Jem contemplates a shack in the woods, September product launch review, and goals for October.
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Show Info
HOSTS
Jem Freeman
Castlemaine, Victoria, Australia
Like Butter | Instagram | More Links
Justin Brouillette
Portland, Oregon, USA
loading up?
Speaker:Ooh,
Speaker:Every time a , new setting.
Speaker:So was exciting.
Speaker:Yes.
Speaker:You can tell how, how well I spend my time during the week, can't you?
Speaker:Doing productive things.
Speaker:Oh, well I think I worked on the mill room.
Speaker:In effectively to just like organize some stuff too.
Speaker:So didn't mill anything.
Speaker:Nice.
Speaker:Who would do that?
Speaker:did you get your pallet set up?
Speaker:I got the cam.
Speaker:I wanted to get, I basically, before I tore her down, what was
Speaker:there, I wanted to like, make sure that I knew what I was gonna do.
Speaker:So its close.
Speaker:But, you know, today, hopefully that's kind of my hopeful end of the day goal.
Speaker:Get it set up.
Speaker:Yeah.
Speaker:Cool.
Speaker:Oh yeah.
Speaker:So I forgot to say good morning.
Speaker:Good morning, Dustin.
Speaker:Good morning.
Speaker:For those not watching this there's now a keyboard on Gem Side
Speaker:that can play the sound clips.
Speaker:I'm all flustered.
Speaker:I was gonna say now mine won't work.
Speaker:You've canceled it out.
Speaker:Oh, it's always coffee time.
Speaker:It it, it's coffee.
Speaker:Oh my God, it's so much better.
Speaker:How do you load those into that
Speaker:Fun and
Speaker:You like little clips?
Speaker:You
Speaker:can
Speaker:yeah.
Speaker:Just waves on a SD card.
Speaker:My word.
Speaker:It's
Speaker:It's pretty, it's pretty janky set up though.
Speaker:I've got got one pair of old Apple headphones, one in my left ear
Speaker:that monitors that audio cuz I can't hear it through the laptop.
Speaker:and I can hear you in the other ear.
Speaker:Oh, it's
Speaker:yeah.
Speaker:yeah.
Speaker:I've obviously had a very productive week as you can tell.
Speaker:you get done this week?
Speaker:Nothing.
Speaker:Done
Speaker:Air Table.
Speaker:Doesn't have a dark mode yet.
Speaker:Doesn't
Speaker:No, I want to script, have a dark mode.
Speaker:That's my top
Speaker:Yeah, that'd be nice too.
Speaker:I always end up editing like at night and I'm just like
Speaker:staring at this white screen.
Speaker:Like the thing I figured out, you can invert your Mac screen and so as
Speaker:long as there's nothing else on the page, it'll be black, but everything's
Speaker:like teal and orange in weird places.
Speaker:Yeah.
Speaker:Delicious.
Speaker:You're quite at night hour, aren't you?
Speaker:I'm often
Speaker:My watch in Australian afternoon time.
Speaker:And you're still awake and it's after midnight.
Speaker:I try not to be up after midnight.
Speaker:That's kind of the, the limit.
Speaker:I tried to be asleep by then, but yeah.
Speaker:And what time do you start work typically?
Speaker:I wake up at like 6 15 and then get to work by, usually by eight.
Speaker:I like to be there before, but sometimes down For a long time, that was one of the
Speaker:few people going to work it seemed like.
Speaker:So the traffic was way down and now it's like right back up.
Speaker:And so if I hit the wrong time, it's 10 minutes longer, Not the
Speaker:end of the world, but frustrating.
Speaker:Yep.
Speaker:I wanna know , why aren't you building a shack in the woods yet?
Speaker:I'm not building a cabin in the woods yet because Oh, I feeling more
Speaker:optimistic about the future this week.
Speaker:had a good, good little debrief about my concerns with my business coach on
Speaker:Monday about, Oh, just the concerns that have been building up around, you know,
Speaker:the ethics of growing a business in
Speaker:a, at all that
Speaker:yes.
Speaker:economy and how to deal with all of that.
Speaker:And we just had a good little 15 minute chat about, You know,
Speaker:the opportunities that are present in that issue, how we can proceed and
Speaker:try and set a good example and be brave and do all the things we want to do.
Speaker:So, yeah, feeling good.
Speaker:good.
Speaker:Very good.
Speaker:but I do, I do love building cubbies, as you can tell by this funny little room.
Speaker:I do take great pleasure in building and fiddling with small spaces.
Speaker:So I think a shack in the woods is in my future at some point
Speaker:Yeah, I get that for sure that like, I was obsessed, My friend and I growing
Speaker:up to live down the street, Adam, would get the space underneath the staircase.
