dry Mountain unintentionally to disrupt the outdoor industry through additive manufacturing.
He's solving real problems through small-batch production in an industry that hasn't truly innovated in decades.
Growing up in a farming community in Utah and working as a handyman taught him to get creative and solve problems instead of waiting for someone else to do it.
His mission goes beyond selling products he wants to onshore manufacturing, educate people about why public lands matter, and prove you can create quality gear in America at prices people will actually pay.
We talk about how new technology can actually work with old traditions, why consumers need to be reeducated on price versus value when you're paying for better quality, and what he's building that could change how people think about outdoor gear.
Highlights:
- Why real innovation in the outdoor industry stopped decades ago and got replaced by iteration and drop-shipping based on marketing metrics.
- How additive manufacturing and small-batch production make onshoring possible without requiring massive capital investment.
- The importance of believing in your product enough to be your own biggest customer before expecting anyone else to buy it.
- Why never stopping learning and asking questions that lead to more questions is the only way to actually solve problems.
- How YouTube University and self-teaching through trial and error beats traditional. education for people with ADHD and hands-on learning styles.
Make sure to subscribe to Blue Collar BS where we explore how different generations approach work, leadership, and building careers in the trades. Every episode tackles the gap between what you're told should work and what actually works when you're running a business in the real world. Who do you want to hear from next? Drop us a message with guests you'd love to see on the show.
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Transcripts
Welcome back to BlueColorBS everyone. How you doing today, Brad?
Brad Herda (:I am fantastic Mr. Stephen Doyle and how is the Detroit Motor City treating you today?
Steve Doyle (:it is actually a beautiful fall day. It's might be 70 degrees, but who cares? Because it's sunny out and it is phenomenal. No humidity, no rain in sight. Let's go. It is time for some fall football weekend.
Brad Herda (:Perfect.
Perfect. And who's Michigan going lose to this weekend?
Steve Doyle (:I think it's a bye week.
Brad Herda (:Perfect then you can't lose awesome. It's better than the Badgers. That's for sure. Holy shit.
Steve Doyle (:yes. Yes. So who do we get on the show today, Brad?
Brad Herda (:Our guest today is Brian Hyatt, the founder and CEO of Dry Mountain, a veteran owned outdoor gear company based in Utah. Dry Mountain's mission is to bring real innovation back to the back country using additive manufacturing, in-house engineering, rapid iteration. When I talked to Brian on the initial call, the things that he is working on and doing and innovating in the industry.
is nothing short of spectacular. So Brian, thank you so much for being on our show today.
Brian Hiatt (:Thanks for having me and no pressure.
Steve Doyle (:None at all. None at all. So.
Brian Hiatt (:of you know, led me in there with a huge massive I'm changing the industry.
Brad Herda (:Your words, not mine.
Brian Hiatt (:Hey, you know what? You gotta talk a big game sometimes.
Steve Doyle (:That's right, that's right.
Brad Herda (:Go bigger, go home, right?
Steve Doyle (:That's right. That's right. That's right. So before we get get going too fast into the show here, Brian, which generation do you identify with or fit in with?
Brian Hiatt (:A lot of that.
Brian Hiatt (:Oh, jeez. I'm 88. I was born in 88. So, kind of one of those homeless ones. I don't really have a home. I don't really, it's one of those.
Brad Herda (:No, not really.
Steve Doyle (:no. no. No, No, you can't claim that. No, no.
Brian Hiatt (:Hey, don't keep putting that stuff on me, alright? I'm just gonna go ahead and say that right now. Let's just pause, hit the breaks, back up a little bit. I mean, we just started this show.
Steve Doyle (:Hahaha!
I mean...
Brad Herda (:So he doesn't want to admit to it, but that's okay.
Steve Doyle (:That's okay. That's all right. We know that generation well.
Brian Hiatt (:Ha! The glove doesn't fit.
Brad Herda (:Steve Doyle (02:45.166)
Yes, yes, you must have quit. Let's go. That's perfect.
