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Neville Medhora Talks Copywriting - Neville Medhora EPISODE 39, 5th April 2021
#39: What's the best copywriting book you've ever read?

#39: What's the best copywriting book you've ever read?

Neville's Top 3 Copywriting Book Recommendations:

1.) The Boron Letters – by Gary Halbert

2.) Advertising Secrets of the Written Word – by Joseph Sugarman

3.) Ogilvy on Advertising – by David Ogilvy

Dan's Top 3 Copywriting Book Recommendations:

1.) The Hero’s Journey - Joseph Campbell (Dan Harmon’s story circle)

2.) How to Write Funny - Scott Dikkers

3.) On Writing - Stephen King

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