Speaker:So it was like one of those like wrap around, not fancy, but just like
Speaker:a normal down half over down half, and you could crawl underneath it.
Speaker:We would just hang out in there all the time that, and
Speaker:build fort out in the woods.
Speaker:And so I totally get the like, like I guess the mill room's
Speaker:kind of like that for me.
Speaker:It's like, ooh, now I can make the wall organized just how I like it.
Speaker:And, I can imagine also that the next time I see this, you're gonna have
Speaker:like an enclosed space around you.
Speaker:So somebody comes in the door and then they have to like go in like a curtain.
Speaker:Little tent.
Speaker:Yeah, yeah,
Speaker:It's perfectly sound isolated.
Speaker:I went camping on the weekend and I think that
Speaker:Ah,
Speaker:just further accentuated the feeling of wanting a small, cozy
Speaker:I get that.
Speaker:And also just the simplicity of camping, like getting home and having
Speaker:to deal with plumbing problems and cabinets that I haven't finished
Speaker:building and things like that.
Speaker:I was like, Damn, tent life is so
Speaker:Except for the no plumbing part.
Speaker:I'll take the plumbing
Speaker:there.
Speaker:There is that.
Speaker:bucket
Speaker:Sanitation is pretty amazing.
Speaker:Yeah.
Speaker:I'll give you that.
Speaker:I get it.
Speaker:I,
Speaker:Speaking of your little mill
Speaker:mm-hmm.
Speaker:has anyone told you off for storing tool holders in timber holes yet?
Speaker:Nope.
Speaker:No.
Speaker:That's good.
Speaker:Yeah, there's very few, like, I guess I'm lucky or maybe I've rebuked enough
Speaker:of them and I don't get enough new people coming in that like nobody's really like
Speaker:yelling at me on Instagram all that often.
Speaker:Why do you have a thought of why that would be bad?
Speaker:No, I just feel like I've been told off for that in the past, storing tools
Speaker:in timber holes cause of the moisture,
Speaker:Hmm.
Speaker:rust, blah blah.
Speaker:Never had an issue with it.
Speaker:they're not enclosed and they're all painted.
Speaker:That was one thing I didn't want with the mill room.
Speaker:There's so much.
Speaker:Oil floating around in the air.
Speaker:I think that I just imagined that would be saturated by if
Speaker:it was just raw plywood edges.
Speaker:So re primed and painted it and just looks better have become a
Speaker:fetishist for painted surfaces.
Speaker:They just look so much, you know, you can only have so much wood in my opinion.
Speaker:And then it starts to all just blend into the same aesthetic.
Speaker:Yeah.
Speaker:Particularly when it's overall and it all takes on that same level of crime
Speaker:yes.
Speaker:Mm-hmm.
Speaker:UV yellowing.
Speaker:Yes.
Speaker:How was your.
Speaker:Has been critique good.
Speaker:I feel like I'm en crunching on getting the pedestals out.
Speaker:I went pretty hard on, Finishing up and like dialing in.
Speaker:I've got all these little, I seems so tiny, the little tiny like pit bull
Speaker:clamp and the uniform clamps that go on the pallet and just dialing in and
Speaker:making sure everything's accurate.
Speaker:it's not the only thing I've worked on, but I spend a good day and a half
Speaker:on confirming things and like actually taking the Pearson model into, on top
Speaker:of my actual model of the mill table with the Ren shop probe and just making
Speaker:sure everything goes in the right spot.
Speaker:Because like the way Pearson describes it right, is you want your models to be
Speaker:really accurate for the stackup because you use, I thought this was pretty smart.
Speaker:You use one of the pins on the base as your G 59
Speaker:Mm-hmm.
Speaker:then that's where you call all of your offsets from.
Speaker:And so if it's not modeled accurately, then you potentially are creating it.
Speaker:Like with that I sent you that photo of the palette and the, and the vice.
Speaker:Like if that wasn't an accurate model, you be in trouble.
Speaker:yeah.
Speaker:Absolutely.
Speaker:I dunno, just being
Speaker:overly cautious.
Speaker:yeah, it must be slow to set up all that stuff for the first time.
Speaker:Like is that the first time you've used pit bulls and that sort of fix
Speaker:Yeah, for sure.
Speaker:I mean they come with like these, there's some okay documentation, but
Speaker:then like on the back of the package, there's more that I hadn't seen of
Speaker:like, if you use this one, it needs to be 12.7 millimeters from this.
Speaker:You know, it's just like, if you get it wrong, then I've
Speaker:scrapped at $400 pallet and
Speaker:Yeah,
Speaker:oh all the time.