Brad Herda (:So, so what got you started in your journey to start dry mountain and and work on additive manufacturing processes?
Brian Hiatt (:You're regretting this.
Brian Hiatt (:I'm bald and I sweat a lot. So I was trying to solve, yeah, I was just trying to solve, you know, the bald guy problems. I was being from Utah is I'm blessed because it's like the Mecca for the outdoor industry. I can step out in my backyard and I'm literally on dry mountain. I actually did a TikTok live this morning and this is going to be weird, but there are people just watching me. just.
Steve Doyle (:you
Steve Doyle (:Mm-hmm.
Brian Hiatt (:hooked my phone up to my scope, did some digiscoping, shout out Vortex and Mag-View, but they just watched me look for deer. And that was my TikTok Live. It's one of those beneficial things of being in this area and I don't know, it's trying to solve a problem rather than relying on, and I'm broke too, so that goes into it. Gear's too expensive.
Steve Doyle (:Yeah.
Brian Hiatt (:Try man
Steve Doyle (:It's all good, it's all good.
Brian Hiatt (:You gotta get a little bit creative sometimes. Yeah, from a farming community, born and raised in Payson, Utah. Yeah, you just kinda get creative sometimes. You gotta solve problems and do. I tried to solve it through the marketplace like every good old capitalist will, but like every good old capitalist, there wasn't a solution, so I made it.
Steve Doyle (:Mm-hmm.
Steve Doyle (:Okay.
Brad Herda (:And how did you...
why the additive manufacturing piece to it? I mean, you're a younger guy, right? You're not gonna claim which generation you're part of, but you're gonna use some technology differences that are there versus the old methodology. What made you go down that path versus a traditional path of solving the problem?
Brian Hiatt (:I have ADHD and traditional schooling was not one for me. that's what I took a lot from my military. The military was great for me. I loved it. It allowed me to grow up in the structure, you know, from continuing with sports and everything from high school and college. then traditional schooling just doesn't really work. So I tried to teach myself and the best way to do that now is additive. I mean, I've got the printer.
I can print it now. I can teach myself how to CAD. I can you know, I am I will say that I am a Glorious alumni of the YouTube University. Yes massive one If today's yeah, if you want to learn something today you can Now let me write no, but you can at least get the face I mean how many videos on YouTube are there about changing a spark plug in a 97 chef?
Steve Doyle (:Mm-hmm.
Steve Doyle (:Yes.
Steve Doyle (:you
Brian Hiatt (:A lot. How many of them do it wrong? Most of them. But you know what? It's at least giving you somewhere to start. It's just a spark plug. How hard is it to do, right?
Steve Doyle (:Mm-hmm.
Steve Doyle (:trust me. Yeah, I failed epically at that and I have a nice bill right now as a result. So it's, you know, it's pretty nice.
Brian Hiatt (:That's kind of how I got started, I just figured it out.
Brian Hiatt (:My dad's probably so proud. He was a... My dad was a teacher and a high school basketball coach. And this is just to give you little insight into my genius mind. I thought it would be a good idea to slough his class. had him as a... He was my... I called it a pot instructor. Physicals of... Principals of Technology class. And he was not there, so I decided to slough it and not think I was going to get caught. Yeah.
Steve Doyle (:Mm-hmm.
Mm-hmm.
Brian Hiatt (:Welcome to the inside of Brian's mind.
Steve Doyle (:Yeah.
Hehehehe
Brad Herda (:Hang on. on. So your dad's teaching the class, your dad's not there, you decided to skip the class and you thought you weren't going to get caught because dad wasn't in the classroom?
Brian Hiatt (:Yup. I thought it was gonna be good idea. Oh, was like Scotch-free, perfect piece not to go. He's not there. Yeah.
Steve Doyle (:Hehehehe
Brad Herda (:And did you try to use the excuse of I did. Did you use the excuse of while I was with dad?
Brian Hiatt (:Problem solving skills are not that great.
Brad Herda (:not get in trouble. I was with you, Dad.
Brian Hiatt (:You know? Yeah, it was, let's just say it was an adventure in my younger years.
