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Tea Party and Media
Episode 13 • 9th January 2024 • Tea Party Media • Martin Lindeskog
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I talk about my projects for 2024 regarding new media, business philosophy, and the good life (including tea).

Call-to-Action: After you have listened to this episode, add your $0.02 (two cents) to the conversation, by joining (for free) Tea Party Media Town Hall. Feel free to introduce yourself to the other members, discuss the different episodes, give me constructive feedback, or check out the virtual room, Speakers' Corner, and step up on the digital soapbox. Welcome to our new place in cyberspace!

Show notes with links to articles, blog posts, products and services:

Episode 13 (45 minutes) was live recorded at 6 PM Central European Time, on December 28, 2023, by podcaster, Martin Lindeskog, with Boomcaster. Martin did the editing, post-production, and transcript with the podcast maker, Alitu. Notes to self written on Mod 1927 notecards. Bumper and jingle by Jim Jonsson, JTunes Productions. 

Easy listen to Tea Party Media podcast in your podcast (podcatcher) app of choice, e.g., Apple Podcasts, Spotify, Google Podcasts, Amazon Music, or one of the new podcast apps, on Podcast Index, supporting the Podcasting 2.0 initiative, and Value for Value by streaming Satoshis (Bitcoin payments). 

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This podcast uses the following third-party services for analysis:

OP3 - https://op3.dev/privacy

Transcripts

Martin:

Welcome to Tea Party media.

Martin:

I am Martin Lindeskog and today I will test to

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do live streaming also on Facebook, but that will not work.

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Probably it's something with the settings.

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So it will be on YouTube and LinkedIn.

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I will start out here checking out.

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It's on here at 06:00 p.m.

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Central european time.

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Yes, it's saying it's live here getting meta

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and also on LinkedIn.

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Also because I don't see it on here on boom

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cost on the dashboard it should say live.

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Okay, LinkedIn livestream has failed.

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That's an interesting y. Svat says today at 06:00 p.m.

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Online and it says live.

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That's interesting to see.

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I will have to check that what's going on.

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So I will start out to take a sip here of tea.

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Cheers.

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So the title for this episode and live

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streaming episode 13 one Free of Tea Party media podcast is Tea Party and media.

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An explanation is Tea party is homage and tribute commemoration of a Boston tea party on

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December 16, 1773.

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So I recently celebrated that with friends in

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Gotenberg and we had tea and american food burgers and did you all a good time and we

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talked about this tea party in Boston harbor.

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So that's the tea Party.

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But also that you could have a party with friends and media is the new media advisor.

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So that's my domain name, Teaparty Media.

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And today I will talk about my future plans

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and my projects that I'm involved in.

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And excuse me for my throat, I'm still having

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some hacking cough and have been under the weather for some time.

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So I would also for the viewers here live on YouTube and maybe LinkedIn.

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And next time I will check the settings for Facebook.

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I will do a shave tomorrow.

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So now I almost look like Santa Claus joke.

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And then also I will have a haircut tomorrow.

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So it's for the new year and I'm wearing a

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live good cap.

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That was one of my projects here for next year

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that I started in March this year.

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So in a way everything is evolving around this

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beverage, tea, the good life, something to have like a pick me up, giving energy but also

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focus like meditation, like a ceremony and ritual.

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So on end of this year I will participate in could say candlelight, I think it could be and

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celebration also in a calm way.

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End of year with being tea, this expert on

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tea.

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So I will participate in that.

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And I am a member there.

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So I pay a subscription, a membership fee and

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she has an interesting.

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And that will come back to regarding what you

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pay for the value a scale there.

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When I started out it was like $10 per month.

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And she has a huge library of videos and recordings and she have tea ceremonies and tea

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tastings and testing and different aspects of tea, how to brew, how to pick tea, how to

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again taste and review and all kind of things regarding tea.

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And it's to be tea being tea.

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It's a central thing in your life.

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Add $10 there and then she sets it around $20 in order per month to cover it per member.

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And then if you pay $30 then it could go to fund for tea students or like an honor

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program, how you could say, or like giving a fund, excuse me again, a cuff here.

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So that's something we will come into value for value because this is an interest of mine.

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Now I'm thinking when I'm talking here about ikigai with free circles about your interests,

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it could be passion, hobby interests like tea, and then the knowledge about it, your

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profession, it could be.

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And then the skills also, and also the market

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for it.

