Join Lucas Root and entrepreneur Hailey Rowe on the Elements of Community podcast. Discover leadership keys: asking smart questions, acting strategically, and staying open to learning.

Gain insights from Hailey's community-building journey, tackling doubts for momentum. Lucas delves into community, responsibility, and growth. Elevate your leadership for impact - listen now!

Hailey Rowe: I'm glad to be here. Thank you so much. And yeah, Dan is awesome. So that's great that you got to connect with him when you live in San Diego.

Lucas Root: He is a great guy. I'm I very much enjoy that friendship. Yeah.

Hailey Rowe: Nice.

Lucas Root: Can you tell us a little bit about yourself?

Hailey Rowe: They don't see themselves that way. And so then they're not able to share their gifts because they're either coaching for free, which they can't do forever. And, you know, they don't always have the time to do that, or they just kind of give up. And so my whole thing is I want to help them be able to grow and become business owners and do more than they thought they could. And lean into their career.

Lucas Root: That's awesome. Yeah, giving up is, I see it all too often and it's a shame. Yeah. Thank you. Thank you for doing what you do.

Lucas Root: My pleasure. Truly. I mean, the conversations I've had on this show have been amazing and eye opening and life changing.

Hailey Rowe: Nice.

Lucas Root: This one included. Right. Tell me a little bit about your community.

Hailey Rowe: Yeah. So I have a podcast that I kind of built a community around and my podcast is called Health Coach Nation. Now I used to have a Facebook group called Health Coach Nation, but sadly it got hacked and I haven't been able to get it back. So my community no longer belong to me. So I had to start from scratch and now my community is called The Marketing Hub on Facebook.

Hailey Rowe: So, I built my community when I first, well, I've been in the coaching world for a long time. I got my first coaching certs in 2010, but in 2017, I decided to start building a community because I have been working in business development and marketing for some startups. And then I decided I want to go off on my own and have my own business.

Lucas Root: That's impressive.

Hailey Rowe: Thank you.

Hailey Rowe: I had to start over, but we're not where we used to be because this was kind of recent. But now I have The Marketing Hub Group and that's been really fun. And it's interesting because I'm sure that as somebody who is into relationship building. It's really nice to see how many people came to the new group and, you know, I think it all happens for a reason and I think that the people who are meant to be there are meant to be there and so yeah, it's been a fun journey so far.

Lucas Root: That's cool. I'm sorry about getting hacked. That sucks.

Hailey Rowe: Thank you. It's all right. It happens.

Lucas Root: I like to tell people this is, I mean, getting hacked is one of it, but this is one of the reasons why you need to move off platform.

Hailey Rowe: Yeah. Yeah. Well, the good news is.

Lucas Root: Because on platform, you don't own it.

Hailey Rowe: You really don't own it and it could be gone tomorrow. And so that was a pretty useful lesson.

Lucas Root: Wow. Yeah. Thank you. Tell me about how the community comes together. And this is actually really interesting because one of the elements of community is projects. And you have had a recent example for creating a project for your community, i. e move out of the old Facebook group and come into the new one because you know, disruption.

Hailey Rowe: Because in that group, a lot of the women become very close friends and they have an accountability partner and they, you know, cheer each other on and come to each other's live events or whatever they're trying to promote online. And it's really nice to have people who are supporting you and people who can relate and we have our group calls twice a week and everybody's able to be like, oh, my gosh, I'm so glad you said that cause I was thinking that too, or I was feeling really nervous about blah, blah, blah, and it doesn't come natural to me.

Hailey Rowe: So doing stuff like this, where we're having a conversation or, you know, just like supporting another business owner by sharing their posts or something like that. Like, there's so many things that I think, we just forget that you can't build your business by yourself. And so the more you're open minded to going into relationships with not how, what can I take or what can I get out of this?

Hailey Rowe: But like, how can I, how can we be useful? How can I help this person? How can I get to know this person and that curiosity driving the way you really can't go wrong. And a lot of fun projects will come from that.

