Artwork for podcast Business Of Therapy
Why Social Media Feels So Overwhelming Right Now
Episode 5230th July 2025 • Business Of Therapy • Kelly McKenna, Therapist & Business Coach
00:00:00 00:23:06

Share Episode

Shownotes

Let's be real - posting on Instagram consistently is a LOT. It's basically an (additional) full-time job! As a therapist, you're already seeing a full caseload. You're handling documentation, coordinating care, and still trying to be a human outside of work. Then you remember it's been five days since your last post. UGH.

It's no freaking wonder social media feels so overwhelming! Here's the thing, though: I want you to know how marketing actually works for therapists. The idea that you just need more motivation or confidence to be consistent is a complete LIE!

In today's episode, I'm diving into why social media feels so overwhelming right now.

In this episode, I cover: 

  • The real time commitment it takes to be consistent on Instagram
  • Step-by-step breakdown of what goes into creating a reel
  • Common Instagram myths therapists need to stop believing
  • Why showing up is a skill & not something you’re just “naturally” good at
  • How the Reels Membership gives you a system for sustainable consistency

Connect with Kelly:

Make sure to hit follow/subscribe so you never miss an episode!

Resources & Links:

Mentioned in this episode:

FREE Training: How to Market & Grow Your Private Practice on Instagram

Links

Chapters

Video

More from YouTube