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And then you have the overlapping, if

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everything is working in your favor, you could then come to this stage of ikigai and then it

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have other things also coming to that with health and wellness and so on.

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We'll come in with one part of that believe good thing.

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So again, I wanted to do this even if I had this with my coffin to get me prepared and

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starting and get a bit of positive push for next year.

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Creating content.

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And I have been thinking about this for some

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time now.

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Why creating content?

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Why are you doing that? And in a way, like Chris Brogan is saying, you

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could do it in different ways, like snack size, bit size, like videos, shorts, reels,

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stories.

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And then you could do videos, longers and

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audio like podcasting and then blog posts and LinkedIn articles and so on, essays, short

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stories, and give myself a title advisor.

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And with in a way, a coaching way, I'm not the

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coach, I'm not a certified coach, but the way of inspired individuals, organizations,

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personal brands, companies to start their own podcast because they have a message.

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Everyone has a podcast inside themselves as you have a book, you could say, so I will

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continue to do that.

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But then of course I want to get something

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forward.

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That's the hard thing, to put a price on that.

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And then of course I'm forward supply and demand and the market.

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And there is again that I will come back to and talk about on episodes here regarding

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podcasting, this value for value model that the receiver or the listener or even

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coproducer, because with new podcast apps, you could be in the action, so to speak, if you

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have live and you could send digital telegram called boostograms and you could stream

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Satushis like support that you're an active choice because Sam Sati wrote about that on

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pod fans.

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That's now called true fans.

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And now I'm going back and forth here a bit.

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My goal is to get my so called true fans, the

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individuals.

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It could be ten hundred thousand and then you

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could find a model around that and that could be subscription base like I'm supporting

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substack subscription and others and value that.

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For example, Scott Holleran in USA that is writing movie reviews, writing philosophical

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pieces, et cetera.

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And he has, I think it's $7 per month to

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subscribe.

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And he has been in the press for 30 years.

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And that's knowledge and something that's valuable.

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And he has then a base, critical mass, followers, subscribers, fans.

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And then you could get something for that work.

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I've come to the conclusion in insight that of course I have some kind of so called fans,

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followers, friends, supporters, but they are so used to that they could ask Martin, they

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could pick my brain, so to speak, they could ask questions and also to get that

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transaction.

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And there you have if you could decide how

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much, how little and change over time with this financial transaction called on the

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Lightning Network.

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And now again, coming to this special

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language.

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So that's why I will have episodes about it or

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find blog posts, maybe live streaming, also on my own website, teapotty Media, thanks to

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eclive service about these different jargons.

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And sometimes it could be a special language,

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tech language.

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Anyway, lightning Network is built on this

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bitcoin thing, you could say and blockchain and so on.

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So it's easy, safe and not so much hassle to send small transaction or donations to a

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receiver, to a producer, to a podcaster, to an artist.

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It will become could be applied on different areas in the future.

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But when it's this mindset to think about that, what do you want to give?

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And then you have to ask in order to give.

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Excuse me again, as you know, I'm not a

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religious person, but if you go to church there you see how they are working at the end

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of how to say the mass or the sermon, they have this in Swedish, it's collect, what is

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called in English, they go around with a long thing in the hand and then it's a bag that you

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could put point coins in and paper money, fiat money, maybe silver also if you want, or gold

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and often when you sit there, you feel that maybe the pressure to give.

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I don't think that you should have a pressure or definitely not sacrifice giving something

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that you can't afford or giving up for a higher value.

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But the thing is to value what you are doing and what you are receiving and consuming.

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And now I'm coming back to this, that Sam SETI was talking about, web zero or how it started

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and then web .1 and two and then now free.

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And before we're coming into involving totally

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in this web 3.0 or web free, what do you say? We are now in these different social media

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platforms with wall gardened and you are stuck there and they are using the data, they are

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mining it, they are selling it, the data, the information, because it's so called.

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Now I'm doing these quotation marks here or air quotes.

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Now I have to show that for Live here is saying a sticker that I bought from

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podcastindex.org only you can save podcasting.

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So you're used to this free, but there ain't

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no such thing as a free lunch as you pronounce that.

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So you pay with your information, your data, your usage, your time.

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And there it's a new player on the market that I am a beta tester of and a new media advisor

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for podcasting.

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And they're called Vo value.

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Each other is the acronym there and there.

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You pay.

