In this episode of the Deeply Rooted Business Podcast, we're tackling a question that stumps so many wellness entrepreneurs: should you focus on local clients, go fully online, or find a sweet spot in between?
Drawing from our combined experience with both local and online businesses, we break down the real pros and cons of each approach. We're sharing what actually works (and what doesn't) when it comes to building your business presence, whether that's in your hometown or across the globe.
You'll discover why starting local might be your secret weapon for faster growth, how to transition smoothly into the online space without losing your existing client base, and practical strategies for standing out in both markets. Plus, we're debunking common myths about what it really takes to succeed in each arena.
Whether you're currently serving local clients and dreaming of going digital, or feeling overwhelmed by the online space and considering a local focus, this episode provides a practical roadmap for making the right choice for your business.
In this episode, we cover:
01:36 Local business secrets nobody talks about
03:23 The truth about online business challenges
05:51 How to build trust in any market
07:22 Local SEO strategies that actually work
08:41 How to make the local-to-online transition
14:36 Your online business success blueprint
17:45 Action steps for your next move
Links and resources mentioned:
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