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The B2B Sales Podcast - Ara Escobedo & Thibaut Souyris EPISODE 38, 4th November 2020
Managing Difficult Conversations in Sales, with Ofir Zan
00:00:00 00:55:13

Managing Difficult Conversations in Sales, with Ofir Zan

In this new episode, Thibaut and Ofir talk about difficult sales conversation, and how to overcome the challenges they bring up.

Ofir is EMEA Director at Sisense, supporting a team of Account Executives to learn how to master objections and persuade customers.

Ofir and Thibaut discuss about the mindset around negotiation and how to adapt it during hard conversations. Both dive into the framework to use in order to deal with emotionally charged meetings with customers. They also bring some examples on the table, and talk about learnings from these experiences.

You can find Ofir on LinkedIn here

Go check Sisense here

Enjoy the show!