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Episode #173 - I Notice You...
Episode 1783rd December 2024 • Speaking From The Heart • Joshua D. Smith
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Being seen in this very busy world of social media, constant tasks and meetings, along with prioritizing “me” time means that we have to squeeze time in for all the important hobbies, activities, and adventures that we wish to expand upon. Time management can only carry us so far…and yet, yearning for the potential to be seen is vastly challenging in today’s world. What we do to change that is truly important, and what we do behind the scenes is just as important as what we do in front of others to be seen. Today’s episode does not just repeat a bunch of “coaching jargon”, or “recognition of what you are” as is often heard. We explore what it means to be consistent, while also “checking in” with the people who may not have seen you yet to realize & discover not only who you are, but in the process, who you are as well.

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Intro/Outro By: Michael Dugan, Podcast Host: Voice4Chefs

Transcripts

Intro:

Welcome to the podcast where relationships, confidence, and

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determination all converge into

an amazing, heartfelt experience.

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This is Speaking From The Heart.

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Joshua: Welcome back to episode

number 173 of Speaking from

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the Heart, and yes, I see you.

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I have seen you for the longest

time, and you might be working behind

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the scenes, but for every single

thing that you've been doing, I have

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seen every single piece of worth

that you have brought to the table.

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As much as you think that you're not being

seen, there are people that are being

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shown who you are, what you're capable

of doing, and that hard work is paying

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off one step at a time, and for all those

that work behind the scenes and keep on

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doing what you're doing, this episode

is for you, because I'm going to tell

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you today, in this episode, that it's

all going to pay off in dividends, upon

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dividends, upon dividends, and not only

are you going to be paid financially,

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but you're going to be paid with the

biggest currency that we should all have:

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in all the relationships, confidence,

and determination that we're able to

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receive, it's about what you have been

able to achieve, and that you're a shining

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influence for those that come, of all

the hard work that you're putting in now.

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Today's episode isn't about

another set of coaching jargon,

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or recognition of who you are, or

becoming the best version of yourself.

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No, no, no.

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We're going to put that away for today.

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Instead, I want to work on all the

things that you can do to stand out,

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even if you're behind the scenes.

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Now you might be asking yourself,

"That seems to be a little bit

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of a double entendre, Josh.

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How could you work on yourself,

be out there, and people recognize

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you, but yet at the same time,

you're working behind the scenes.

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You're constantly grinding and no

one's going to see who you are?"

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Believe it or not, for the last

two years of this business, I've

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been working behind the scenes.

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Myself, at my business, Your Speaking

Voice, LLC, has simply been about that.

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Slaving away in the office, creating

content, working with people that

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helped me build my business, getting new

contracts, new clients, and developing

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new content that will continuously

expand not just what I offer, but

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also expand what you, my potential

clients, could receive, but we're

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not here to sell you something today.

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Of course.

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This isn't about coaching.

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This isn't about recognition.

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We have to learn how we can check in with

people, even with the things that we have

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going on in our lives, even with all the

things that we're doing, so that we build

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those long lasting relationships that

we're able to build on those hobbies,

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activities, and adventures that we want

to go on, but more importantly, when

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we're grinding in the back, when we

are in the back office, trying to make

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something happen so that we can bring

it alive to our world, we also have to

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learn that that back office work means

that we also have to connect with each

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other, our audience for that matter.

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I think that we have to learn, especially

as we grow in our businesses, even in our

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own selves, that we would never forget

who got us here in the first place.

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I can think of numerous people.

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I think about Gary, my very first

coach that helped me with just getting

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some of the things that I have off

the ground, criticizing some of the

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things that I could do better, and

even helping me with my own struggles.

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I have thought about even

my old soccer coaches: mr.

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Meals, Mr.

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Moll.

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Yes, they were literally their last

names, but those people, even going

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through middle school, high school, really

challenged my status quo of what it meant

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to be an athlete, which, let's face it.

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I wasn't too good at it.

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I always played on the JV team.

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I didn't put in that hard work, like

I'm putting in the hard work now, to

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try to build out myself, but when we

think about all the coaches that we've

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had in our lives, whether they're

sports, whether it's physical fitness

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related, whether it's for some sort

of organizational activity, regardless

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of what it might be, just know that

those people that are working behind

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the scenes, working really hard to get

you to where you are at, I see you.

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We don't want to forget about you.

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We also don't want to forget about those

that might be quietly working, waiting

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to emerge from the shadows, to see what

they are capable of bringing to the table.

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This episode isn't about

time management either.

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We've talked about this in so many

different contexts on previous shows,

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and I encourage you to go look back on

my expansive catalog of podcast episodes

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that talk about time management, that

talk about figuring out how is it

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that you can stand out in front of a

crowd, even through public speaking.

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The episodes that will come after this

will even speak more to those aspects and

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trying to challenge ourselves in this ever

changing world, but I really am focusing

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on solely what it means to be seen, and

the busyness that we call our lives.

