Shownotes
Decision makers and champions are parts of a salesperson's everyday life. We're constantly reaching out to talk to decision makers or champions that can help us land that next deal and solve that problem or pain for a customer or client. But how do you spot genuine decision makers and champions? Geoff Surkamer joins us to help you learn:
What a Champion Really Is
The Path To Purchase
Sophisticated vs Unsophisticated Buyers
& More