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If you're a content creator, you don't have to pay, but if you want to see other content

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creators, you pay a monthly subscription that's around maybe seven, $8910 per month.

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And then you pick one favorite and you could change it over time.

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And then the favorite gets like, I think we could say if it's $10, it will get like $2 per

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month.

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And then how much you consume.

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If I have a podcast episode and upload it there, because you have to own your right to

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the content and you listen to it, you spend time, and then depending on how long time you

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listen, and then also if you share it or comment on it and so on and others listen to

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it, you get something for that.

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So instead of the model, also the other model

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is that like Spotify or Apple Music, you pay for $10 per month.

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And then you could listen as much as you want compared to buying a record, and then you

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could play it as much as you want.

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But you have to pay for every time you bought

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a new vinyl, like a single or maxisingle or a long play record, lp or cds, compact disc.

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And there is defined that for the future, what will happen in the future with the content

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creators, the artists and so on.

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And there is where vu value each other is

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coming into play.

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So this is really fascinating because we have

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big plans.

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I really see in the so called crystal ball

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what could happen in the future.

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And in a way it's on the same wavelength as

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this initiative called the Podcasting 2.0, started with Adam Curry and Dave Jones and

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others for podcasters to use new podcast apps.

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And this value for value model that you could

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send small financial transaction like a gift or donation or support to podcasters, either

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as a digital telegram called a boostgram, with a symbolic number like 1776, like founding of

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America.

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And that's around I think $0.50.

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So it's one Satushi.

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If you take one bitcoin and divide it 1

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million times, you get one satushi.

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And here is no special transactional fees and

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so on.

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It is when you have using the fiat money and

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then top up or adding funds to your electronic wallet, then it could be some charge, but

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other than that it's not much costs or fees.

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And then the app developer could decide if

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they want to take a cut of every transaction or suggestion of like 4% or whatnot, or ten.

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Or you could decide as a user and then over time they will could earn more.

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Instead of that, you have to buy the app and pay one time or a subscription model, because

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in a way everything could add up.

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So this is interesting, but again, it's the

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mindset to think about this.

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And I wrote here and I will show now this is

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my notes to self, a note card model, 1927.

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And also I used a pen.

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Now show here on my camera, viking pencils, pencil from Denmark.

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And I will take an Instagram photo there later on.

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And when I was finished, I had to remind everything is about free speech or freedom of

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expression that I like to say.

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And I tried to doodle like a fire or a

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lighthouse or something like that.

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Keep the fire burning.

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And this is very important with this podcasting 2.0 that you can't censor,

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deplatform, shut down, bullying and so on.

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With an RSS rich site summary or really simple

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syndication, you could keep your link that the listeners could follow and subscribe to, and

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get notification that you have a new episode uploaded.

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So it's hard to shut down.

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That's the expression here in Swedish that

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their pod darfins or their podcasts are.

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You decide how you want to listen and that I

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will come back to in a future episode.

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I done a short introduction to podfans that's

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now called Truefans by Sam Seti.

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And this tool and app application, it's a

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progressive app, I think it's called.

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So you could use it on your mobile or like

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pad, iPad, for example.

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And is it called HTML M five or.

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Yeah, it will change.

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So it will be usable in different sizes,

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devices.

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So there it's this onboarding for guests.

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If you have a podcast and you have guests on your.

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And then of course, if you want to split with your co host and maybe the jingle maker or

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some sound effects or a person who creates the show notes or the chapters or the artwork, et

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cetera.

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And the same could be applied to music.

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You have an album cover like the artwork, and then you have songs or like episodes, and then

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the different music artists in the band, very similar to the guests or co hosts and so on.

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So this is really interesting.

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And again, the expression that I like as a cat

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person, I have to eat my own dog food to listen to more of these new podcasts, but

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using new podcast apps and try to reach out to them and get some guests on my show to

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interview and talk about that in a layman terms and spread the good word about it,

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because this is new.

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It's around 4 million podcasts out there.

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Maybe 500,000 are active.

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And right now I have a guess it's more than

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10,000, maybe it's 20,000 now, but it's a small fraction still that are active.

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So it's lots of things to talk about.

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And everything about this have been about

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numbers, ears or eyeballs and advertising, the big players.

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And that is starting to play out also, what's the return on investment for these big shows

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and so on? And I will talk more about that.

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And we could have a discussion and debate and whatnot.

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And now I will check the clock here, recording time.