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Of course, we can't look at it from

just our own individual perspective.

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We have to look at all the

different perspectives that we have.

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The most recent example of this is even

looking at the Jake Paul, Mike Tyson

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fight, which regardless of what you think

happened during that fight, whether it's

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an embarrassment or not to you, know this.

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It was a creative marketing ploy

that got Mike Tyson back in the place

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that he deserves to be in, which is

in the ring after all these years.

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As some people have put it, it's

a creative marketing genius.

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It was such a ploy to get people to

notice him again, and what creative

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ways would you ever be able to do that

by getting somebody that is younger,

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and also getting someone that's older,

more experience in the ring, going

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eight rounds- well, at least that

was what was projected to be eight

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rounds, and seeing them go head to toe.

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Remind you of a movie called Rocky

Balboa, I'm sure, but even then, fictional

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or not, it was a marketing success,

and that's really what this is about.

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Trying to find that one little idea,

that one little niche that will get us

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into that marketing activity that we

always wanted to do; how we were able

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to build ourselves above all the other

noise that is around us so that we can be

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noticed, because we can easily blend in.

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I know that even for my job, even where

I've worked, I sometimes blend in amongst

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all the other people, and all the other

things, that are being prioritized.

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We feel like we're just being squeezed

in because they have all these other

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things that they have to do, and we're

just a small little glimpse in their eye.

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I'm sure that all of us, one way

or another, if we have been in

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an office setting or even on the

factory floor, have been forgotten.

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The things that create our individuality;

maybe the car that we drive, maybe

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the family that we have raised, maybe

even the sports, activities, hobbies,

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things of that nature, might even help

us with getting that connection, but

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yet, sometimes, we're still forgotten,

and I think that's why we have seen,

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even in the younger generation,

Generation Z, and the emerging

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generation that will soon be named

after that, have been really forgotten.

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They feel like they are being missed

out, and this noise that we call the

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internet and social media, which I've

even spoken to with many of my guests

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on this show, have even challenged the

status quo of what that looks like.

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I think that when we are looking at

what it is that we have to discover,

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what we have to really create, we

have to also look at, is it just

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reaching to that general population?

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Are we just trying to find

something that sticks and works

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and trying to exploit that?

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I think about the most successful

commercial of all time, which

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ran many different types of

commercials, which is MasterCard.

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If you think about all the

different cards that you could

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think of, MasterCard stands out.

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Why?

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Because as a 90s kid growing

up, I remember the commercials.

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Buying a plane: $400,000.

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Getting your grocery bill: $125.

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That was back then when it

was really cheaper, mind you.

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Being able to spend family on the

airplane eating your groceries

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that you bought: Priceless.

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That theme, that consistency of MasterCard

was able to even be able to market

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themselves being an all premier brand of

all credit cards, and that still, after

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over 30 years, still sticks in my head,

so how do we get people to remember us,

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so that we can be remembered, and being

stuck in our head, just like Mike Tyson?

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Jake Paul?

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All these other sports athletes?

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What do they build that really helps

them to get to that next level?

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Well, In order to answer this question,

we have to turn back to one of our

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original episodes that really kicked

off this podcast, the only one that

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really explained about the values of my

business and what is really important:

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building relationships, which was episode

number three, when we did this, which

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was aired on June of 2023, and I can't

believe that we're now in the month

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of December talking about this again.

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In that episode, I talked about

what it meant, at it's fundamental

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importance, of building relationships.

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Relationships isn't just about giving

and taking, which I talked about, but

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it was about building this foundation.

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Giving ourselves that ability to expand

outside of our comfort zone and interact

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with each other, because, after all, we

are social by nature, and I talked about

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why it was so important for my business

to build upon relationships; why it was

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so important for us, even for people

that work amongst each other, to build a

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strategy that allows us to connect with

each other, because without relationships,

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none of the work that I do, even in my

own coaching, would even be effective,

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even for myself, which, as a result of so

that has happened since June:

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it has created opportunities because of

these relationships that I've built that

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I would have never, ever been able to

get to where I am today, but I think we

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have to remember that even when we're

working in the back office, when we're

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toiling, toiling, toiling, trying to

figure out what is it that that next

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idea will be that will project us to

that next level, we have to remember that

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it's about not just the details, not just

the things that we put together, but who

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are the people that will notice us, that

will remember us, for what we've been

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able to give them, and that in itself,

ladies and gentlemen, is something

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we have forgotten in today's society.

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Sure, we always want to get a huge

following, whether it's on Instagram,

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Facebook, LinkedIn, you name it.

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Some of the most top platforms,

even TikTok for that matter, rely

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upon the ability for us to create

this vision of what it means to have

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hundreds of millions of followers.

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Sure.

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That might be almost mathematically

possible, because of how many people

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are on the earth that have social

media accounts, but you think about

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all the different countries that

have restrictions on social media.

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Being able to have the freedom

to look up information.

