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McPrice Myers Wines, Paso Robles, with Founder McPrice “Mac” Myers Part 1
Episode 57926th May 2024 • SoCal Restaurant Show • Andrew Harris and Andrew Gruel
00:00:00 00:11:59

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“McPrice 'Mac' Myers (Paso Robles-based) has been crafting high-expression wines of balance, value, and place since 2002. A lifelong, self-proclaimed "food and wine geek,” Mac was a quick study and almost immediately had the media lauding his wines from near and far. His passion for unique sites in Paso Robles and California's Central Coast, combined with his meticulous attention to detail in the cellar, result in stunning wines that more than actually live up to the hype.”

“Over the last two decades, McPrice (Mac) Myers has been crafting wines of depth and balance that showcase the multiple terroirs and climates of the Central Coast – from Santa Barbara to Paso Robles. Mac produced his first vintage in 2002 with half a ton of grapes in a small cooperative in Paso Robles. From that humble beginning, Mac has developed a growing portfolio of wines with broad appeal. In 2014, Mac moved the winery to the current site nestled amidst the rolling hills of the Adelaida District. Over the years, McPrice Myers wines have garnered increasing attention from wine lovers and critics alike.”

“On a cold December day, a wine enthusiast walked into the rustic McPrice Myers tasting room to try Mac’s wines for the first time. Venus Lai signed up for the wine club and was immediately wowed by the depth and sophistication of the wines. Little did anyone know that this would be the beginning of a journey that two years later would lead to a partnership to purchase the property - 84 acres of Adelaida District land that they named Belle Terre (a play on Beautiful Earth – one of Mac’s flagship wines), which was home to the winery, 20 acres of vineyards, and a house sitting atop the hill.”

“The property had good bones - rich terroir, excellent climate, and a top-notch production site, but there was so much more potential to be realized. Mac and Venus shared a vision to transform the property into an experience that would live up to the quality and breadth of the wines. In 2018, the Hilltop House was transformed into a luxurious, modern vacation home.”

“They plan to showcase both the wines and the property by increasing the vineyard acreage, creating a new hospitality and tasting facility (opening in later 2024), and elevating the experience for wine club members. In 2020, McPrice Myers began releasing wines from The Estate Vineyard, opening a new chapter in its diverse offerings. Above all else, McPrice Myers will remain true to their roots in delivering the wines and experiences their loyal customers have come to expect!”

McPrice “Mac” Myers and Associate Winemaker Adrian Perez joins us to uncork all that is McPrice Myers wines.





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