Brad Herda (:So as you're going through this, you say yourself here, modern tools, old school values. How are you bringing...
Brian Hiatt (:Hahaha
Brad Herda (:your stuff to market differently to your end user.
Brian Hiatt (:great question. And I know I say, you know, modern and old school and I try to walk the line because I honestly think it is a walk in a tightrope between the technology we have available today and the traditional values and they'll say ethos of hunting in backcountry skills, survival craft, bushcraft, whatever it is. Now there is, you know, you have
Steve Doyle (:Mm-hmm.
Brian Hiatt (:Think of like the Apollo capsule and the computer that processed all of those calculations for us to put a man on the moon. And we have a smartphone in our pocket that has so much more processing power and information right there that the way that we learned back then or how I learned, I remember just, I mean, I think we can all relate to the going hunting with your dad for the first time and seeing.
that look when he turns around because you're being too loud, you stepped on a, you know, a steak or something like that. And then that's like ingrained into your brain and you never, it's one of those like, it's you will forever remember just to walk a little quieter, you know, light footsteps. So I've been trying to make, find that balance between utilizing what's available without drop shipping because that's literally the outdoor industry today. It's a lot of drop shipping. It's a lot of.
Steve Doyle (:Mm-hmm.
Brian Hiatt (:the same thing, rinse and repeat, because it works or it sells. It goes off of metrics rather than actual solutions that are solved. It's not innovation at 12 miles in, it's boardroom, looking at this is what a lot of people are selling or this influencer is doing this and that and this. And I'm more of, how can I take things out of your pack rather than just add to it? For everything that I do put in your pack, I want to take two out because you don't need to have
Steve Doyle (:Mm-hmm.
Brian Hiatt (:Billion different things to do different things it can do more. I mean we have the multi-tool and this was the Swiss Army knife I want to be that type of brand and how I'm doing that is trying to cultivate a Let's say what is the the word where you put together a bunch of experts a I was just talking to this engineer who had some experience in with the skunk works
Blew my mind. I had no idea how I even ended up in this conversation to begin with but I'm telling you I don't like I just kind of stumble into things. It's been one of those weird things LinkedIn has been really really good to me for some reason But I've been trying to just figure out a way to introduce things Slowly almost like grassroots. That's not a manufactured grassroots method like think of What we think of grassroots is it's not ever really true
Steve Doyle (:Hehehehehe
Brian Hiatt (:purely grassroots. There's a larger engine at push, if you will. I'm trying to go the way of solving the problem, therefore justifying me being in the space. Actually creating a good product that solves a solution at a very fair price and having that be my intro and having that be what my brand stands for rather than who can spend the most money on marketing.
Steve Doyle (:Mm-hmm.
Steve Doyle (:Mm-hmm.
Steve Doyle (:Right.
So what? Yeah, yeah, yeah. No, but what what? So tell tell our audience a little bit more about. The the desire with Dry Mountain and. You know, the manufacturability for outdoor gear.
Brian Hiatt (:That's all I
Brian Hiatt (:Onshoreing. Buzzword. Massive buzzword today, at least. And I don't think people really understood supply chains until 2020. I think that's when it became more, well, you know, widely talked about in the political or public square of supply chains, understanding how things are made. Currently, we don't really have the capability to produce very much here. As far as consumer grade electronics goes.
Steve Doyle (:Mm-hmm.
Brian Hiatt (:And I say that but at affordable price that we'll pay because we are the biggest consumer. The government is as well, but we are also the cheapest people. mean, at least my folks are. We're trying to pinch pennies even though it doesn't matter your social and economic standing, you're still trying to pinch pennies. So we ask these things of these brands of being made in America, but yet.
Steve Doyle (:Mm-hmm.
Brian Hiatt (:If we can save a dollar on buying something that's not made in America, we're going to. And I'm trying to change that. It's very, very hard to change that dynamic and it's an education thing as well. So that's where it goes back to the additive manufacturing route is producing a higher grade quality product because of the material sciences with it. Small batch manufacturing is possible to do it here and to do it with quality and to actually be able to scale it. Because if you just add another printer, you can
Steve Doyle (:Mm-hmm.
