Shownotes
In this engaging episode of 'SKU TALKS', we sit down with Melissa Allen, co-founder of Active Life Company, a veteran-owned and operated business specializing in mineral sunscreen. Melissa shares the remarkable story of how their dog's intuition led to the discovery of her husband's skin cancer and inspired them to create a sunscreen product that could protect others. With an insightful background in biology and a knack for SEO, Melissa takes us through the challenges and triumphs of launching a product-based company. She delves into the significance of grants and mentorship, highlighting the importance of government resources and specialized advisors to support small businesses. Whether you're interested in the sunscreen industry, the journey of a health-conscious entrepreneur, or the power of grants in business development, this episode offers a wealth of knowledge.
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