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Oh, I talked about almost half an hour, so I will wrap up.

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It's easy to go on here on my soup box, but things that I will talk about, and I will take

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you another sip of tea.

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I see here I'm getting feeling better, but

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still, when you start talking and having this, you get a bit strained here.

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Cheers.

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I will talk about more about that.

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Podcasting 2.0.

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And I follow Mastodon or a node, I think we

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say it, or a unit or server, you could say called podcast index Social.

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And it's created, I think, by Dave Jones and Adam Curry, and it's for podcasters, but

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everyone is in a way, welcome.

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But you should have an interest in podcasting.

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And then you could follow other nodes or servers by searching by name or so on.

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So mastodon.

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And it was a learning curve.

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And to get used to it, because it's no algorithm, nothing is this so called dopamine

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kick or notification like that.

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But then how many should you follow?

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What hashtags? How do you find things?

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And I followed users from, you could say from the whole spectrum, if we talk politics from

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so called left to right or how you see it.

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And that's something, again, talking about

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freedom of expression, if it's for freedom and liberty or is it on the other side?

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And that's why it's a good thing to have a podcast to talk about these important issues,

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your values, and stand up for them and protect them and achieve them.

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So I think it will be paradigm shift here in different ways when it comes to the third

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thing that I will talk about.

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I've talked now about new media, in a way,

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business and philosophy, and now we're talking about the good life.

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I will mention also that I would check out Fred's, this Facebook thing that was like

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inspired by X or Twitter, I think, but it was not available for, I think, privacy reasons,

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but I'm not sure in Europe.

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But I have to check it out now and see how it

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is.

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But I will still stick with X or Twitter.

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I'm now also verified, so to speak.

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They have a premium plus, but like a paying

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customer, and that's also adding up costs.

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But I now want to do it because I could follow

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more tweets.

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I could see it's interesting, as a new media

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advisor, to see what's on his mind, Elon Musk, and what he wants to do in the future.

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He says that he's an absoluteist for free speech, but he's also polarizing and it could

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be very negative and with trolls out there.

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But again, it will be interesting to follow

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and see what he wants to do.

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And I think his plan is to talk about these

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financial things that he want to enter that in one way or another.

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One of his first endeavors was something called X. That's why maybe his fascination

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about the letter X.com and that was like something coming before PayPal, you could say.

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And there it was a story also how it ended up with PayPal and that he was, I don't know if

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he was removed or kicked out or if he exit or stopped working there or what's going on

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there, but I'll do some research on that.

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But X.com was this financial platform or site

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and service.

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And I think he has talked about this strange

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crypto coin called Dodge Coin but I don't know about that.

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But maybe if he will get his mind right and get into satoshis that will be very

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interesting.

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So talking about as I said paradigm shift and

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that's what I'll talk about now with live good.

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It's an ecommerce platform and it will revolutionize or doing an evolution of this

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direct selling industry.

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Randy Gage, a big name in this field said and

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wrote and manifest about this and also book about something with amway to zombies or

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something like that.

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A to z that this has to change this industry,

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this multilevel marketing industry.

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And that was live good is doing within a year

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it's almost 1 million members like affiliates or regular members.

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And you could also be a retail customer.

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And the idea is, and it's not so common here

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in Sweden yet, but in America you have buyers club or membership club that you get discounts

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or you get special deals or free freight and deliveries like Amazon prime and you have

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Costco and you have Sam's clubs and others.

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Here in Sweden many of the clubs like a

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grocery chain could have a member club.

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But then it's often again in quotation free.

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But they get your email address, they get data and your purchasing history maybe and so on.

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And they could sell it or they could give you offers and so on.

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But I've seen some that are popping up also like wholesale like grocery store or for

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bigger volume or maybe for restaurants and so on.

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This industry like you pay a membership and then you get discount.

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So that was idea of livegood to become a new e commerce platform and starting out with

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supplements because you need that.

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And it's in a way so called easy way to get

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in.

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But the whole idea is to have, you could say

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extraordinary or really excellent and high quality products to so called almost

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manufacturing or cost price in order to get out these great products.

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So individuals and members and purchasers and buyers and customers will get results.

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Because often in regular if you go to what is called the names chain that are having

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supplements and so on in America.

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But here we call it hill suct.

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And it's like small often shops that selling not pharmacy products but like alternative

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things and natural things and all kind of different products.

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The idea is often in this shop and store they also add margins.