Steve Doyle (:Mm-hmm.
Brian Hiatt (:Theoretically multiply it by a value a whole value 10 by adding another printer another Printers keep printing you make money. It's great. It's one of those processes So what I've done is put together a bunch of small Wisconsin's shout out Wisconsin stack 3d Brandon those guys they have I call them on Posh Ops. They're not but they're just smaller manufacturers who
Brad Herda (:Right.
Steve Doyle (:Mm-hmm.
Steve Doyle (:Mm-hmm.
Brian Hiatt (:were willing to take a chance on a guy like me who has this dream and this vision of making products that actually solve problems in the backcountry rather than just has a cool logo on it. Although I do have a cool logo.
Steve Doyle (:Mm.
Brad Herda (:You do have a cool logo and you got and you got a lot of you got a lot of you got a swag gear in your on your website. Not a lot of utilitarians. It's a T shirt company. What are we talking about?
Steve Doyle (:You do have a cool logo.
Brian Hiatt (:Yeah, mean, go to my website right now, you think I sell t-shirts. That's all it does on there. Proprietary stuff is tough, It's hard not to the cat out of the bag every single time, lawyers. I'm telling you, the bane of my existence, patents and lawyers. When was the last time you guys saw a brand new product come to market in the outdoor industry that has not been done?
Steve Doyle (:Yeah.
Steve Doyle (:Mm-hmm.
Steve Doyle (:Mm-hmm.
Brian Hiatt (:Can you recall?
Steve Doyle (:In the outdoor industry? man.
Brian Hiatt (:Yeah.
Good question, isn't it? Yeah, right. All right, here's another one for you. When was the last time there was a real innovation?
Brad Herda (:It's the same patterns just now the patterns.
Brad Herda (:The patents expired and they just remake them, right? And just something different, different color, different material, different.
Brian Hiatt (:Say again.
Brian Hiatt (:Yeah, yeah. Go look at the patent and trademark off this website and it is insane. I'll ask you guys another question. When was the last time real innovations happened with a backpack?
Steve Doyle (:Mm-hmm.
Steve Doyle (:With a backpack? Ooh.
Brian Hiatt (:We'll use a backpack, it's just the one thing. And this is not a, you know, putting any backpack manufacturer on blast, by the way. This is just a hiking backpack.
Steve Doyle (:you
Brad Herda (:when they had the clip to go around your waist and put to the front. That was the last innovation that I'm aware of.
Steve Doyle (:Hehehehehe
Brian Hiatt (:All right, now we know which generation you're from.
I was thinking more or less like, you know, external to internal frame, but alright, let's go around with a belt.
Brad Herda (:When they put the clip on that so you can be so attached to the rest of your body so it doesn't just wrap around right
Steve Doyle (:You know, he just wanted a front-facing backpack, i.e. the fanny pack.
Brian Hiatt (:I hear you AI, you're right.
You're right, you're right. But in all reality, that's what, how many years has that been?
Brad Herda (:after I got out of college for sure. So 90s.
Brian Hiatt (:long time, right?
Steve Doyle (:Mm-hmm.
Brian Hiatt (:So there's been a lot of iteration, not much innovation because innovation costs a lot of money. And then these brands were successful and they made a lot of money. And then the decision making got taken out of the people who created it or they started with the best ideals and intentions, but then it just became part of the whole Coggin machine. Now it's just about.
Steve Doyle (:Mm-hmm.
Steve Doyle (:Mm-hmm.
Brian Hiatt (:We're also asking a generation of people to protect public lands and why they should be important, know, interested in it. Yet not really explaining why. so kind of go back to the whole thing is I don't know how I've gotten into these rooms. have a big mission of trying to educate people. They're just shine a light on the smaller brands. There's a lot of us that are here who trying to, you know, make a change, make an impact, not those drop shipping brands. We're not going to talk about them.
