What do perfectionists care for the most? Spoiler: It’s not perfection … 

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What do perfectionist care for the most?

Well, perfectionists care about not embarrassing themselves.

They will go all the way to avoid embarrassment, even if that

means not shipping their work.

What this means is that as a perfectionist.

You care more for your embarrassment than for your cause.

Because if you care for your cause, shipping is inevitably part of the caring.

It's even a responsibility when we genuinely care to make things better.

We'd steal the world from better, if we didn't ship.

When we care for our cause we inevitably have to care for shipping to.

What gets us into trouble is when we get distracted along the

way, when we start caring about, for example, what people think.

What the critics will say, or how many sales we'll make with this.

Then we've gone off track and stopped caring for the thing we set out to make.

Because you can't care for two things at the same time.

They will inevitably get into conflict.

when you go all the way into one direction, it's

impossible to go all the way in another direction at the same time.

So it's a double choice.

You choose what you care for and you choose to go all the way.

And if you care for your cause, I mean, really care for your cause, then all

the way means and includes shipping.