Managing Difficult Conversations in Sales, with Ofir Zan
In this new episode, Thibaut and Ofir talk about difficult sales conversation, and how to overcome the challenges they bring up.
Ofir is EMEA Director at Sisense, supporting a team of Account Executives to learn how to master objections and persuade customers.
Ofir and Thibaut discuss about the mindset around negotiation and how to adapt it during hard conversations. Both dive into the framework to use in order to deal with emotionally charged meetings with customers. They also bring some examples on the table, and talk about learnings from these experiences.