Steve Doyle (:Mm-hmm.
Steve Doyle (:Mm-hmm.
Brian Hiatt (:because there is, we're not going to talk about Instagram. We're not going to talk about TikTok because that's just all white labeling. That's where you want to go. Cool. But, we're talking about, you know, the brands that are really trying to make a difference. and they actually show up in more than one way. they show up with the nonprofit side. They show up with a lot of the initiatives. I'm lucky enough to, you know, have talked and had a few connections with the backcountry hunters and anglers of America.
Steve Doyle (:Mm-hmm.
Brian Hiatt (:They're an awesome nonprofit. Luckily enough to have conversations with you guys. I have no idea how I got here, but here I am.
Steve Doyle (:Yeah
Brad Herda (:Shane, Shane connected us. Connected me and you. Shane Hannes.
Brian Hiatt (:Yeah, like I said, LinkedIn. It's worked out well for me.
Steve Doyle (:Mm-hmm.
Brad Herda (:So how you connected with him, I have no idea. But Shane connected me to you and like, OK, great. Let's have a conversation. Had a phone call, and now we're here today.
Steve Doyle (:Yep.
Steve Doyle (:Yep. So tell our audience what's
Brian Hiatt (:Yeah, it's one of those fun things where...
Steve Doyle (:Now I was gonna say tell her out for our audience. What's like the coolest stuff that you guys are out producing right now?
Brad Herda (:that you can tell us.
Steve Doyle (:that you can tell us.
Brian Hiatt (:Go.
Brian Hiatt (:Okay, so I think that the coolest thing that I am working on currently is a way to fuse.
Brian Hiatt (:an actual AI that you can use without it being connected to WiFi.
Steve Doyle (:Mm-hmm.
Brian Hiatt (:So you can have a, it's for safety, it's for communication.
Steve Doyle (:Ooh.
Mm-hmm.
Brian Hiatt (:being.
more aware, it's offloading your mental workload and allowing you to be more present and to experience it in different way. Because the age of AI is here. There's no doubting it. It's just that's what it is. Now it's how we understand it and how we utilize it is what really is going to determine the impact in my industry and the outdoor industry.
Steve Doyle (:Mm-hmm.
Steve Doyle (:Mm-hmm.
Brian Hiatt (:That's probably the coolest thing I'm working on other than obviously I will say the name. It is called the Trail Light and it is the first thing that I invented and it was because I'm bald and I'm out of shape and I sweat a lot and I did not need the power of the sun on my forehead all the time. So there are times but yeah it's the Trail Light is an awesome project and I'm working on the cool thing about it is it's all 3D printed.
Steve Doyle (:Mmm.
Brian Hiatt (:electronics. You can integrate the electronics into a 3D print now. So it'll be the, as far as I know, I mean your viewers might correct me on this, but it'll be one of the first 3D printed consumer-grade electronics in the United States.
Steve Doyle (:Wow.
Steve Doyle (:Wow.
Brad Herda (:That's called innovation.
Steve Doyle (:Yes. Heck yeah.
Brian Hiatt (:Yeah, that's called swinging for the fences. There's an interesting, having a startup in the outdoor industry that's no longer just an outdoor gear company, I have had a lot of really cool, very smart advisors, way smarter than I am, help me and outdoor solutions is kind of more fitting, I guess you'd call it that.
It's just, I kind of feel like I'm just the good idea guy. But you know, there, I was a handyman for starting this. So it kind of fits, right? I can, I can do a lot of things, but at the same time, I'm smart enough to know that I don't know what I don't know. And hence, find people who do know that. I think the biggest message I could give your audience today is, to never stop learning.
Steve Doyle (:Mm-hmm.
Steve Doyle (:You
Mm-hmm.
Steve Doyle (:Mm-hmm.
Brian Hiatt (:never stop trying to find. I have this written down on this paper right here actually and it's I have question and then an arrow to answer and then an arrow to question and it's just this revolving circle and that's how you actually can solve problems. You start with a small bite and then a little bigger one one step at a time one day at a problem one day at a time one problem at a time baby steps. It's kind of my little mantra thing there and it's the only way you can actually get anything done.
