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Day to day.
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I spent a lot of time talking to creators.
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Some who've already started some who are pretty deep into their journey.
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Some halfway through, if you.
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And one of the common things that comes up when I ask them,
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Hey, what's holding you back.
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What's slowing down.
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Like one of my favorite questions.
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What's keeping you small.
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Now I wanna save that question for a deeper conversation
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in a different episode.
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But in this episode I wanted to cover one of the most common answers I
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get when it comes to that question.
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When did I ponder?
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What's keeping you small.
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One of the most common answers I get is I don't feel like I'm the expert.
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I don't feel like people are gonna wanna listen to.
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I don't feel like people want to hear what I have to say.
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That is the most common answer I get, regardless of where the creator is
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in their journey, whether it's at the very beginning and whether it's fully
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deep into many, many years of doing what it is, they do that my friends.
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As what we're gonna talk about today here on the creator 50 podcast, Aloha.
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Welcome to creator 50 IM Doc Rock your content creation
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coach, and let's get into it.
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Here's the most important thing you can know as a content creator,
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you do not have to be an expert.
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A lot of times people are coming to you just to get a different perspective, just
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to hear another person's point of view.
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Oftentimes your experience.
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And your skill sets will bring a different approach, a different look, a
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different idea, a different set of values.
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And this is what people are seeking today.
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It is in my opinion that most people are tired of the fake gurus.
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Yes, that's right.
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I said it, most people are tired of the fake gurus.
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Instagram, the travelers with the, you know, holding the hand back, pulling
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their partner in these elegant scenes and, you know, turns out they're
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not even staying at that hotel.
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They're staying at the, at the, uh, what is that?
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Tombo debt motel six down the road or whatever.
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I'm not saying motel six, a bad place, but it's not, you know, people showing
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off these pal hotels in their IG and they're staying at the value in.
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So.
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Because of things like that, because of things like many of
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these guys getting caught in scams or scandals or whatever people are
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just over the hyper polished expert.
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Even for me, like sometimes when I do Instagram reel, I feel like I need to
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tone down what it is that I do, because I don't want people to get the impression.
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Everything I do is hyper polished or that you need to have a hyper
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polished studio in order to be a good podcaster or a good content creator.
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If you will, people want to see real people, people buy from people.
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So if you're just starting out or you're in the middle of your journey, you kind
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of wanna wake up the demons inside.
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You wanna wake up the dragons, or as we say, Notre Dame, wake up the echos.
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If you feel like you need a boost in your creator production, one of the first
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things you can do is remind yourself that you don't have to be an expert.
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In order to share your process.
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It's more about the documentation.
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It's more about sharing what's happening on your journey.
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It's more about sharing the tips and tricks that you're
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learning as you learn them.
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It turns out if you learn something new and you teach three people
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right away, you'll probably remember that thing forever.
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It's been proven.
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So you don't have to, you know, have a bunch.
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Degrees on the wall or certificates of completion on the wall, half of that
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stuff, you can just buy online anyway.
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So share where you are, share your wins, your struggles, your
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losses, your dreams, your hopes, your outlook, uh, your ideas share.
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everything well, not everything, but share as much as you can.
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And that will make you more valuable to most people than
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pretending to be some polished guru.
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So I just wanna say you don't have to be an expert now on the subject of
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expertise, some of you are actually experts and you just don't realize.
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Malcolm Gladwell said that it takes 10,000 hours to be an expert.
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And I somewhat agree with that, but that's oversimplified explanation
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of what's really going on expertise is largely repetition because
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repetition allows you to get.
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Recognition of a situation.
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And then that multiple instances of that recognition allows
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you to get some intuition.
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So what do I mean by that?
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If you're a, uh, guy playing pickup ball, you know, in the field you're
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playing, uh, I like, I will talk about round football soccer here.
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If you're a midfielder and, you know, pick up in the park
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games, you won't recognize those.
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Wininger runs as well as somebody like say Bruno Fernandez or, you
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know, some other top milk fielder.
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They play so many games.
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They played every day, practically, since they were children, they literally
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have three, 4,000 games in them.
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So sometimes without even looking.
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They can see those runs and American football, uh, really, really good
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quarterbacks can read those defenses.
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You'll watch young quarterbacks get sacked a lot.
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Why they haven't learned to read defenses yet.
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They're still young and able to get up and sometimes able to outrun
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the defenses, but the longevity quarterbacks that Tom Bradys of the game.
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Really, really good at reading defenses and sort of staying out of trouble.
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So the ability to recognize an inside blitz or a Mike linebacker blitz comes
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from repetition, tons, and tons, and tons of plays from scrimmage allows
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him to recognize those defenses and get the intuition that even at the line.
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I know who's coming and who's not.
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So you can pump fake that guy hit the man deep and do things like, you know,
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come back from a 28 point deficit in the super bowl, which irritated my life.
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But Hey, it's Tom Brady.
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Basically your expertise is going to come from the more attempts
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that success with the feedback to then make adjustments accordingly.
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So attempts plus feedback gives you your expertise.
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So if you're a content creator, like.
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I try to tell everybody create as much content as possible.
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Good, bad, ugly, different.
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Just keep creating content.
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The more content create the sooner you start to recognize what works,
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what people are looking for, what people want to hear, and the better
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you're able to use your intuition to bring value to the people when you're
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ready to bring value to the people.
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Speaking of value.
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Hope you got some value outta this episode.
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Just a quick reminder from your man Doc here, you do not have to be an
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expert to share your process, share your journey, and you'll find it to
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be a lot more fun and Hey, believe it or not, some people will kick you to
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feedback that will help you and allow you to get to where you get quicker.
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It's.
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Crowds or group sourcing, not crowd sourcing, group
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sourcing your learning process.
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This makes things work so much better.
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I hope you enjoyed this episode.
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This was a real quick one, but it was something that I thought I should share
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right away, because I'm, I just hear it so, so often, and yeah, I think I
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will dive deeper into conversations of what is it that's keeping you small.
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If you're trying to grow.
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If you're trying to get bigger and better at what you.
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Do a little internal research and ask yourself that question
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and what's keeping you small.
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If you feel like sharing, reach out to me, hit me up real quick
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and let me know what's going on.
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You can find me all over the Internet's at Doc Rock on Twitter,
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Instagram slide into the DMS.
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And let me know.
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I'm curious to hear what you gotta say.
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I hope you enjoyed this once again.
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I'm Doc Rock your content creation, coach.
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That's it for this episode.
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ALOHA!,
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The Creator 50 podcast is a production of Doc Rock media.
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Copyright 2022.
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The show is supported and sponsored by listeners like you.
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Please visit buymeacoffee.com/DocRock
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Soundtrack is "The Black Expression”, by “SARAH, THE
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ILLSTRUMENTALIST" from Epidemc Sounds.
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You can try Epidemic Sounds for free at docrock dot live slash beats.
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You can find the show notes@creatorfifty.com.
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Thanks again for being a part of the creator 50 movement.