Speaker:And when he associated with that.
Speaker:So it's just been, you know, it'd be easier.
Speaker:Like it was nice when like Andy was here and he'd done all this kind of stuff and
Speaker:Hmm.
Speaker:Did I say this last week?
Speaker:I feel I have this overriding feeling of like really wanting to have somebody
Speaker:hired in like a mill capable position like that has experience again because
Speaker:it was just, you know, slower, you know.
Speaker:we've done a lot of r and d in production off that machine for a while now, and so
Speaker:we didn't really need anybody, I guess if we could have been paralleled tracking it
Speaker:if I had the capacity and the money, but we didn't, so now I'm just like sitting
Speaker:here like, I should have hired somebody now so we could be moving on this faster.
Speaker:But chicken in the egg
Speaker:absolutely.
Speaker:Yeah.
Speaker:probably you.
Speaker:What's new over there?
Speaker:We are just off the back of our hot Laps quarterly review season.
Speaker:just finished up the last ones on Monday, I think.
Speaker:Yeah, although I've, I've got one later this morning, so the first
Speaker:time I've requested to be lad by someone else, so that'll be fun.
Speaker:got to prepare my, do my homework, prepare my notes.
Speaker:Sarah's gonna take me for a walk on the phone and ask me questions,
Speaker:so that'll be interesting.
Speaker:yeah, just off the back of everyone, everyone else's lap and feeling,
Speaker:I suppose quite reflective about, you know, the positive way about
Speaker:the team and where we're at and all the things we'd like to do next.
Speaker:Have
Speaker:yeah, that, that's been, that's been positive
Speaker:have you seen Arrested Development, the show?
Speaker:a little bit.
Speaker:Have you seen the episode where, The guy one, the main, I forget his name.
Speaker:The dad has a surrogate and it's that guy with a camera.
Speaker:Yes.
Speaker:It's like, Sarah, what if Sarah had one of those to walk around with
Speaker:you into, Sorry, I got a little distracted thinking about that.
Speaker:We joked, we joked about that when we first moved to Castleman and Sarah
Speaker:stayed in Melbourne about getting one of those Ss with an iPad on them
Speaker:Yes,
Speaker:she could like drive around the workshop, just sort of peer over your
Speaker:shoulder, like, what are you doing?
Speaker:Hello?
Speaker:The thing I was thinking of is either the, it was the surrogate or the iPad robot.
Speaker:I forget what that's from.
Speaker:So yeah, we've been doing that and we've been, I've spent quite a bit
Speaker:of time this week getting my ducks in a row for a bit of a targeted
Speaker:campaign on vinyl related stuff.
Speaker:Mainly kid aparts, but also trying to just capture some of the interest
Speaker:around custom vinyl solutions.
Speaker:Cause we do a fair bit of custom work for people like making custom bookshelves
Speaker:or setups for their high five gear
Speaker:Yeah.
Speaker:turntables.
Speaker:So making a new landing page with Jay today, probably just sort of have
Speaker:somewhere to land that ad traffic so we know exactly who's coming in off
Speaker:those ads and where they're landing.
Speaker:That's cool.
Speaker:yeah, try and do a kind of a joint effort, which we, I think I've said
Speaker:before, like we don't typically ab do any advertising for custom work.
Speaker:We only try and push product.
Speaker:But I think this campaign will be a little bit more mixed in terms of also promoting,
Speaker:the fact that we do do custom work.
Speaker:Yeah.
Speaker:cause Aaron's been pushing the sales stuff pretty hard of late.
Speaker:he's kind of, well he's, he's owning that space at the moment.
Speaker:Like he's, he is the sales guy right now and wellbeing till
Speaker:the end of the year at minimum.
Speaker:Yeah.
Speaker:That's awesome.
Speaker:I'm so
Speaker:jealous of,
Speaker:He wants more a grade leads.
Speaker:So we will see how we can rustle up some more business for him.
Speaker:Cause he wants to be in a spot where, which makes total sense.
Speaker:He wants to be in a spot where he can clearly say no to the.
Speaker:The B grade and the C grade work and just really focusing on what we're best at.
Speaker:That's really interesting.
Speaker:I never had graded my lead.
Speaker:My, my RFQ is
Speaker:before and
Speaker:a good thing to do.
Speaker:I've mentally done it, you know, and like you kind of put more effort into those
Speaker:ones you think you're gonna turn out to be the best jobs, and prioritize those.
Speaker:But I still haven't done it.
Speaker:And you said that weeks ago and I thought, oh, I should add that as a column.
Speaker:But we just have so few anymore that it's like I can just do it mentally.