Steve Doyle (:Mm-hmm.
Steve Doyle (:Mm-hmm.
Steve Doyle (:Mm-hmm.
Brian Hiatt (:It's so hard to bring a product to market today. It's... I mean, they want to say that they have all these doors and avenues open to you, but there is a lot of roadblocks and lot of locked doors that I don't have a key for.
Brad Herda (:Right, because it's all pay to play and you've got to find ways to organically do it and that is very, very difficult.
Steve Doyle (:Mm-hmm.
Brian Hiatt (:It is, it is, but it's worth it. I saw a recording of Steve Jobs and he was talking about, he was one of those big old conferences that they have all the really smart, successful people go to and people go pay to go listen to it. Cool. But it was a clip that it was just saying that you kind of have to be your biggest fan. You have to believe in yourself no matter what. You have to have a passion for it because if you don't, what are you doing? It is already hard enough as is that if you're
Steve Doyle (:Mm-hmm.
Brian Hiatt (:Basically getting in your own way by doing that if you don't believe in your product. How can anybody else?
Steve Doyle (:Mm-hmm.
Brian Hiatt (:Kinda hit home.
Brad Herda (:100 % accurate. Right? And when I talk to you the first time, your passion and desire for what you're working on and doing is completely authentic and real. You want to make your industry, your part of the world, the thing that you are most passionate about, better for everybody else. And that is what's going to lead to ultimate success.
right? No matter how many doors are there, no matter how many doors get shut, right? I mean, it's going, you're not going to let it fail because of a stumbling block. It's going to be spectacular and I am, right? Hopefully someday there'll be something other than t-shirts on the website and sweatshirts and there's a product there to go off and on, right?
Brian Hiatt (:I appreciate that. Your lips got ears.
Steve Doyle (:Mm-hmm.
Brian Hiatt (:Yeah, I My what I always tell myself is I'm the customer I built this for me So if I'm the only one at the end of the day who has this product and I buy it I'm the only person that's alright with me because I made it for myself If it's all ready else's problems, then that's just icing on the cake
Steve Doyle (:Thank
Brad Herda (:You selfish bastard.
Steve Doyle (:Yeah.
Brian Hiatt (:Hey, I sound damn good at it, don't I? This is why it's BS podcast. I am full of it. My eyes are blue, but buddy, I'm telling you I'm so full of it. They might as well be brown.
Steve Doyle (:Yep.
Brad Herda (:Thank you.
Brad Herda (:All right, so this is the rapid fire part of the show. So I'm gonna ask a bunch of questions. Hopefully they're very short answers, one word type answers type of scenario. And we'll see where we go from here. dumbest thing you ever heard in a meeting.
Brian Hiatt (:So, yeah.
Brian Hiatt (:All right.
Brian Hiatt (:But, something I said, there's a lot of, what? Because I've had meetings where I didn't understand words they were saying. Did I actually act, we have to Google what they act, the word was, and it didn't make any sense to me. So I just said, what?
Steve Doyle (:Mm-hmm.
Steve Doyle (:Mm-hmm.
Steve Doyle (:Mm-hmm.
Brad Herda (:Okay. What is your go-to excuse when running late?
Brian Hiatt (:technical difficulties.
Brad Herda (:Beer, bourbon, or I'm a kombucha person.
Brian Hiatt (:that or I have to go to Patrick.
Brian Hiatt (:Oof.
I got a funny story about kombucha. Is that kombacha? Kombucha? All right. Real quick, rapid fire. Simpson's Cat Lady, Crazy Cat Lady. I have met a real life imitation of that Crazy Cat Lady and she was brewing kombucha or kombucha or whatever it was in her front room. Yeah. The Tales of the Handyman stories. I'm fairly sure I'm on a watch list.
Steve Doyle (:Puget.
Steve Doyle (:Yeah.
Brian Hiatt (:I'm telling you, I got out of there so fast it was wild.
