Okay friend, here’s the deal. I didn’t post a single thing on my Instagram feed for two whole weeks. Not one polished carousel. Not one reel. Maybe a couple of very tired mom goblin stories. And guess what happened.

Nothing fell apart. I still made sales. My business kept moving.

This episode is the real behind the scenes of what those two weeks looked like and why Instagram wasn’t even on my radar when life was lifing at full speed.

Inside the episode

• why Instagram isn’t the conversion engine it used to be

• why depending on IG alone is slowing your sales

• why marketing in a trust recession requires more touchpoints

• where my sales actually came from

• how I decide what to let go when everything hits at once

• why I focus more on email and long form content

• what success looks like for me as a part time business owner and full time mom

MENTIONED IN THIS EPISODE:

What to Post When No One's Buying Content Map ($17)

Content to Clients Membership ($97/month)

Buyer Journey Content Map (freeee)