Speaker:But it would be interesting to have the data later to see if those
Speaker:gradings turned out to be true.
Speaker:You know, if your gut was right.
Speaker:Yeah.
Speaker:That's a good, good point.
Speaker:Actually
Speaker:Oh, that also be a really cool feature within
Speaker:Air Table to be able to have user averaged ratings.
Speaker:So like you and other team members could rate the same record and then it
Speaker:would show the re the rating of that instead of just one person's rating.
Speaker:You could do that with multiple
Speaker:Yeah, you just have a lot of fields.
Speaker:We've got so many fields.
Speaker:a bit full on.
Speaker:We need to do some cleaning out work at some stage.
Speaker:Field glu.
Speaker:Oh yeah.
Speaker:Yeah.
Speaker:But that's what's happening at this end.
Speaker:I've been the, the marketing guy this week.
Speaker:Oh,
Speaker:that's fun.
Speaker:I'm curious, we were talking about that offline.
Speaker:I'm curious to see, You had sent me a draft of the video you're working
Speaker:on for the ad and my first gut reaction was like, I have nothing
Speaker:that's gonna be constructive here because none of mine convert.
Speaker:Like I just throw money away.
Speaker:I feel like it's either I don't convert or my ads do convert for services.
Speaker:We get a lot of RQs that come
Speaker:through the couple ads we do very low spend.
Speaker:But all of the product based things just never can figure out
Speaker:what that, what that thing is.
Speaker:And I think I'd said before, my friend that had done a decent amount
Speaker:of advertising kind of helped me set up some for the courses that
Speaker:it's the only thing that ever.
Speaker:It was a tandem of what he called what I know the words now prospecting where
Speaker:you're like just getting a lot of clicks.
Speaker:Right.
Speaker:And so anyway, that clicks, then you can remarket it to a different
Speaker:type of campaign to convert.
Speaker:Okay.
Speaker:And you're using that second pool is like people that have been to this
Speaker:page show them this other thing.
Speaker:And I don't know if it's just my sentiment.
Speaker:I can't seem to like create that thing that works.
Speaker:So, you know, for the amount of money I'm spending on advertising,
Speaker:which isn't crazy, I could probably be hiring somebody to do it too.
Speaker:, you know, like outsourcing it cuz it's just, know, exploratory
Speaker:is what it always ends up being.
Speaker:yeah.
Speaker:I mean that's, I dunno, I find it really hard with Facebook to
Speaker:find out, you know, we don't, our Facebook spends pretty small,
Speaker:Yeah.
Speaker:conversion tracking is impossible it seems, at that end.
Speaker:So, yeah, we'll see what happens.
Speaker:That's why we wanted to do this landing page so we at least have some sense
Speaker:of how much traffic that landing page gets, cuz it should only be coming from.
Speaker:Those ads initially,
Speaker:Yep.
Speaker:but we'll see.
Speaker:pretty common.
Speaker:I see that a lot.
Speaker:Right?
Speaker:With like, especially softwares, whenever you look at like a review
Speaker:side, they'll always send you to a landing page, And then you can't
Speaker:like, find the pricing on that page usually either, which is infuriating.
Speaker:It's like, I wanna buy the software, but it's like, sign up for a trial.
Speaker:And I'm like, I don't
Speaker:wanna do that.
Speaker:speaking software, do you get the are you on, have you signed
Speaker:up for the latest workflow?
Speaker:You replacement tar?
Speaker:No.
Speaker:Do I need it?
Speaker:Nope.
Speaker:We don't need it.
Speaker:We don't need to rebuild our systems, but it promises big things.
Speaker:T a n a
Speaker:Oh God.
Speaker:I can't handle this.
Speaker:You're gonna have to send me a link at some point,
Speaker:I,
Speaker:not finding anything useful.
Speaker:Inc.
Speaker:Oh, probably not like that.
Speaker:It's pretty much just WorkFlowy with super features stacked on top of it, as
Speaker:far as I can tell.
Speaker:It like makes work through like complicated
Speaker:Yeah, yeah,
Speaker:Interesting.
Speaker:I'll take a.
Speaker:other news here, I suppose, is that we did not launch anything in September.
Speaker:End of September , came and went.
Speaker:And no new products, which actually feels like a responsible and adult thing to do
Speaker:yeah,
Speaker:right now is focus on the products that we have and the communication that we don't
Speaker:have on our website for those products.
Speaker:But yeah, sort of doing a bit of home improvement in terms what we already
Speaker:offer and how we communicate rather than trying to pump out yet another thing.
Speaker:yeah, yeah.
