This episode is all about change management in arts organizations. Aubrey Bergauer breaks down the research behind building a change-ready culture and how to actually shift someone's mind when facts alone aren't enough.

In the season six finale of The Offstage Mic, Aubrey closes out the "Changing the Narrative, Ten Years Later" season by going deep on two bodies of research: the i4cp study "Building a Culture of Change" and David McRaney's book How Minds Change. Together, they answer the question arts managers ask her more than any other: how do I get buy-in, bring my board along, and lead change without strong-arming anyone?

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Reserve your free seat at my Audience Growth Masterclass right now by going to www.aubreybergauer.com/masterclass.

Sources:

I4cp: Building a Future-Ready Organization with a Change-Ready Culture https://go.i4cp.com/changeready

David McRaney: How Minds Change https://www.davidmcraney.com/howmindschangehome

Sponsors:

Bolero: https://hellobolero.com/changingthenarrative

EvolvArts: https://evolvarts.com/