What makes an article go viral in 2020? In this episode, Director Of Content Development at DigitalMarketer Erin MacPherson explains the meeting she held with the DM team to analyze what making content go viral right now. Get Erin’s take on how we’re training our team to be better writers, what viral articles all have in common, and her leadership advice for new content directors, editors, and managers. RESOURCES MENTIONED IN THIS EPISODE

The Know It All Guide To Color Psychology In Marketing + The Best Hex Chart

Flooding trapped workers at a Mexican bakery for two days. They spent it baking for Harvey victims.

DigitalMarketer Blog

Recess Blog

Scalable Blog

Erin on LinkedIn

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[Free Download] DigitalMarketer's Canva Holiday Promo Pack

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Holiday Promo Pack