Most business owners are running a race without a finish line. They take on every client, chase every lead, and manage
every fire, only to realise they are further away from their personal dreams than when they started. This episode uncovers
how to stop the cycle of reactive business management and start engineering a business that actually funds your bucket list.
David Patterson breaks down the psychological and practical barriers that keep entrepreneurs stuck in the grind. From the
paralysing effects of FOMO to the difficulty of having honest conversations with team members, we explore how to align
your professional vehicle with your personal destination. It is about moving beyond the balance sheet to create a life of
purpose and fulfilment.
What You Will Learn:
• Why saying no to lucrative opportunities is often the best move for your long term growth
• How to use quarterly planning to reverse engineer your personal bucket list into business milestones
• What steps to take when a team member's values no longer align with your business vision
• Why the fear of missing out is the biggest threat to your lifestyle business
• How to facilitate daunting but necessary conversations with your staff about your dreams
Notable Quotes:
• There is nothing wrong with passing up on opportunities that do not fit in with what you are trying to achieve.
• The more you can involve your team in what your business goals are, the better chance you have got of achieving them.
• Your business should be the vehicle for your ultimate lifestyle.
• Tough decisions are easier to make if you have a clear understanding of why you are making them.
Key Takeaways:
• Business and personal goals are inextricably linked and must be planned together
• Quarterly reviews aligned with your BAS are the perfect time to check your progress toward bucket list items
• A cohesive team requires total transparency regarding the owner's vision and values
• Engineering a business is not a straight line, but a clear goal makes the downs easier to navigate
Download the episode workbook at bucketlistaccountant.com.au or via the link in these show notes to start your engineering
process.
BucketListAccountant
#BusinessEngineering #LifestyleBusiness #Entrepreneurship #StrategicPlanning #WorkLifeBalance #FinancialFreedom
Contact details:
The Bucketlist Accountant: Because financial freedom shouldn't mean sacrificing your wildest dreams.
Subscribe now and get ready to take control of your money and your life!
Co-host: Anthony Perl
Produced by: 'Podcasts Done for You'
Engineering your business for your bucket list.
2
:Join the bucket list accountant
himself, David Paterson, as we
3
:explore how to align your professional
goals with your personal dreams.
4
:Learn why saying no to the wrong
opportunities is vital for growth.
5
:Discover the power of reverse
engineering your business milestones
6
:through quarterly planning, and gain
insights into facilitating honest
7
:conversations about your vision
to avoid the fear of missing out.
8
:This episode provides a practical
framework for ensuring your
9
:business serves as the vehicle
for your ultimate lifestyle.
10
:I'm your co-host Anthony Pearl.
11
:Let's get into making
your bucket list happen.
12
:David, your bucket list for your
business, how do you fund it?
13
:How do you frame it so you can fund it?
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:How do you work out what the
bucket list is for the business?
15
:Because it can be tied to your
personal goals, but the business
16
:itself is its own entity.
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:David Patterson: Oh, a- absolutely.
18
:And as important as it is to have your
personal goals, I mean, it's just as
19
:important to have your business goals as
well, because they're very closely linked
20
:and tied together, those two things.
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:So you need to have an understanding
of your business goals and how you're
22
:gonna achieve them so that you can
work towards them, so that you can
23
:tick them off, so that then you can
start ticking off your personal goals.
24
:So it's, uh, each one are
as important as the other.
25
:Anthony Perl: And I think to your
point, it's really about the business.
26
:Ultimately, you're in it so that
it's gonna fund your personal goals.
27
:So whilst the business needs to have
its own goals and you need to be aware
28
:of that and moving that, ultimately,
it does need to be tied back because
29
:at the end of the day, why do we work?
30
:Well, we work because we love it and
we enjoy giving back, and that should
31
:always be a central focus of a business.
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:But ultimately, we work because
it then affords us to be able to
33
:do the things that we want to do,
hence your personal bucket list.
34
:David Patterson: 100%.
35
:100%.
36
:So it's just as important to
have those business goals.
37
:And again, having the breakdown of those
so that they can be achieved, you know?
38
:There's little pockets.
39
:And quarterly's really great
'cause it t- ties in with a BAS.
40
:So you can sit down and meet every
quarter, your bookwork's up to date.
41
:You can kind of see where you're
at, kind of s- see how you're going
42
:towards achieving the goals that
you're setting s- out for yourself,
43
:so you're not caught down the track
and, and miss out on something because
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:you haven't been planning towards it.
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:Anthony Perl: So how do you make sure
that your business is still firing
46
:to help with those personal goals?
47
:Because if it is the business that's
just you in it or maybe one or two
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:others, that's not so difficult.
