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Creating demand in a new category with Sam Kuehnle, Vice President of Marketing at Loxo
Episode 3424th October 2023 • The Loop • Cognism
00:00:00 00:26:46

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Growth advisor, Gaetano DiNardi speaks to Sam Kuehnle, Vice President of Marketing at Loxo about his experiences growing in a new category. How do you create demand and educate a market that hasn’t experienced a product like this before?

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