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Ep. 27 Unpacking the Profitability of Health Coaching: Is it Worth the Investment?
In this episode, Megan McCrory, a certified International Integrative Health Coach, explores whether health coaching is profitable and worth investing time and money into. She unpacks the concept of profitability from a financial perspective and in terms of satisfaction and inner peace. She examines the pitfalls and challenges of pricing strategy, underpricing, running a business with ADHD, searching for clients, and diversifying income streams. Offering her own experiences and insights, Megan further discusses the importance of developing a robust business plan and the value of education and certification in the health coaching field.
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00:00 Introduction
02:00 Defining Profitability
04:38 Diversifying Revenue Streams
12:35 Investment in Education and Certification
18:31 Diversifying Sources of Revenue
25:13 Financial Challenges
28:37 Conclusion
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Mentioned in this episode:
Don't plan annual goals -> plan for the next 12 weeks
Most people don't do well planning for annual goals. By focusing on just 1-3 strategic goals for the next 12 weeks you'll move closer to your long-term vision than you will by planning annually.
Check out Megan's 12-week Goal Setting Session, a 1-hour session that results in clear goals, an amazing action plan (with checklists 😆), and a plan to avoid roadblocks.
12-Week Goal Setting Session