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And because they have lots of products they have to see what's selling and whatnot.

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And maybe they have ads and advertisings and celebrities or influencers that they have to

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pay for promoting their products and so on.

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And here the whole thing is there is referral

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marketing.

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As an affiliate you spread the good word.

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If you get results and you like the products, you talk about it.

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And then if somebody use your affiliate link, your referral link and sign up as a member, as

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a customer, as a retail customer or as an affiliate, you get a thank you for that.

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And then also if they are loyal and continue to pay the membership every month or once a

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year, you get something for that also.

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And then you could build a team that are doing

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duplication, doing the same thing, and then you could get matching bonus of that.

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And that was Randy Gage, he wanted to call it leverage sales.

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So this is really fascinating what could happen.

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So I will start because I'm paying, talking about fees, I'm paying medium blog tool to

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write in a very simple design.

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But many startups and it companies and others

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use medium as their blog tool because it was looking good, it was easy to incorporate in

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your site and so on.

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That's another story for some other time.

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Why I started to pay for medium service I have followers but I haven't started to write now.

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But I had to have a project for that.

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So the project now will be my so called

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transformation or my health journey and writing about wellness in a holistic way.

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So I will do like this, a good life journey on medium, writing blog posts and then maybe I

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like the newsletter tool that I'm using right now, but maybe I will get the substac for this

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also in order to test this.

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And then I will create a podcast also I

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already have too many podcasts, but why not start another one and then I will test the

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service that I'm using.

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Also a monthly cost, but they have built also

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around a community with podcast.

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It's called Alitu and that's the editing tool,

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software and post production.

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You could also record and they have also

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hosting now including in the package.

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My main podcast hosting company is captivate.

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I'm also an affiliate for that.

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So I get referral as a new media advisor

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giving the advice or suggestion when I see a client say that this could fit them because

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it's plenty of hosting companies out there and you could have different flavors, different

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tastes and different preferences.

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But I started out early with captivate when

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they were launching and that have been a very interesting journey also for them.

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They are acquired by this big podcast, you could say player and they are into radio and

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so on in England called global I think.

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But they still are working in an independent

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way.

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And they really want the podcast to grow, how

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to grow their podcast and also how to earn money.

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And I've been pulling their leg a bit about podcasting 2.0 and the different, you could

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say for the RSS additions to the RSS, the different tags like the live item tag for

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example, and now also this value for value or gift or donation feature.

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So I will again talk more about that.

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So now it's been around half an hour and I was

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thinking of wrapping up here, but as I said, it is live.

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So I will say another note here that I not forget is that I wrote a LinkedIn post in

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Swedish on August 27 and that was about this as a new media advisor as I will give you the

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advice to check out the video clip from the value each other festival in Telberg on August

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25.

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And after you have watched that and it's

Martin:

hilarious with music performance, let it sink in.

Martin:

As Elon Musk said when he entered the Twitter headquarters with a sink like from the

Martin:

bathroom sink in, as he said now you could think about how has it sunk in for Elon Musk

Martin:

with his journey about x, what he's now calling it.

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Has it worked according to the plan? And what is his long range plan?

Martin:

That's a question to follow as me as a new media advisor and after you have watched this

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clip, it's in Swedish, but you could listen to music and the conference here talking in

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English.

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I think these two guys that are on the stage

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talking about the artist, you could contact me and then you could get an invitation for Zoom

Martin:

presentations in Swedish by Stefan Hines and he's doing that on Wednesdays at 730.

Martin:

And I think they will do that also in English and internationally in the future.

Martin:

And if you are interested, you could reach out to me and I will send a short video,

Martin:

promotional video that they have done and my free phrases for 2024.

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And I did also I'll show it here on the live stream here printed in color.

Martin:

It's emojis brain, a symbol with two hands, like shaking hands, like an agreement and then

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an orange heart.

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And the color orange is this bitcoin color.

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But you have been orange pilled.

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You are taking the orange pill.

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So value each other as an advisor for Vo podcasting advisor.

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And then next one is headphones.

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And then I'll do a sign here lightning and

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here I have where the lightning is coming from.

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You'll see it here on the live.

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It's Tor's hammer and he will create the light

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and the thunder and the storm tour and that's the lightning, as I call it, lightning

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platform doing available for transactions, lightning network and then a microphone.

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So value for value.

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Podcasting 2.0 certified.

