We’re gonna be brutally honest about the emotional toll of visibility, marketing, and showing up in your business when you’re running on empty—and present the only way forward.

If you're navigating burnout but still want to grow, lead, or launch—this episode is for you. Whether you’re hiding from your content calendar or staring at your inbox like it's a personal attack, this conversation will help you understand what’s actually happening in your nervous system and why pushing through isn’t working anymore. You’re not lazy. You’re dysregulated. And your body is trying to protect you.

By the end of this episode, you’ll:

• Know what to focus on in this season to make your next launch or leadership sprint actually effective
• Understand how burnout is affecting your ability to create, sell, and connect
• Learn the 4 nervous system-based steps I take when I’m exhausted, unmotivated, and still want to show up and make money

Recommended episode:

The Creative Crash, Burnout & the Nervous System Root of Business Inconsistency

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Nervous system alignment to prevent burnout and leave an impact.

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Regulation Cheat Sheet PDF

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Soma helps you shift out of spirals, self-doubt, and stress-based decision-making—so you can lead from your most grounded, self-aware state. Access here.

This podcast explores the intersection of sales, money, and business success, offering entrepreneurial insights on overcoming the inner critic, burnout, and the unique challenges of ADHD and autoimmune conditions, while integrating polyvagal theory, Ayurveda, coaching, resilience, regulation, and trauma healing to support holistic growth and thriving in both life and business.

  📍 We are gonna be brutally honest about the emotional toll of visibility, marketing, and showing up on your business about running on empty and present the only way forward. 📍 By the end of the episode, you are going to know what to focus on in this season of life to make sure that your next launch or your next leadership sprint is the most effective that it can be.

As well as understand how burnout is affecting your ability to create cell and connect and learn the four steps that I take when I'm burnt out. And I'm unmotivated and I still wanna go out and do the work and make money. And I've been doing this for over a decade and these are the only things that work.

Studies like the World Happiness Report and Positive Psychology Research from Harvard shows that people who demonstrate consistent wellbeing earn more, build stronger relationships, and are perceived as more trustworthy and inspiring. Why? Because their nervous system is regulated and they are work and from their self.

From a primal level, we are wired to seek safety and coherence. This means that people are drawn to you when you are in a regulated state, not when you're getting things right. So when your business is built from exhaustion and you are hustling and trying to get it all right, people can actually feel that, even if you think they can't, that used to scare me.

Um, maybe it should have, it definitely has helped me go the other way. So, because I found like the opposite is true as well, when your marketing comes from a grounded, really embodied self, authentic, aligned, whatever the word is that you want to use, it brings forward the correct people. However, if you are carrying this wound of I'm never enough, then I can never rest, and I have to be a selfless person that does everything for everyone all of the time.

And uh, oh gosh, my mother bullied me and my father thought that I wasn't enough, or he got angry at me. Or maybe he wasn't even present then, or maybe it's. I'm neurodivergent and I felt from really, really young that there was something wrong with me. Then you probably recognize these moments in yourself, right?

You finish a launch and you think, well, what's next? Not in a fun way, but in a, I struggle to achieve things way you rest for a day and then you feel guilty and behind, or you undercharge, you over deliver, and you still feel like you haven't done enough. You wake up anxious. Even if your schedule is light, you're just like, how do I get to the next thing?

And if there is silence after a post or an email or sending a proposal, you assume that you have done something wrong and not that the other person is busy. This is happening because your body and your mind is still protecting you from the part that believes if I stop, I'll lose everything. If I receive, I owe something and I feel like it's not enough, I might be lazy, forgotten or irrelevant.

This is survival and unfortunately. More fortunately, depending on how you see it, it shows up in your marketing, your launches, your visibility in your voice. I've been there. You guys have probably felt it. People have said it to me. Somebody even said, oh look, you're operating from your trauma. It's true. I was.

Maybe sometimes I still am. And honestly, healing this doesn't come from working with most therapists or a new content strategy or a better assigner board. It. For me, when I've been in those moments, and even when I still am, sometimes it comes from something that we call in the somatic, uh, trauma therapy world titration.

It has three steps, sorry, actually four steps. Let me show them with you. Number one, naming the pattern, which is exactly what we've done here. Just, ah, okay. Yeah. This is that thing where I think I'm not enough. Again, look at that. Normalize it and name it. Name the sensations in your body. What do you feel?