Speaker:I keep thinking about, and you do well at this already, I keep
Speaker:thinking about how I think it would be successful to, if I could.
Speaker:Make one to two videos a week about
Speaker:existing products or tangential things that they're like all, it's basically
Speaker:like another version of seo or like a feeder into help sell the product, right?
Speaker:Totally.
Speaker:or just brand building in general.
Speaker:I'd figure out the money situation there.
Speaker:I would love to have somebody or, or take off enough of my plate to be able
Speaker:to make the videos, but I think it'd probably be better if I had somebody that
Speaker:was like producing them and I, I did my, whatever I needed to do on camera like,
Speaker:Yeah.
Speaker:perform and then, they could, you know, keep pumping out either social
Speaker:media as well as, just YouTube videos.
Speaker:Like I think I'm now thinking a lot about how education plays a
Speaker:really nice role into potentially.
Speaker:Selling something.
Speaker:Like, even if it's not like an outright sales pitch, it's there already, You know,
Speaker:like your video about doing like how to, how to mount your, crates on the wall.
Speaker:It's like people love the character, but then also you're basically
Speaker:selling the product, right?
Speaker:Yeah.
Speaker:Yeah.
Speaker:Yeah, that's pretty high on my to-do list at the moment.
Speaker:It says video daily, up the camera jam, get it done.
Speaker:I love that we both have buttons now.
Speaker:I'm sure the listeners are like tearing their hair out, like, Oh,
Speaker:it's only gonna be buttons now.
Speaker:It's only gonna get worse.
Speaker:Justin, this can just deescalate into, you know,
Speaker:now, what was I saying?
Speaker:Videos daily.
Speaker:Yeah, like I would love to So this is just gonna turn into a bin fire.
Speaker:I'd love to get more product videos on our website.
Speaker:Cause I did a little exercise the other day of like, What makes
Speaker:it easy for me to buy products?
Speaker:What do I like buying and what makes it easy for me to convert on those things?
Speaker:And I was thinking about those couple of things that I am quite susceptible to.
Speaker:And product videos are pretty high on that
Speaker:Oh yeah.
Speaker:I don't have to be very involved, but if there's product, video and a few
Speaker:photos, it makes a massive difference.
Speaker:So I really want to get more product, video cooking and you know,
Speaker:where that can be quite informal.
Speaker:Like, that crate one I made just on my phone the other day.
Speaker:that's kind of what I'm thinking of, just setting up the product in the space
Speaker:and just, yeah, doing the quick little walk through, talk through the features.
Speaker:We don't have anything like that at the moment, so I need to get my
Speaker:proverbial in gear and make them
Speaker:I feel like you have
Speaker:some videos.
Speaker:Like I would've been, you know, back filling some of my stuff like
Speaker:are now selling tool holders that we've were reselling as of today.
Speaker:and I had a previous video because it kind of comes up often.
Speaker:Yeah.
Speaker:Woo.
Speaker:it's just like a small product launch.
Speaker:I won't even like, do much about it, but, just kind of nice convenience
Speaker:things that you're already buying, say like in the future, the pedestals.
Speaker:And you'll also want more tool holders, Right.
Speaker:So, I've already done.
Speaker:Luckily in this case, I realized today I was like, well, like
Speaker:you're saying, a video's nice.
Speaker:And I'm keeping some of the product pages really simple because it's like, what else
Speaker:do you need to know about a tool holder?
Speaker:Like, and so I added this video that was had to set up by so 30 er,
Speaker:32 tool holders because I made it back when I was making the course.
Speaker:And people also, I had to learn it at some point.
Speaker:How do you properly set it up?
Speaker:What's the, you know, order of putting things in, How do you tighten it?
Speaker:and so I just linked that video on that page and I think it helps
Speaker:to create trust, I think too.
Speaker:Like if you happen to come across only that page, Right.
Speaker:Somehow,
Speaker:Yeah, totally.
Speaker:Trust and sort of all, some sense of authority too.
Speaker:Like you know what you're doing.
Speaker:Yeah.
Speaker:Yeah, yeah.
Speaker:Or, or if I did it wrong, it's even worse.
Speaker:Like
Speaker:he doesn't even know how to set up the tool holder.
Speaker:Yeah.
Speaker:beyond delegation, what are you not delegating or can't delegate?
Speaker:was I thinking?
Speaker:I'm gonna describe what I thought it was first.
Speaker:what was gem thinking with writing down beyond delegation?
Speaker:I was thinking like he's in such a crisis that it's not even delegation time.
Speaker:He needs to hire somebody to solve this problem.
Speaker:I think that's, Is that more self reflective?
Speaker:Justin?