49
:But as the business tends to grow and
opportunities might come in front of you-
50
:You have to measure that against your
personal goals, and I guess some of that
51
:is, is things that we've talked about in
previous episodes, where your bus- y- your
52
:goal for your business may not be to be
a multinational business that's turning
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:over hundreds of millions of dollars.
54
:It might be on a smaller scale, and
so there are opportunities you might
55
:say no to because you don't want it
to go down that path, because your
56
:personal goals draw you back in.
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:So, how do you make sure that
things are aligned, and that you
58
:are achieving those personal goals?
59
:David Patterson: I think the most
important aspect of this, and it's
60
:a good point you make, i- i- is, is
having that clear understanding of
61
:what your business goals are and what
your personal goals are, and when one
62
:of these opportunities come up, do
they fit in to achieving these goals?
63
:And there's a lot of cases where people
have this FOMO, so fear of missing out.
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:So, if this opportunity comes
along that looks fantastic,
65
:unless it fits in with your philosophy
and your goals and what you're trying
66
:to achieve, if you're trying to force
that into your business because you
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:think it's an opportunity that you can't
miss out on, it can cause more damage
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:than benefit if it's not aligned with
what it is you're trying to achieve.
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:And there's nothing wrong with passing
up on opportunities that don't fit in
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:with what you're trying to achieve.
71
:Anthony Perl: Yeah, I know.
72
:I think that's an
important aspect, isn't it?
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:That if the personal bucket list is
aligned with the professional bucket
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:list, then that shouldn't be an issue.
75
:It should give you a clear
course of what the actions are.
76
:Whether it's investing more, or
deciding not to do something, or
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:deciding you should do something, they
need to be aligned with one another.
78
:And people that are working in the
business with you need to be aware of
79
:that as well, because that can develop
a degree of frustration if someone
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:thinks, "Oh, there's a really great
opportunity and you could do this,
81
:this, and this," but you realize that's
not aligned with what you want to do.
82
:That's going to have some clashes.
83
:So, how important is it that not only your
own bucket list, but, and your personal
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:bucket list, but the bucket list of those
people that are working in the business,
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:and the general values are all aligned?
86
:David Patterson: Oh,
it's extremely important.
87
:I think it's to share with the whole
team what your goals are, and, and even
88
:from the business owner having an idea
of what the goals of their team are.
89
:It's all important, and it all works
towards creating a cohesive unit that
90
:all knows what they're working for,
what they're trying to achieve, and,
91
:and they can all then understand that-
You know, th- this potential opportunity
92
:that's out on the side, whilst it might
look good, doesn't align with what
93
:we're all trying to achieve, doesn't
align with the values of what we're
94
:looking at, and it's just one of those
opportunities that pop up from time to
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:time that you just have to let pass.
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:But you're right, if, if you haven't
shared the, your values of, or your goals
97
:of what you want the business to achieve,
people within your team may be looking
98
:at this opportunity and saying, "We need
to get this in, we need to get this in,"
99
:and then don't understand why you say no.
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:You, you need that kind of alignment
with everyone so that you can
101
:work as best as you possibly can.
102
:Anthony Perl: So in terms of doing
that, how difficult, easy is it to
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:facilitate that kind of a conversation?
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:And indeed, is that something that
you're facilitating as well in some
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:way, whether directly sitting down with
them or, or indirectly encouraging them
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:and, and teaching them how to do that?
107
:David Patterson: Yeah.
108
:Well, it depends on how inclusive
they've been in the past as to how
109
:difficult that conversation is.
110
:If they've never had the conversation with
their team, it can be a little daunting
111
:at times, because you're kind of opening
yourself up to say, "Here are the dreams
112
:and goals that I've got for my business."
113
:Can open you up for being judged
and comments and everything else.
114
:But I think the hardest part is to start
the conversation, and that's where I can
115
:join in and sort of be that person in
the middle just to facilitate the thing
116
:to say, "Well, this is where we're at.
117
:Here are the goals of the business
owner," and start to have the conversation
118
:with the team as well to get a feel
for what their goals are as well.
119
:Now, sometimes these conversations
will end up in people that are
120
:currently working for you not working
for you anymore, because they realize
121
:and understand that their goals and
values aren't aligned, which is fine.
122
:There'll be someone else out there whose
goals and values are aligned with what
123
:you're trying to achieve, and ultimately
you'll end up in a better place.
124
:So there, there can be difficult
conversations, but at the end of
125
:the day, that difficult conversation
can quite often turn out to be the
126
:best conversation for both parties.
127
:So the more you can involve your
team in what your business goals
128
:are, the better chance you've
got of achieving them, I think.
