Shownotes
Gummies, stick packs, tablets, capsules, beverages, chocolates, bars… We could go on and on. The point is there’s myriad options to choose from and that’s great!
Consumers demand ever innovative delivery formats and are increasingly looking for ways to incorporate their supplementation in ways other than the traditional pill. Brian Appell, Market Development Manager, OmniActive Health Technologies, joins us live at Vitafoods Europe 2018 to discuss the delivery formats out there; unfortunately, for all our listeners, podcasts are entirely audio, so it’s impossible for you to see the range Brian brought with him. We spend plenty of time describing and trying the different products to help you choose which delivery format would work best for your product.