Speaker:Yeah, maybe So, projecting a little bit
Speaker:get a room.
Speaker:No, it was quite the opposite actually.
Speaker:I feeling very positive, I guess, again, off the back apart lapse.
Speaker:I'm feeling very positive about what I have delegated and I, I think.
Speaker:Yes, it's delegation, but I think it's kind of beyond that point
Speaker:because it's kind of more complete.
Speaker:It's like, here, this is yours now here, Aaron, take sales, run with it.
Speaker:and the change that happens in people when you do that is quite incredible.
Speaker:cause you know, Aaron and I have had a, a collaborative sales relationship
Speaker:for ages now where we're both working on it and we're both sort
Speaker:of helping each other, is great.
Speaker:And I don't think, there's no reason not to work like that, but they're
Speaker:just the shift when you sort of give someone something completely and say
Speaker:like, Take responsibility for this.
Speaker:This is yours.
Speaker:Run with it.
Speaker:I'm not gonna be looking over your.
Speaker:Yep.
Speaker:the shift that sort of occurs when that works is amazing.
Speaker:So like, I'm just seeing that in , various aspects of the business where we've done
Speaker:that and seeing people run with their roles and their responsibilities and
Speaker:succeed has been incredibly rewarding.
Speaker:and also like the flip side of that is really weird of like just having to get
Speaker:over myself and not, not feel useless.
Speaker:Cuz I've definitely had hangups in the past of like, or needing to feel busy
Speaker:or look productive and not, not in a false sense, but like, you know, always
Speaker:wanting to be the one who's working the hardest and pushing the longest hours and
Speaker:Hmm.
Speaker:blah, blah, blah.
Speaker:Like,
Speaker:Yeah, that would
Speaker:be
Speaker:hard.
Speaker:If I'm giving people these responsibilities, I also have to get
Speaker:over myself and just be comfortable in not doing those things and not be
Speaker:not being seen to do those things.
Speaker:So yeah, that's been interesting.
Speaker:I realized as you were saying that, that I had never considered that
Speaker:situation where I wasn't working.
Speaker:I guess I, I never, I wouldn't have thought of it as the hardest, but
Speaker:more like the most, weekends, nights, 12 hours a day, ridiculous stuff
Speaker:that just kind of feels common.
Speaker:But like I do have that guilty feeling when I take a vacation or.
Speaker:Leave early in the day, and Ricky will, this is not at all a criticism of him.
Speaker:I think he's just so used to me being here when I say at like
Speaker:four or four 30 or something when I, I'm gonna leave now, I think.
Speaker:And he is like, Oh, you know, like, there's like surprise, like, what do you
Speaker:mean, why are you, whoa, something wrong?
Speaker:it's an interesting thought to like, not that you're entitled to it or
Speaker:something, but just like that it's taking me some time to think that I
Speaker:can only, it's okay for me to just work eight hours a day, you know?
Speaker:Like, and honestly in a certain sense, like the set that is a, model I guess,
Speaker:which I definitely don't do in any way.
Speaker:you know, like take a, take a lunch break and go for a walk.
Speaker:Like, I still can barely make myself do.
Speaker:So, you know, nobody's ever really done that to a large extent here.
Speaker:And I feel like I've potentially led that path even though I, when people start,
Speaker:I'm always like, Please take lunch.
Speaker:Like, I don't eat.
Speaker:I'm kind of weird, but don't, don't not eat for me.
Speaker:Do as I say, not I do.
Speaker:yes.
Speaker:Yeah.
Speaker:totally.
Speaker:And I, I'm definitely not there yet.
Speaker:Like, I still get a sense of sort of accomplishment from a, a big week in
Speaker:my time tracking app or like a big day.
Speaker:Like I'm still pushing sort of 12 hour
Speaker:Mm-hmm.
Speaker:four days a week.
Speaker:so there's some balance there, but yeah, I'm still sort of addicted
Speaker:to that high of like, Oh, look how many hours I did this week.
Speaker:I must have been productive.
Speaker:Look how much I got done is like, there's some value attached
Speaker:to that, which I think is.
Speaker:Probably at the end of the day, quite unhealthy.
Speaker:It shouldn't be about how many hours I've done, it's about
Speaker:What I've actually achieved.
Speaker:But
Speaker:For
Speaker:sure.
Speaker:to get away from that.
Speaker:I mean, the obvious question, I feel this way extensively and
Speaker:I don't know how to change it.
Speaker:That there's no way I can work enough for all that I want to
Speaker:accomplish in a week or a day.
Speaker:Do you have that feeling?
Speaker:Oh yeah.