Okay. It was like buzzing in my arms. An urge to open my phone, thoughts about my content plan, and feel it linger in it without fixing it, without making it go away. Just, ah, oh, okay. This is here. Could I allow it to be here? A part of you might wanna start meditating or stepping with a mantra, an affirmation, or a 10 step plan, or start planning or start running and being busy.

But, but could you just, can, can you linger in the discomfort? There's a lot of wisdom in it. You just gotta hang out there for a sec

and then come back to something that's pleasurable. Something that makes you feel good. Go to the gym that mine lately. Um, have some hot chocolate. Also mine lately. Uh, look at the sun. Hang out with your friends. Do something that is pleasurable or just, oh, okay. I'm, I'm kind of going through this process where I'm noticing it.

The more you notice it and linger with it and then orient back to something that is pleasurable, the more that you're making space and increasing your capacity to be with it so that it doesn't need to run the show anymore. It gets to have that feeling of, I'm seen, I'm safe to be here, but the world won't.

Fall apart if we don't act on me, if we don't make the new 10 step plan. And the fourth little trick that I tend to use and find really helpful is finding enoughness in micro moments. So choosing to be done when I'm 80% finished. And actually feeling my body, okay, well, it's gonna feel that this is done. I used to have this coach and she would say, well, you just have to choose that it's enough.

And I was like, what the fricking hell does that mean? But when you practice the first two steps that I shared, sorry, the first three steps that I shared, at some point you have this capacity to just be like, oh, well it has to be enough because it is what it was. And I can trust myself and I can trust my energy.

So feeling that enoughness. Letting yourself rest not to be productive or better, but just Ah, okay. Well this is the phase that I'm in right now. An important part that we discuss a lot in Pillar two of my book and my work is re-parenting that part of yourself that was afraid I, because I want to be super clear.

It's not about not doing anything, it's actually doing things from your wholeness, from your full self, from that place where you feel in flow and aligned and like you can just be yourself. Because I am not talking about replacing those things with like the rest, where you scroll on your phone, on the couch with your jaw clenched.

I'm talking about returning to the place of you that feels rest and softness, even when it's doing things sometimes, because doing things is also fun. Hanging out with people, connecting with people. It's that version of you that feels, that feels connected to that, and then in that way you actually end up being more productive.

I've noticed this so much. Um, I go through waves of emotions and I'll come out the other side and I'm always more productive in a weird way, but like I have all this free energy. Um. And so it's like that is almost like nourishing and restful for me that in that productivity, it's like fun, right? That's what we're talking about and that is what people are going to be drawn to and that is marketing.

Whatever you do from that space is the correct marketing. I had a client and she actually was a marketer, so that was like her zone of genius, but with her business, she was really struggling. I think that happens a lot of the time. When it's our own stuff. So she's like in this like red zone, we talk about this inside of the nervous system, PDF, that you can find inside of the show notes, over functioning, over-delivering, doing all of the things.

She like added like three different types to her funnel. Um, she had like all of these different offers. There was so many different like pricing. It was just, it was just so much, she'd just done so much. She was like on LinkedIn and on Instagram, just all the things. Um. She wanted to address that. I was like, okay, cool.

How about we just like tap into your body and we feel your safeness and your softness. We focused on that. Then she launched again. As a result, she did a lot less work, didn't say as much stuff. Co captions were shorter. She ended up working with a partnership that came quote unquote out of nowhere to help her.

She probably did maybe 70% of the work and she made. About the same amount of money, which is not super flashy. But in that launch, she made the same amount of money for less energy and she was able to do more in other ways, and that will continue to compound effect. She felt more herself than ever. This is this body-based magnetism that is primal, that goes beyond ai and you, you know this.

It's you being an expression of who you are, not a performance of what you think other people want as you explore this. As a creative being. Please check out episode number. I can't remember. I'll put it in the show notes. The creative crash, burnout and nervous system, root of Business inconsistency. This creative crash episode is super, super interesting as we like kind of discover, okay, well what are these cycles of creation?

When are they burnout? When are they just cycles of creation and how can I. Engage in these cycles of creation, of 📍 output input, output input in ways that are more nourishing for myself, so that I'm not dripping down into overwhelm and collapse. Enjoy. 📍