Lucas Root: So this inner circle is a peer network of people who are actively supporting each other, not just by showing up to the inner circle and asking questions or creating dialogue and discourse, but by showing up to each other's events as a support. So they can see as a peer, the things that are being done.

Lucas Root: Yes, to learn from themselves, but also to share that learning with the host to say, here's a thing that I saw here's how I handle that. Or sometimes my guess is if they really love each other and support each other, they might actually step in and just provide that service like they're live on the spot.

Hailey Rowe: Yeah, that's so true. It's so much richer when you have that contribution going with peer to peer and everybody together. And I even had recently like a client who was, you know, she's in a very focused phase in her business and she has a big trip coming up to Greece for three weeks with her husband and was worried about like, how am I, you know, what do I do with my clients?

Hailey Rowe: And like, how do I pause things? And I don't want to lose momentum and all this. And it was, you know, I coached her on it, but it was really nice to have somebody else on our group call who could understand, cause she has a little kids and she's traveled to, and all these things, and she juggles a lot. And she just said, you're never going to get that time back.

Hailey Rowe: Cause I wouldn't, you know, I have my own way of coaching her on it, but somebody else's outside perspective can always be useful too. So, yeah, I think it's always more valuable when you have more than one brain.

Lucas Root: Yeah. It's not just perspective. It's, I don't know what it is but we humans are funny. We don't like receiving advice only once, and we always like to hear the same thing in a different way.

Hailey Rowe: Yes. Repetition.

Lucas Root: I don't know why, like, we're funny. Like, why can't we learn the thing just the one time? But we don't, we just don't like hearing something only once. And we don't like to hear it in the same way twice. We want to hear it differently.

Hailey Rowe: And then I'll listen to it again, maybe later or something. And I'm like, Whoa, that message. What I need to hear right now. So it is interesting. I think it's a combo of just needing repetition, but also being ready to hear the message you're meant to hear.

Lucas Root: I love that. We had a chance to talk a little bit about the elements of community. How do those show up in your community?

Hailey Rowe: Yeah. Well, I think the first thing that I see is Purpose in my community. So everybody who gets into coaching and who wants to grow as a business owner as well, we have this purpose of just growth and not just personally, but also professionally. And I think that the ripple effect of coaching is super powerful.

Hailey Rowe: I also think that when you say value is one of your pillars, I think that's key. And I've always been the kind of person who I want to give wins ahead of time or give value ahead of time. So that people are like, there's not a question of like, oh, well, it's this programmer is working with her going to be useful.

Hailey Rowe: So I do incorporate a lot of, and when you just, like, I make a podcast every week. I do a blog. I do content. I do personalized freebies. Like, I literally, that is how my business has grown to where it is because I've had so many people say, Oh, if you do this for free, I wonder what your paid stuff is like.

Hailey Rowe: I also think that when you say language, I'm curious. I mean, I hear, and I am sure this is just my marketing brain coming in, but I talked to so many coaches that their own words. I can have posts and I can have stuff out there. That's like, people are like, wow, it's like you're in my head, you know? And so I think it is important to communicate with your community in their language.

Hailey Rowe: And then the last thing I would say is when you say heart I have pros and cons to this. So I actually, when I first started my business, I was extremely attached to it and I was extremely like, took things very personally.

Hailey Rowe: Would be like a little bit of a roller coaster. Like if I got a yes, I'd feel really amazing. If I got a no, I'd feel really down. And I found that connecting my heart fully with no boundaries was actually not serving my business and my community. But when I was able to see my business as like an entity that I've created and it's my contribution and it's separate from me and it's my framework and it's, you know, my way of contributing.

Hailey Rowe: And I'm not going to have this roller coaster of emotion taking me away from giving my best, you know, because I'm just doing what I'm passionate about, or I'm just following my heart. So I do have a little bit of a different view on the whole idea of like, well, just like do what you feel like and follow your passion and like, you know, that kind of thing.