Speaker:You think everybody that does something like what we do, like an entrepreneurial
Speaker:or like a business owner has that feeling?
Speaker:Or are there people that are just like, Yeah, I've done enough.
Speaker:I feel like I accomplished all my goals today.
Speaker:Do you think people are, there's people like that
Speaker:They're probably different sorts of people or at different
Speaker:stages in their life maybe.
Speaker:Yeah.
Speaker:But
Speaker:I just, just, It's hard for me to believe.
Speaker:I know it's hard.
Speaker:It's hard to imagine, isn't it?
Speaker:Because, yeah, I definitely have that sense of like, there's just so
Speaker:much I want to do and get through.
Speaker:How could I possibly
Speaker:Mm-hmm.
Speaker:not maximize my time?
Speaker:for sure.
Speaker:Yeah.
Speaker:pause for a second.
Speaker:Is there like a, Is it raining there
Speaker:Yeah.
Speaker:It's, it's, it's ambiance.
Speaker:where's the ambience buttoned or there's always the coffee there?
Speaker:Coffee in space.
Speaker:Oh, that's a, that's a different one.
Speaker:did you label the buttons or do you just know what they are
Speaker:No, I've just as I said, Very productive way.
Speaker:Justin.
Speaker:done this so many times now it's, you're just over here.
Speaker:Like you don't even look anymore.
Speaker:I'm really busy guys.
Speaker:I'm just gonna shut my door for an hour or just while I make some calls,
Speaker:You just see the silhouette of gem just.
Speaker:aming of shutting the doors.
Speaker:Loving having thread board.
Speaker:I'm loving being surrounded by thread board and I think thread board needs to
Speaker:be my next focus to get it out the door.
Speaker:Cause it's.
Speaker:Oh, it's very enjoyable.
Speaker:I'm just really taking great pleasure in making small tweaks
Speaker:every day and moving things around and just putting cooks and things.
Speaker:This whole desk set up is fully supported by pegs, cuz I've got,
Speaker:The walls are so close together that I've got pegs on both sides and
Speaker:the whole desk just sits into it.
Speaker:It's a good time.
Speaker:I should have, I should have brought it up, but yeah, I noticed that you
Speaker:now have it on both sides of you, and I think it used to be just one
Speaker:Yeah,
Speaker:No, it's great.
Speaker:I, You gotta immerse yourself in your product design, right?
Speaker:Like, Gotta use it.
Speaker:I bet you've tried to climb with those,
Speaker:haven't you?
Speaker:Yes.
Speaker:Yeah.
Speaker:Yes.
Speaker:of course.
Speaker:Mm-hmm.
Speaker:all the
Speaker:I never published any of those videos.
Speaker:Someday when we come back to making Knack Wall, I have a lot of slow motion
Speaker:video that, and, and we never got us to break, but we tested Mac Wall with
Speaker:hundreds of pounds, if I remember right.
Speaker:And it never broke any of it.
Speaker:It deformed quite a bit, but we like waited the hell out of it with a huge
Speaker:fixture plate and just kept stacking it.
Speaker:I had like multiple slow motion camera shots on it never broke.
Speaker:And I was like, so the slow motion's kind of mute.
Speaker:But the point was that we could, Well, you know, we had an easy two time
Speaker:safety factor at like 200 pounds.
Speaker:So
Speaker:Great.
Speaker:Was that that really janky setup you had on the end of a
Speaker:bench?
Speaker:Yeah.
Speaker:It wasn't very photogenic, was it?
Speaker:The end of our pallet rack in a corner
Speaker:That's right.
Speaker:Yeah.
Speaker:and probably the safest spots, but brakes.
Speaker:That was just gonna hit plywood.
Speaker:But it was, it was janky.
Speaker:It was like taking all the mill scraps that I could find, like aluminum pieces
Speaker:and just like, How about where else?
Speaker:Oh, there's a key litter bag for the mill and we just like throw it on It's
Speaker:got like probably a hundred gigs of that video that never did anything.
Speaker:Oh gosh.
Speaker:What are your goals for October?
Speaker:wow.
Speaker:Maybe thread board's.
Speaker:Tempting.
Speaker:Feel like you have enough development time in to
Speaker:No, probably not.
Speaker:I, I should focus on our vinyl campaign, but that's not gonna
Speaker:take me all month, surely.
Speaker:Yeah, that's the, that's the fun part about little products like Duck.
Speaker:The duck tower was, it was well ready.
Speaker:I just basically wanted to confirm a few things and like make
Speaker:sure I could source some stuff.
Speaker:And it was the easiest part of relaunching the Shopify store.