129
:Anthony Perl: I think, you know,
that is a conversation that needs
130
:to be had on a regular basis.
131
:Obviously, you want to ideally
have that conversation before they
132
:start in that particular case.
133
:Yep.
134
:But it is important that everyone's on
the same page as to where the business
135
:is going and what it's trying to
achieve, because there is a world of
136
:difference between a lifestyle business,
between something that wants to become
137
:a franchise, something that wants to
become a global enterprise, something
138
:that wants to buy a bunch of other
businesses and go off and do other things.
139
:Like, there's so many possibilities
and opportunities that you can find
140
:yourself in business And indeed,
it's very easy to find yourself with
141
:another business within the business
that you didn't realize you had until
142
:you start working on these things.
143
:And then all of that has to
come back to this is, is it
144
:achieving what you want it to do?
145
:And I think then it leads to how
you actually engineer it so it does
146
:achieve what you want it to do.
147
:David Patterson: Ab- absolutely.
148
:And it also helps with explanations
as to why things are done or
149
:maybe things aren't done, too.
150
:When everyone understands the clear
goals and purpose of the business,
151
:it allows them to get a greater
understanding of decisions that are
152
:made and why those decisions are made.
153
:Um, rather than just saying, "Well,
you know, this is the decision I've
154
:made and that's it," i- it's, "We've
made this decision because it helps
155
:us do these things that are the
goals that we're trying to achieve."
156
:And, and you're right with all the
someone coming into your business as
157
:a team member may have these grand
visions of working their way through
158
:and having ownership or moving on or b-
building this bigger empire themselves.
159
:So if they're knowing the goals and
the values and the objectives of
160
:the business right from the start,
it, it makes it a lot easier to
161
:either employ or not employ or...
162
:And for the person coming in to say,
"This business is not quite for me."
163
:So having those goals clearly
outlined just makes for a smoother
164
:operation in the business.
165
:Anthony Perl: Hey, everyone.
166
:Just a reminder, check out the show notes.
167
:There is lots of information in there,
including a link you can click on to
168
:download a workbook from this episode,
dedicated to just this episode, and
169
:it will have information about all
of the tips and tricks that David has
170
:given in the episode, things for you
to fill in and think about so you are
171
:on your journey for your bucket list,
action steps, as well as some key
172
:takeaways and quotes from the episode.
173
:So you don't wanna miss that one.
174
:Please go and check it
out in the show notes.
175
:A reminder again at the end of the
episode, but it's one not to miss.
176
:David Patterson:
Engineering is an easy term
177
:Anthony Perl: to kind of throw
away, but engineering itself
178
:is a difficult piece of work.
179
:It's why it's such a specialized
area when you talk about actual,
180
:you know, electrical engineers,
mechanical engineers, et cetera.
181
:A- and I think that's an
important aspect as well.
182
:Actually engineering your business to
achieve what you want it to achieve
183
:is not a straightforward task, and
you can get pushed and pulled in lots
184
:of directions by people who might
be mentors and advisors and things.
185
:But at the end of the day, having that
frank conversation on a financial level
186
:and understanding where that's going to
go tied emotionally is the heart of what
187
:you need to be doing, and that's where
the real conversations need to happen
188
:David Patterson: 100%.
189
:I mean, we- we've probably
all seen the graphs here.
190
:A business is not a smooth
line from here to there.
191
:There's ups and downs and ups and
downs and ups all the way through.
192
:It's, it's certainly not a, a
simple process all the way through.
193
:But when you're having the downs, if you
have a understanding of what you're trying
194
:to achieve and the reason you're trying
to achieve those, it makes it a little
195
:easier to work through the tougher times.
196
:Because you know that if we can get
through these tougher times, the outcome
197
:and the goal that you get is worth it.
198
:You know, you've got this personal element
that you're trying to work towards.
199
:Whereas if you don't have that and
you're not aligned, when you have the
200
:tough times, that's when it tends to
fracture and fall apart a little bit.
201
:If you've got the clear understanding
of what you're h- trying to achieve,
202
:you can dig in a little bit more in the
tough times because you know that once
203
:we get through this bit, it's worth it.
204
:You know, the outcome makes it worth
it, because you know what that outcome's
205
:gonna be if you can get through it.
206
:Anthony Perl: Yeah.
207
:And I think that kind of idea of seeing
the future and thinking about and having
208
:those frank conversations with the
business owner, with yourself, and looking
209
:at where you are and, and understanding
what are the tough decisions that you
210
:might need to make along the way to make
sure that you actually are going to get
211
:there, 'cause it's rarely in business a
smooth straight line point A to point B.
212
:David Patterson: Correct.
