If content creation always ends up at the bottom of your to-do list—or worse, becomes a last-minute scramble every Sunday night—this episode is for you.

In this conversation, we unpack the chaos so many business owners feel around marketing and share the exact system we’ve built to help you create aligned, strategic content in just one hour per week.

In this episode, we cover:

• 03:46 Why usual content tips aren’t sustainable for most small business owners
• 06:29 How the “Content Waterfall” system saves us time and mental bandwidth
• 16:00 Breaking down your core content into Reels, carousels, Stories, and more
• 19:12 How we use AI (without sounding robotic) to scale content that still feels human
• 22:00 The Notion-based system that ties it all together—plus the bonus tools we swear by

Links and resources mentioned:

• One-Hour Content Creation System: https://www.deeplyrootedbusiness.com/content-waterfall-system
• Notion Social : https://notionsocial.app?aref=wellnesscollab