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MPAF15 – Martin Bamford on Baby Boomer Advice and Creating Standout Content
7th October 2014 • Marketing and Finance (MAF) Podcast • Roger Edwards interviews great people from Marketing and the world of Finance
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MPAF15 – Martin Bamford on Baby Boomer Advice and Creating Standout Content

This is the Podcast for providers and advisers looking to share business ideas and inspiration in the world of protection and finance.

A recurring subject we discuss in the MPAF Podcast is how great content can drive traffic to your website, create leads and increase business.

My latest guest has put together web content, including blogs and podcasts, since 2006. His latest project is a feature length video documentary called “Boom- Demographics are Destiny”. It’s about Baby Boomers and their financial circumstances, what financial advice they need and what opportunities they represent to the financial adviser community.

My guest in Episode 15 is Martin Bamford.

Hear how he came up with the idea for the video and the challenges he faced putting it together.

Listen to launch plans for the documentary and the lessons he learned about producing standout content.

Who is Martin Bamford?

Martin is managing director of Informed Choice, a firm of Chartered Financial Planners in Cranleigh, Surrey.

He is a Chartered Financial Planner and CFP professional, working with elderly clients