Hailey Rowe: I think sometimes leadership and showing up for your community is not what you feel like doing that day or there, you know, you do need to create a little space between taking rejection personally. So that's just my two cents on that one.

Hailey Rowe: Yeah.

Lucas Root: That's fantastic. I love that.

Lucas Root: And I think

Hailey Rowe: community members should have a contract of not thinking that, cause I see this a lot and I'm sure you do too, people like to ask permission to do things in their business or feel like they need to hear it from a guru or they compare their beginning to somebody else's end. And they think that just because that person had that result, that's what they need to do.

Hailey Rowe: And I think there needs to be a social contract where it's like, no, you know. I'm going to take it all in, and I'm going to discard what's not useful and I'm going to make it my own. Because if you're always looking to other outside sources, gurus, coaching programs, courses, I see them as an enhancement and they can really be useful.

Lucas Root: Yeah. I like it.

Hailey Rowe: I don't know if I went too far.

Lucas Root: No, that was great.

Hailey Rowe: Yeah, thanks.

Lucas Root: And I completely agree. We need boundaries, not just between us and the work that we're going to do. We need boundaries between us and our expectation of ourselves.

Lucas Root: And the way you introduce that is amazing because sometimes people's expectation is, I can do great things, but I can only do it when, you know, the guru tells me how.

Hailey Rowe: Yeah.

Lucas Root: Yeah, we need better boundaries. We need a social contract with ourselves.

Lucas Root: Yeah, thank you. What does what does community really mean to you?

Hailey Rowe: And I think community is playing a big role in that. So, That's what it means to me. Yeah.

Lucas Root: I like it. That's amazing. How does that differentiate between community to you as a leader and community to you as a member?

Hailey Rowe: But you don't, I think the leader needs to be the one who's the most receptive and hearing what people want to need and providing that. And I also think when you're a part of a community, it's about seeing, I think in both cases, really though, it's seeing about where can you bring the most value and what's your role in the community.

Lucas Root: I like as a leader, you create the space and hold it and coordinate it. Right?

Hailey Rowe: Yeah.

Lucas Root: And in order to do that, well, you have to listen a lot. Did I get that right?

Hailey Rowe: Definitely.

Lucas Root: And I agree in order to do that. Well, you have to listen a lot, like a lot.

Hailey Rowe: Yeah.

Lucas Root: They joke that God gave you two ears and one mouth. Cause you're supposed to listen twice as much as you speak. But.

Hailey Rowe: Oh.

Lucas Root: In community, I kind of argue that our eyes are our ears as well. So in that respect, we actually have four ears and still only one mouth.

Hailey Rowe: Well, there you go.

Hailey Rowe: Yeah.

Lucas Root: My, my favorite metaphor, I use it all the time is barn raising.

Lucas Root: It doesn't matter how good a coordinator we have, the barn isn't getting raised unless a whole bunch of people are there pulling on the ropes.

Hailey Rowe: That's a good one. Yep. Nice.

Lucas Root: Yeah, cool. Thank you.

Hailey Rowe: I also think the leader's job is to ask the powerful questions to bring.

Lucas Root: Ask powerful questions.

Hailey Rowe: Yeah, to bring some form of structure to the group or community so that, it can be the best it can be versus if it's like, no, kind of what you said before this podcast, you somewhat prepared, like it will just go much further when you, as the leader are prepared and coming from, you know, all right, here's our general structure and being open to adapting it, but I do think structure is also a key component.

Hailey Rowe: Yeah.

Lucas Root: Like, we start heading down a path and I'm like, this is still relevant and this is cool and I'm not going to stop. Like we're going this way and that's just what's going to happen, but I still have to show up with that create the space, as you said, create the space. I still have to show up and create the space. And then we do what we do, but I have to create the space first.

Hailey Rowe: Yeah.

Lucas Root: Yeah. Thank you.

Hailey Rowe: Yeah. Thank you.

