StockX and Walmart. Two names you never expected to see in the same sentence. StockX recently announced plans to bring their sneaker marketplace into brick and mortar Walmart stores — a move aimed at brand expansion. But is Walmart really the right audience for a platform built on hype, authentication, and sneaker culture credibility? Matt breaks down the partnership, what StockX is chasing, and whether this deal helps or hurts the brand.

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