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I got certified so to speak, by giving a donation over time.

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So I think it was.

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How much was it?

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$125 I think in total in satoshis.

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And then I got the t shirt called with the

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text podcasting 2.0 certified.

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So that's pretty cool.

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And I have that as a title or subline or so on subtitle you could say, or information like

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supporter of a two point podcast in 2.0 initiative.

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And the third phrase is a box, strong arm like a healthy body, healthy mind and then a bag

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with dollars purchasing power or buying power with a membership club and as a live good

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affiliate.

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And then I also thanked Eva Lilia, Thomas

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Levestead, Maria Dolores for introducing me to vu value each other.

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So we'll see if I have time here to show as a fun thing for you, if you have watched it now

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on YouTube and if it worked on LinkedIn.

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If not, I will talk to boom coster here what I

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have done something with the settings on LinkedIn, but Livegood have now opened a

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warehouse in Germany and the first product shipped from there is called International

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Wellness Pack.

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And in total it's $90 including freight and

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shipping to your door.

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Six products.

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So it's under like $20 per product.

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Not even that.

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So under 200 swedish crowns for six products.

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And if you would buy that at this GNC whatever

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or this Helsu cost affair as a health store, it will cost several hundreds of dollars to do

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that.

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And again, exceptional high quality to cost

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price because the model is this membership and the membership is also a product because when

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you get this purchasing power, like almost 1 million members, you could go out and

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negotiate with producers, manufacturers, service providers, vendors with great services

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products and so on.

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Now that's a side note.

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But in a few days they will introduce and launch something called essential oils.

Martin:

And I'm not so used to that, but I've heard about it, I've checked in it and it's a very

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interesting market.

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So there it will be, six bottles for a price,

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I think around $50 and other competitors in this industry and other places cost a lot

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more.

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So this will be really interesting.

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And you could see the quality by checking out the certificate of analysis on Livegood's

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site.

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So highest quality there.

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So anyway, the international wellness pack, six products.

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So now I'll show them in a quick way and I will do another live streaming on my digital

Martin:

town hall, teapot, media and community and talk more about that in the future.

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But here's one product called Ultramagnesium Complex.

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And that's lots of reactions, so to speak.

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And things in your body very important to use

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magnesium and also it could be good for sleeping.

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And here is a factor four, you could say the fourth product, that's an outstanding thing.

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That's their Omega product, factor four.

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And it has other things in it.

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Also Q ten and also garlic and black pepper and more.

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And often what you find in salmon, the omega, these two different types of omegas that is in

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a perfect ratio and a balance.

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So I think is it sardine or anchuvis coming

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from pristine waters in a place where in waters.

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So really interesting product for the whole system joints and other things like that.

Martin:

And yeah, we'll talk more about that.

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The good life hair salmon omega.

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And to start out those essentials, here is the multivitamin is one for men and one for women.

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Women.

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And this is like if you buy it separate is

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about I think $10 and as a retail customer it's $20.

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It's good price for that too.

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And then d three, k two and here I need to

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have it later on.

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Here, super reds like for cardiovascular

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health, circulation, et cetera, and brain and cognitive function and sexual health.

Martin:

And it's like red berries and others like aronia and so on.

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Very interesting.

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And you take a scoop and then you mix it in

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water.

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And then the last product, the 6th product is

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super green that has talking about good life, including tea.

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It has matcha green tea in it and other green stuff.

Martin:

So that's also scoop in water.

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So with that I will wrap it up here and thanks

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for watching.

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And then after I have editing and doing the

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post production and the show notes, listen to it, publishing it later on before the end of

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this year.

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I will in advance thank you for listening and

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for spreading the good word.

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And you will be able to do the value for value

Martin:

model if you have a new podcast app and sending a small thank you note, sending me a

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comment, feedback, constructive criticism, whatever.

Martin:

And then you could send a note with satushis as a boostogram and then also streaming when

Martin:

you're listening.

Martin:

So again, check out newpodcastapps.com modern

Martin:

podcast app I think it's called.

Martin:

Also I will include that in the show notes and

Martin:

then this service, as I said, called podfans in the past and now true fans and I will come

Martin:

back to that concept of your hundred true fans or thousand true fans, but you could start out

Martin:

with one individual.

Martin:

And on that note, I say thank you very much

Martin:

for listening and take care and Cheerio, and see you soon again and talk to you soon again.

Martin:

Bye now.

Martin:

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