Lucas Root: Yeah. What does leadership mean to you?

Hailey Rowe: Or why, you know.

Lucas Root: Those are definitely victim questions.

Hailey Rowe: Yes, and so what we want to shift to is like, what's right with this opportunity, like, what can I do to make this better? What's, you know, what are the strengths I have that I can bring to this community? So really anytime you catch yourself as a leader, falling into blaming your members or, you know, oh, I'm just so overwhelmed or what's wrong with me?

Hailey Rowe: Shift the question to something more open to something more on the positive side because our brains are wired to look for everything that's wrong, but the truth is we can flip that around if we're conscious about it. And the second thing is being willing to take massive action. So I'd see math.

Lucas Root: Take massive action.

Hailey Rowe: I see it as

Lucas Root: I agree.

Hailey Rowe: being willing to take action and refine as many times as you need to until you get the end result that you're looking for.

Hailey Rowe: And also being willing to do the things that may create the result you want, but you don't know because of uncertainty and being willing to do that still. So there's actually a story about I don't know if you've heard this before, but Dave Scott, who was like a master triathlete, athlete guy.

Hailey Rowe: And he was so determined and disciplined and he did the main things he had to do like train and get sleep and all that. But he also was interviewed, he would share that he'd rinse his cottage cheese. This is a super weird story, but he would rinse his cottage cheese to strip the fat off of it, just in case, that like, leanness of it gave him a slight edge in his performance.

Hailey Rowe: And then the third thing I think that's important with leadership is being coachable. So again, this comes back to being adaptable, like, are you able to understand that your thoughts create your actions, create your results, and it's the same thing for your community and understanding that for them too, allows you to hold more space.

Hailey Rowe: So I think not only like I just find that asking powerful questions, holding space, a lot of that has to do with coaching, but at the same time. Also just understanding that a lot of times our lenses and the way we see things as shaping our results and being able to look at what might be doing that for you, that maybe we need to explore or change to improve what kind of result you're looking for.

Lucas Root: I love it. Amazing. I think coaching is one of the most, and it's funny that two coaches are having this conversation. I think coaching is one of the most underappreciated skills of humanity.

Hailey Rowe: Whoa. Yeah, I would agree. I think it's, I mean, it's changed my life and I am very grateful to know, and I feel like it's like, once you know that you're, at least I believe that your thoughts create your feelings, create your actions, create your results. Once you know that it's like, Oh, you feel like you can figure anything out.

Lucas Root: Shaman Jurek says if every single word that I speak is a spell, that's going to become reality. I have to be really careful about what I say.

Hailey Rowe: Yeah.

Lucas Root: Your thoughts create your feelings, create your actions, create your results.

Lucas Root: Thank you.

Hailey Rowe: Thank you.

Lucas Root: Amazing. Has anybody ever asked you specifically, directly to ask powerful questions?

Hailey Rowe: Anybody asked me to ask powerful? What do you mean? Like, giving me a really good question before?

Hailey Rowe: Oh, yeah. Well, I've definitely had times where I've told the clients the hard things. But I've also been told the hard things by my mentor. So, for example, I have a mentor who allowed me to get out of a rut that I was saying in my business, because he said, imagine you were just totally reinventing this from complete scratch.

Hailey Rowe: You know, you didn't have the audience you have. You didn't have any experience that you've already had. You're just starting from complete scratch. What would you choose to bring back in? Or what would you choose to just restart completely?

Lucas Root: Good question.

Hailey Rowe: It was a really powerful question. Yeah.

Hailey Rowe: And the last thing I would say is a lot of times the things. So, there's concept of limiting beliefs. A lot of us have ones that we know about ourselves that are limiting, but oftentimes the ones that are the most limiting are the ones that you don't even know that you just think they're fact.

Hailey Rowe: And you've been living like they're fact your whole life. And you don't even question them at all. So having an outside perspective and somebody who can ask you those powerful questions to help you realize, wait, I just thought that was my identity. What are you talking about? Or I just thought that's how it works.

