In this episode The outdoor retractable screen industry is booming now, but just like everything else, it had a beginning. The story of Universal Screens isn’t a story of ‘if you build it they will come’, but instead it’s a story of hard work, perseverance, and unwavering belief.
In this episode of Behind the Screens, you’ll get to meet the core team, President Shawn Culbertson, National Sales Manager, Joe Cerda, and Operations Manager, Michael Longoria
With Joe and Michael being there from the beginning, we’re getting a chance to go behind the ‘scenes’ and find out more about their passion and what led them to love working for this company so much.
The guys also talk about why getting your hands dirty is so important, and why understanding personalities can make or break your small business.
You’ll also get the inside scoop on Michael’s big family, what brought him over to Behind the Screens, and why there was a moment or two when he hoped he had made the right decision.