Shifting our notion of “failure” to “learning moments” gives us the opportunity to be more human. Garry Ridge led the global company WD40 for 25 years, with a playful streak that is still apparent in the stories he shares and the way he talks about the company. Can you be CEO and play?

“Businesses and leaders have not only the opportunity but a real responsibility to create cultures that are engaging and where people really know they are making a difference in the world.” (Garry Ridge)

According to Gallup's 2022 “State of the Global Workplace” report, only 21% of employees globally are engaged, only 33% are thriving in their overall wellbeing and 44% of employees experienced a lot of stress the previous day.



GUEST: Garry Ridge

Garry has 25 years of experience as Chairman and CEO of WD-40 Company, a Nasdaq-listed public Company. Garry has been with WD-40 Company since 1987 in various management positions, including executive vice president, chief operating officer, and vice president of international. He has worked directly with WD-40 Company in more than 60 countries. He is also an adjunct professor at the University of San Diego, where he teaches the principles and practices of corporate culture in the Master of Science in Executive Leadership program. Garry’s philosophy on company culture is based on Aristotle’s quote – “Pleasure in the job puts perfection in the work.” Turning that into action, he believes that all leaders can create a workplace where you go to work each day, make a contribution to something bigger than yourself, learn something new, feel safe, are protected, and are provided freedom by a set of values and go home happy! He is passionate about the learning and empowering organizational culture he has helped establish at the WD-40 Company. In 2009, he co-authored a book with Ken Blanchard outlining his effective leadership techniques, titled “Helping People Win at Work: A Business Philosophy Called ‘Don’t Mark My Paper, Help Me Get an A.” A native of Australia, Mr. Ridge holds a certificate in Modern Retailing and a Master of Science in Executive Leadership from the University of San Diego.

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