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I won't mention those countries,

because obviously I'm not airing

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in those countries, but, one of the

things that we have to think about,

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especially when we talk about this

subject is if we're going to be noticed,

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if we're willing to be looked at in

a positive light, if we want to be

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followed, we have to look at ourselves.

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What are we doing intentionally

to create those relationships?

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Are we willing to step outside of

our comfort zone to meet new people,

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to see what they have as ideas,

perspectives, thoughts, opinions?

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Are we willing to challenge the status

quo of our own lives in order to

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attain that freedom, which we just

literally had Valerie Rubin on the

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show sharing this, but yet at the

same time, we have to learn about what

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is important in front of ourselves.

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What is it that we really want to work

on so that we have those relationships

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that we can use, so that they know

that we're just not using them?

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Please provide the opportunities for us

so that we can create these activities,

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these engagements, these forethoughts.

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I think that if you can't figure out

what it is that you are obviously needing

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to do, then maybe you might need to

re-examine, maybe you need to refocus,

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what it is that creates these engagements,

these activities, if you will.

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I think that activities in

themselves isn't about just being

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noticed by being on a TikTok video.

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Maybe posting something on your Snapchat.

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Maybe even doing a Facebook Reel.

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What is really important about it, what

is really an opportunity for us to explore

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and engage, is that we have to look at

what is in front of us, what is available

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to us, especially as these relationships

grow, but never forgetting what is behind

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us, what we're able to see, what we're

able to do, what we're able to show.

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I think that part of this is really

about an opportunity to figure out

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how we explore our lives, how we're

able to demonstrate the creativity,

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and how we're able to prioritize

what it is that we have to do for our

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business, for ourselves, but also, what

it means to engage with each other.

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Maybe it's a month to

month call that we have.

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Maybe we touch base every once in a while.

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Maybe it's about prioritizing

all these different things

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that we're able to utilize.

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Maybe the things that we're trying to

do, what we're trying to change, is that

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we are really looking at what it means,

what it is, that we have to explore in

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those relationships, which means we have

to spend time even behind the scenes,

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to look at what it is that we're trying

to do, what we're trying to create,

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but yet, I know that for us, especially

me, that if we're able to build those

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relationships, and we stay consistent with

them, that is when change will happen.

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That is when we have that following.

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That is when we start to be noticed.

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I think that we overhype social media,

and many other platforms, because

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we think that all the different

gurus, and sometimes we call them

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gurus although they might not be,

often overlook one important thing.

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It's the connection that

we have with each other.

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It's about having that personal,

one-on-one conversation that

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leads to that word of mouth.

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That's why even in the days of college,

even when I'm sitting on those hard metal

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back chairs, my professors would always

say that the most effective marketing

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tool that you could ever have at your

disposal isn't just about the products

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that you use, or giving testimonials.

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It's about the word of mouth,

because people talk to each other.

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We are social creatures.

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With all that said, just know that being

heard, and being consistent, is something

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that I really, truly enjoy with everything

that I do, and I couldn't say that at one

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point in my life, so it takes practice.

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It might mean getting in front of

a mirror, especially when you're

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trying to speak publicly, to feel

a little bit more comfortable.

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I get it.

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It's challenging yourself and your

status quo, and realizing and discovering

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that in this process, you're trying to

figure out what it means to have the

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right messaging, to connect with your

audience, but even as we go through

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these things, even as we're trying to be

heard, I want you to know that that work

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that you're doing, I see you, and if you

need that extra lift, I'm here for you,

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but this episode isn't about coaching.

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Of course it isn't!

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I said that already, but I will say

this to you, if this episode isn't about

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giving you coaching advice, giving you

tips, giving you tricks, and it's just

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simply acknowledging that I see you, then

just remember that all it takes is just

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one person to talk to another group of

people, to talk then to another bigger

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group of people, which then becomes a

compounding effect, not just for your

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life, but for your business as well.

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If we can be seen, even without the

power of social media, without all

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the constant tasks and meetings that

we have to prioritize, if we're able

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to squeeze in our time management

duties, the ability to connect with

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others in our relationships, trust me.

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Not only will you be seen,

but you will be heard.

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It isn't just a bunch of jargon, or a

bunch of things that we're trying to

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dance to in our TikTok videos, but yet,

we're able to see for ourselves the

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vast opportunities that exist if you're

willing to put yourself out there, and

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be noticed, in a way that you thought

you would never be noticed, all because

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you were able not just to become the

best version of yourself, but to see

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yourself in a completely different

way that you never thought possible,

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because you deserve to be noticed.

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Thanks for listening to episode

number 173 of Speaking From The

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Heart, and I look forward to

hearing from your heart very soon.

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Outro: Thanks for listening.

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For more information about our podcast

and future shows, search for Speaking From

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The Heart to subscribe and be notified

wherever you listen to your podcasts.

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Visit us at www.yourspeakingvoice.biz

for more information about potential

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services that can help you create

the best version of yourself.

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See you next time.

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