Shownotes
Want your marketing questions answered by Taylor and Kendra? Apply to be on an Advice Line episode: https://www.taylorschulte.com/apply
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Is your advisor website failing to convert visitors into clients despite your investment?
In this episode, we tackle the frustrating disconnect between website investment and lead generation that plagues 62% of financial advisors according to recent research.
Taylor and Kendra dive deep into the most common website questions advisors face, offering practical solutions to transform your digital presence from a static brochure into an effective marketing tool—or help you determine if that's even necessary for your practice.
We cover:
► When it's actually time to redesign your website (and when a simple refresh will save you thousands)
► The critical difference between website design and copy—and why one matters significantly more
► Strategic approaches to displaying pricing on your website based on your practice's growth stage
► How to create appropriate "friction" in your lead generation process to attract qualified prospects
► Practical ways to filter website visitors based on their ability to pay your fees
Whether you're considering a complete website overhaul or simply need to optimize what you have, this episode provides actionable guidance to help you make strategic decisions about your digital presence.
Tune in to learn how to stop wasting resources on ineffective website strategies and start creating a digital experience that actually supports your business goals.
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