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Help Me Fix My Procrastination: Get Your Auto Repair Shop Book Done![E152]
Episode 15219th February 2024 • Chris Cotton Weekly Blitz • Chris Cotton
00:00:00 00:11:04

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The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops.

Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo:https://shopmarketingpros.com/chris/

Check out their podcast here: https://autorepairmarketing.captivate.fm/

If you would like to join their private Facebook group go here: https://www.facebook.com/groups/autorepairmarketingmastermind

In this podcast episode, Coach Chris Cotton from Auto Fix Auto Shop Coaching introduces his upcoming book designed to help auto repair shop owners enhance their businesses. The book, tentatively titled "The Auto Fix Auto Shop Coaching Owner's Guide to Everything You Didn't Know About Running a Successful Auto Repair Shop," covers topics like goal setting, financial management, staffing, and adapting to future technologies. Cotton invites shop owners to contribute suggestions and request a free copy. The episode, sponsored by Shop Marketing Pros, aims to motivate the bottom 50% of shop owners to grow and succeed in their industry.

Chapter 1: What Do You Want as a Shop Owner? (00:02:13) Discusses the different goals and aspirations of shop owners and the importance of defining personal success.

Chapter 2: Define Your Goals (00:03:08) Highlights the process of setting smart goals, understanding business variables, and keeping an eye on market trends.

Chapter 3: Barriers to Coaching (00:04:13) Explores the common barriers that prevent shop owners from seeking coaching and offers solutions.

Chapter 4: Essentials of Being a Successful Auto Repair Shop (00:05:20) Covers the foundational aspects of running a successful auto repair shop, including meeting customer needs and financial stability.

Chapter 5: The Importance of a Good Chart of Accounts (00:06:18) Emphasizes the significance of a well-maintained chart of accounts for financial management and streamlining.

Chapter 6: The Vital Role of the Income Statement (00:07:26) Focuses on the income statement and its importance in financial review and standardization.

Chapter 7: Determining the Right Car Count for Success (00:08:30) Addresses the misconception of needing more cars for sales goals and the importance of optimizing existing processes.

Chapter 8: The Heartbeat of Auto Repair Businesses (00:09:33) Explores profit centers, margins, and the road to financial health in auto repair businesses.

Chapter 9: Guest Chapter on Car Count and Marketing (00:10:38) Features insights from a guest expert on car count, marketing, and branding for auto repair shops.

Chapter 10: Profit Margins and Parts Matrix (00:11:43) Delves into profit margins, parts matrixes, and strategies for maximizing profits in auto repair.

Chapter 11: Cash Flow (00:12:32) Discusses the unique challenges of cash flow management in auto repair businesses and offers solutions for improving profitability.


Connect with Chris:

chris@autofixsos.com

Phone: 940.400.1008

www.autoshopcoaching.com

Facebook: https://www.facebook.com/

AutoFixAutoShopCoachingYoutube: https://bit.ly/3ClX0ae


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