What is the Marketing
Finance and Protection (MPAF) Podcast?
It’s the Podcast for Financial Services Professionals
looking to share business ideas and inspiration in the world of
Marketing, Protection and Finance.
The MPAF Podcast is a 30 minute audio show you
download from http://rogeredwards.co.uk/MPAF,
iTunes or Stitcher Radio. Each week I’ll be interviewing financial
services providers, advisers, experts and journalists.
Interviews to listen to in the car, on the train or on the
The main focus of the podcast is on what we can do to make
protection and finance more accessible to the
consumer and how financial services professionals can develop and
promote their businesses.
We’ll look at financial services products, interesting business
models and campaigns with an emphasis on the following:
Marketing – talking about how financial
services professionals can develop and promote their businesses
using traditional marketing tools but focussing on modern content
marketing and social media techniques.
Protection – talking about life insurance,
critical illness, income protection and other protection
Finance – talking about pensions, platforms,
savings and investments
My aim is to make sure that you will get one or two big
business ideas that you can apply to our own
business. Whether it is a sales idea, advice idea, product
tweak or simply an app that is worth looking at.
I’m your host, Roger
A marketing guy from Edinburgh I help people like you with your
marketing strategy, content and social media. Until I set up my own
business I was in and out of senior marketing roles in UK Financial
Services Companies for two decades. Some of you might remember me
as the Marketing Director and Managing Director of Bright
Grey and Scottish Provident.
Would you be interested in appearing on the MPAF
Podcast? Are you working on a new proposition, campaign or
a business model you want to talk about? Do you fancy drawing out
some inspirational business and marketing ideas that MPAF listeners
can take away to use in their own businesses? Do please contact me
if you want to get involved. http://rogeredwards.co.uk