Getcha Some Productions Podcast Episode 56

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A podcast covering all things related to music production: from the first note to the last fan and everything in between.  We create music and inspire others to do the same.  Every episode is a live business meeting between me and Dan (me and Keith) as we build this media empire right before your very eyes/ears.

In this episode we discuss:

Special Guest: Justin Wertz

First, check out Justin’s businesses below:

http://www.wertznatural.com

https://www.dirtydudeapothecary.com

https://blankbaby.bandcamp.com

We are talking while we’re eating so be warned.

We discuss Oliver’s Musical Genius - the band, the myth, the legend.

We talk about perhaps getting the whole band into it but I rather propose getting a professional drummer.

Justin Wertz is a founding member of the band.

I tell Justin all about how I came to the idea of resurrecting Oliver’s Musical Genius in order to work on story writing and e-mail marketing.  We should focus on story writing.  The heroes journey.  We are a list of things we need to do:

1. Write the story(stories)
2. E-mail Marketing
3. Make a website
4. Release the old recordings
5. Press Strategies
6. Merch
7. Play a Show
8. Design Elements
9. Compile and use old pictures.

Justin talks a bit about how he sees little kids wearing Pink Floyd t-shirts and not knowing what it is.

Justin mentions Stranger Things and the look of it.  I think this is a great reference.

We then talk about digging up a bunch of old pictures.  This is also a great idea.  

We’re using e-mail marketing for musicians class by Graham English.

I started with the first class of Graham’s which assigns the task of drafting a bunch of e-mail titles.  We mention Ariana Grande and Taylor Swift.  We talk about Chili’s Restaurant.  Product placement.  Freaks and Geeks is mentioned.

We want to film a commercial at Chili’s where we’re wearing our own merch.

Garage Rock comes up.  Oliver’s Musical Genius is definitely a basement/garage type of band.

“No one gets tired of the late-adolescent, hopeful, big-naive-ego.” - Justin Wertz

Here are the only characters and plot points we have so far:

The band is from Brooklyn

Keith, Justin F, Justing W, Will, Jim, Mike, the Italian Girls

Justin has a cool idea where one of us is writing the mythical/mystical story as we’re living the story.

“Just hire someone who can write some shit.”

Justin proposes we start with Edward R. Murrow High School.  He tells the true story about how the band started.  Justin was playing Stairway to Heaven with some other people in High School.  Justin owned a Squier Stratocaster at the time.  He didn’t even have case.  From the first rehearsal, it felt like family.  We didn’t think we were good but other people who came to the shows really enjoyed themselves.  We weren’t that good, in the end, but we were relatively well rehearsed.  We talk about making band flyers which is totally a thing.  We remember the 2-track live we did at Electric Plant Studios in Brooklyn.  We played Thigmotaxis and Laura.  We remembered roller blading and skateboarding with our equipment from Bay Ridge to Dyker and back.  Watching Twin Peaks all night long.

I reference Phish’s Gamehenge.

The things that kids would do just to do shit!!

Then we talk about the original Star Wars Clone Wars Cartoon.  We loved it.

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