Brad Herda (:Okay, favorite candy.
Brian Hiatt (:been for some reason Charleston Chew. Yeah, yeah right huh? You want one of those now hmm? I'm ready for us. Sponsor?
Steve Doyle (:Ooh.
Steve Doyle (:No. Frozen even. All right.
Brad Herda (:There you go.
Brian Hiatt (:Frozen. Yeah, new good.
Brad Herda (:Early bird or night owl?
Brian Hiatt (:I am 37 years old, former military. I wake up at 3, 45, 4 o'clock in the morning and by 8 o'clock I'm ready for bed. Also seeing no kids.
Steve Doyle (:Yes. Yes.
Brad Herda (:Best pizza topping.
Brian Hiatt (:meat.
Brian Hiatt (:Okay.
Steve Doyle (:You
Brian Hiatt (:If it moves, it's fine.
Brad Herda (:Favorite movie quote.
Brian Hiatt (:That's all I gotta say about that.
Steve Doyle (:You
Brad Herda (:Favorite music.
Brian Hiatt (:I can relate to that character so much, it's wild.
Steve Doyle (:Mm-hmm.
Brian Hiatt (:Disney power ballads. I don't know. I love country, but it's something about them power ballads, man. It's really just the blood going in the morning.
Steve Doyle (:You
Brian Hiatt (:I'll shed a tear every now and then. Just around the riverbend.
Brian Hiatt (:Ultimate motivation. Yeah.
Brad Herda (:Living or dead living or dead? Who would you want to have a conversation with?
Brian Hiatt (:Hahaha
Brian Hiatt (:For a living, shit. People who died, died. They lost.
Steve Doyle (:You
Brad Herda (:But if you could bring them back and talk to them, pick a person living or dead that you'd want to have a conversation with.
Brian Hiatt (:President Grant, I am a massive fan of history and I feel like Ulysses didn't get a fair shake. I mean, he did win.
Steve Doyle (:Mmm.
Steve Doyle (:Hmm. Okay.
Brian Hiatt (:Just saying. There actually is a mausoleum in New York. It's huge, nobody knows about it.
Brad Herda (:Interesting. Okay.
Steve Doyle (:Interesting.
Brad Herda (:So, so if people want to learn more about
Brian Hiatt (:The memoirs of General Grant are probably the best book ever written. Next to the title.
Brad Herda (:Okay.
Brad Herda (:So people want to learn more.
Brian Hiatt (:I do it on tape obviously because that's too long to read.
Brad Herda (:Right. People want to learn about dry mountain and learn about you, Brian. I want to get a hold with you to industry support, whatever it might be, talk hunting, different things, find you. How do they get a hold of you? Where do they go?
Brian Hiatt (:At dry mountain chief or dry mountain official I'm on finally on the socials after you know being off of that for a while. So linkedin dry mountain dry mountain chief tik tok instagram facebook all that stuff either that or they can send a telegram Need to learn morris code because kind of
Like I said, you think I'm a teacher of salesman if you go to my website. Hey, I built that myself, by the way. And I made my brother famous because he's the picture on the front where he's like, drooling. That's him. He just didn't know it. I didn't get consent.
Steve Doyle (:Looks good.
Brad Herda (:watching YouTube.
Steve Doyle (:Yeah.
Brad Herda (:Ooh, legal battles. Those lawyers are going to be back in your life again.
Steve Doyle (:Yep. Yep.
Brian Hiatt (:Yeah, but I'll just be dead. I'll just be like, hey, I'm no longer here. This is not this is I identify as Julie or
Steve Doyle (:I'm out. Peace out.
Brian Hiatt (:Yeah
Brad Herda (:All right, Brian, thank you so much for being here. Yes, thanks so much for being here today. We really, really appreciate it. And I look forward to seeing what Dry Mountain comes forward with as you continue to win your battle and change the industry.
Brian Hiatt (:I thought about this.
Brian Hiatt (:Appreciate it for having me guys. Thanks.
Brad Herda (:Thanks.
Steve Doyle (:Mm-hmm.