Hailey Rowe: What are you talking about? So, yeah.

Lucas Root: Yeah, I love that. One of the things that I say over and over again is you just can't see your own stuff.

Lucas Root: Can't see your own stuff. And you have to have people in your life, whether they're a coach or a mentor or a therapist or a best friend who loves you and supports you and also helps you see your own stuff.

Lucas Root: You gotta have people that just point out that you know, you're doing that thing. What do you mean I'm doing that thing? No, you're doing that thing. Go watch the videotape again. You're gonna see it. You're doing that thing. I can't tell you how many times I've heard it.

Lucas Root: Like, even just like that. You're doing that thing, Lucas. What do you mean? Tell me what that thing is. No. You'll see it. Go watch the video. And then you do, and you're like, how have I not seen this before?

Lucas Root: But again, you gotta have somebody point it out. Otherwise, you're not ready to see it, right?

Hailey Rowe: Yeah.

Lucas Root: Not always. You'll see stuff. But when somebody's like Lucas, you're doing that thing.

Lucas Root: Awesome. Thank you, Hailey.

Hailey Rowe: Yeah.

Lucas Root: I like to wrap up my interviews with three questions. The first is for the people who are inspired by you and can't stand not knowing you for another minute and I'm hoping there are a bunch of them because you're pretty cool. What's the one best way for them to reach you?

Hailey Rowe: Yeah. So you can reach me on Instagram at Hailey_Rowe, H A I L E Y underscore R O W E, the Marketing Hub Facebook group, the Health Coach Nation podcast, and HaileyRowe. com.

Lucas Root: Awesome. Next one What's the one question that you wish I had asked but have not yet?

Hailey Rowe: Ooh, that is a very good question.

Hailey Rowe: Oh my goodness. I would say, what do you think is required to make it as an entrepreneur? And the thing that I would say. Is going back to where we were talking about uncertainty. I think the biggest thing I see that trips people up and holds people back is they are thinking that, Oh, well, I don't want to waste my effort and waste my time on trying this one thing or take action.

Hailey Rowe: And I need to know that this thing that I'm going to do is going to pay off in this way and otherwise I'm not going to do it. And to me.

Lucas Root: That all the time.

Hailey Rowe: Compared to being so worried about failing or wasting it and then not doing it at all and rejecting themselves ahead of time, and the truth is either way right now, whatever, if you're an inaction, because you're afraid to take action, that's the wrong action, or if you're taking action and it ends up being the wrong action, the second option you get further.

Hailey Rowe: Because you learn from it and can change it and adapt and learn what to refine. But the reason why I think so many people are afraid of that is because they beat themselves up if that happens. And they are afraid of the mental beatdown that's going to come versus if they stay in inaction, they have nothing to beat themselves up about.

Hailey Rowe: That's the other thing I'd say, see it all as a game, because it makes it much less harsh and serious and, you know, like you're going to beat yourself up and less heavy when you just see it all as a game.

Lucas Root: That's great. If you choose not to choose you're still making a choice.

Hailey Rowe: Yeah. I saw a quote yesterday, side note, that said Oh my gosh, what did it say? It's like, most of us think we're fighting demons when really we're just fighting the consequences of our own choices. And I was like Oh, that's pretty good.

Lucas Root: Yeah, that hits right. How many times have you and I seen that message and not been ready for it not let it hit?

Hailey Rowe: Yeah.

Lucas Root: Right. Ah amazing. Thank you. Last question. Do you have any final thoughts?

Hailey Rowe: Okay, you need to come and teach this topic or whatever. So it was a nice change of pace and I would say for anybody listening, you know, I hope that it's helped you in some way, shape or form. And yeah, it was a fun change of pace.

Lucas Root: Thank you. I really appreciate that.

Hailey Rowe: Thank you.

Lucas Root: And thank you for joining me hailey

Hailey Rowe: Thanks so much. I appreciate it.