Adam Barden, Owner True Value Frankenmuth and Vassar
Episode 1311th May 2020 • Total Michigan • Cliff Duvernois
00:00:00 00:29:03

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Adam Barden, owner of the True Value stores in Frankenmuth and Vassar, shares with us how he made an abrupt career change to go into the family business. We talk about “Doing the Right Thing”, not only in your job but also in your business. Also managing a small business through the stay-at-home order.

Key Points:


[4:26] Getting back in the hardware business


[7:40] Defining The Entrepreneurial Spirit


[12:27] Competing against Bigger Stores


[17:06] Managing in the Coronavirus Recession

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