213
:And I guess the tough decisions
when you don't have a clear
214
:direction, they're harder to make.
215
:The dec- the tough decisions, they're
not easy to make, but they're easier
216
:to make if you have a, a, a clear
understanding of why you're doing it.
217
:"I'm making this decision now because this
is gonna help me do these other things,
218
:which will help me do this," you know?
219
:Whereas without that clear outcome,
the tough decision is a tough
220
:decision, but you don't fully
understand why you're making it or
221
:the purpose of why you're making it.
222
:Anthony Perl: So give me some stories
here, David, because I know you've
223
:worked with lots of businesses,
but in a practical sense, how does
224
:this play out with some businesses?
225
:'Cause there's, there's the good
and the bad side of how this might
226
:be working through, because as we
alluded to, there's the engineering
227
:stuff where there is the hard stuff
and there's the engineering where you
228
:see the end result, and it, it's worth
the hard yards that you've had to do.
229
:So give us some of your favorite stories
of things of how that's happened.
230
:David Patterson: I think the one in
particular, and I've referenced this
231
:one before, a business owner who
was really stuck, lot of debt, a lot
232
:of problems with team members, just
not knowing where or what decision
233
:to make to help free them up.
234
:And that was causing- so much stress that
they couldn't make a rational decision.
235
:So the, well, what we've done is,
or, I mean, this is a while back now,
236
:but we were able to sit down, and
'cause they didn't have a clear goal
237
:of what they were trying to achieve.
238
:So we actually sat down, and the first
thing we did was say, "Okay, let's
239
:forget about the business for a minute.
240
:Let's have a talk about what it is that
you want to achieve, what the goals are
241
:that you wanna do," and we got those down.
242
:Then with those personal goals in mind,
we went back into the business and said,
243
:"Okay, what are the things that are in
here that are gonna stop and block and
244
:hinder you from achieving those goals?"
245
:At that point in time, there was
one team member in particular
246
:who was blocking at every move.
247
:You know, "That won't work 'cause of this.
248
:That won't work 'cause of this."
249
:So the client sat down with the entire
team and said, "Right, here's what
250
:we're trying to achieve in the business.
251
:Here's what I wanna do.
252
:Here's my vision, and I wanna get the
business from this point to this point.
253
:And if we can do that, kind
of everyone's a winner."
254
:And this person, the team
member, was still kind of
255
:going, "This is not gonna work.
256
:That's not gonna work."
257
:We were able to then have this
conversation, and the business owner
258
:came to the realization that we
need to move this team member on.
259
:And they were able to do that in a more,
a less stressful, it was still stressful,
260
:but a less stressful way because they
knew that removing this team member was
261
:gonna free the rest of the business up to
able to get to where they wanted to go.
262
:Before, when they didn't know the
direction they were going in and
263
:just sort of doing their work,
doing their work, doing their work,
264
:the decision was just too hard to
make because they didn't have a reason
265
:why they had to make it, you know?
266
:So i- it's, it was just a good example
from my perspective of the importance
267
:of knowing why you're in business w- and
what you're wanting to achieve out of
268
:it in the long run, and the short run.
269
:Anthony Perl: I suppose we should kind of
wrap this conversation up by saying, are
270
:there some particular steps in an overall
sense that we can give people as tips
271
:to start taking to start thinking about
this and putting some actions in place
272
:to start this process of engineering it?
273
:David Patterson: Yeah, there is.
274
:The first step is stopping, thinking,
taking some time out, or spend a Saturday
275
:or a Sunday or, and having a think about
where you want the business to get to, and
276
:why you want the business to get there.
277
:They're the two most important
elements that you need to do first.
278
:Once you get those two bits in place,
then you can reverse engineer and go,
279
:"Okay, well, what are the things that
I need to start to do so that I can
280
:get there at a certain point in time?"
281
:Reverse engineering it, and then breaking
that part down even further so that it
282
:becomes- smaller manageable chunks so
that you know that, okay, I take this
283
:step, then I take this step, then I take
this step, and then I take this step.
284
:And you know that you're heading
down the path that you wanna head
285
:because you've worked out what
the end goal needs to look like.
286
:I think if you haven't got that,
you don't know whether you're making
287
:the steps in the right direction.
288
:So that's step number one, is to have
the ultimate goal written down and having
289
:a clear understanding of what that is.
290
:Anthony Perl: The Bucket List
Accountant podcast is brought to
291
:you by David Patterson and his
team at Bucket List Accountant.
292
:Go and visit their website
for more information.
293
:Details, of course, in the show notes.
294
:I'm Anthony Pearl, your host
from Podcast Done For You.
295
:We look forward to having your
company in the next episode.