It’s my pleasure to share with you the latest episode of the Communicating Purpose podcast, with Jayn Sterland, Managing Director at Weleda UK.

For more than a decade, Jayn has ploughed her energy into driving the beauty industry towards social and environmental responsibility, through her work at Weleda UK and The British Beauty Council's Sustainable Beauty Coalition. 

After rejecting an 'unsustainable' career in fashion, Jayn now flourishes as a sustainable business leader, public speaker, and columnist. Her illustrious career has seen her voted 'Number 1' in the Who's Who in Natural Beauty, no less than six times.

In this episode, we discussed:

🌿 Why brands should embrace the imperfect 

🧠 The importance of having an experimental mindset

🧴 The story of Weleda UK's plastic packaging U-turn

💡 How Jayn finally found purpose in her career

I hope you enjoy.

John Higginson,

Founder & CEO, Higginson Strategy