Speaker:It was just like, Oh, add the one product with some
Speaker:images, It was like, when it's small like that, it not even any variance to it.
Speaker:Yeah.
Speaker:Nice simple product.
Speaker:They're the best.
Speaker:Love it.
Speaker:Yeah.
Speaker:I think I'm just a bit confused about what accessories I'm gonna
Speaker:offer, but just keep it simple.
Speaker:Yeah.
Speaker:I'm having a great time with like just two different lengths of do peg, so someone
Speaker:else can have a great time with that too.
Speaker:Mm-hmm.
Speaker:Why not?
Speaker:Yeah, it is amazing when you, when you come up with something that has,
Speaker:scalability or like uniformity to it across such an area that you, it, it feels
Speaker:like there's an endless possibility with what you can make for it, which is just
Speaker:like for what we, you and I do is so fun.
Speaker:there's so many ideas we never made or that only exist on this weird wall
Speaker:that would never work for anybody else,
Speaker:fun, little weird, get things you can make.
Speaker:What?
Speaker:What's your October goal?
Speaker:I think it's lunch in the pedestals.
Speaker:Think they're gonna be out
Speaker:soon for pre-order anyway.
Speaker:frankly just need to
Speaker:get a couple things made on the mill with that new fixture, the pallet, and
Speaker:then I would really want to make a video.
Speaker:I, for some reason that goes hand in hand to me, like the launch
Speaker:of a product, a more significant product should have a YouTube video.
Speaker:To me, there's just something about it, like, like you're saying, it just
Speaker:feels like the right thing to do.
Speaker:Yeah.
Speaker:so don't wanna just do renderings for it, like, I like to do renderings, but
Speaker:Mm.
Speaker:it'll also be good to have succeeded at making them and knowing that we can make
Speaker:them exactly how we're imagining to make them, rather than just like, you know,
Speaker:Yeah.
Speaker:I feel like a video is gonna be important with that product.
Speaker:Cause I don't, it wouldn't suit, I don't think it would suit our machine,
Speaker:but like have the sense that at.
Speaker:if I was a customer, my biggest question mark would be that, how the
Speaker:hell do I put this on my machine, and how do I make my machine talk to it?
Speaker:So if you can address those concerns in a video.
Speaker:Yeah, what I'm curious about with other machines than Shop Savers is
Speaker:obviously I'm not gonna have guides to how to install those things.
Speaker:Hmm.
Speaker:at least to start, But you had mentioned before that like you
Speaker:don't fill your controllers that open to change potentially.
Speaker:So I mean, what it amounts to on Shop Savers, which will have it guide out is
Speaker:you're just changing the position of where you go to do the tool change macro, which
Speaker:is a preset and which you can also change.
Speaker:You can change.
Speaker:Features of that it all, it all basically is a bunch of little text
Speaker:files inside the controller folder on the C Drive . It's very straightforward.
Speaker:but you
Speaker:is, is, the shop stable PC driven,
Speaker:it's got a dedicated card, which makes it like ACI card.
Speaker:That makes it like more than just the PC itself.
Speaker:So it, it doesn't put the processing power on the computer to run
Speaker:Right, but it is running in a
Speaker:just the Windows pc.
Speaker:Yeah, right.
Speaker:There you go.
Speaker:Yep.
Speaker:Very
Speaker:straightforward.
Speaker:Yeah.
Speaker:And this is limits, but it's strangely reliable and just works, I guess.
Speaker:It's, it's low cost, I think, which is nice.
Speaker:Like if you need to replace it, you can just swap in a new one and put the
Speaker:card in and, which seems to happen all
Speaker:too often.
Speaker:, unlike our Multicam controller, you
Speaker:boy thing that I posted on Instagram
Speaker:Yeah.
Speaker:couple of weeks ago.
Speaker:We got ours repaired and they, they sent out a, a loan unit
Speaker:while they were repairing our one.
Speaker:But the replacement cost for one of those is like five grand.
Speaker:That little.
Speaker:What, So this is, this is so another, manufacturer that makes those, that
Speaker:sells these kind of things too, sells the pendant to control the little like spiny
Speaker:dly with the controls for at least $500.
Speaker:And I think you have to pay for a software thing too.
Speaker:And a few people have found 'em on eBay for about a hundred to 150 bucks.
Speaker:And they claim they don't work.
Speaker:The manufacturer doesn't, but pretty sure they do.
Speaker:Of course then you're not getting like support and all that good stuff, but,
Speaker:Yes.
Speaker:Yeah,
Speaker:do you have good support for your machine locally?
Speaker:look, it is pretty good.
Speaker:Yeah,
Speaker:That's good.
Speaker:the tech, some of the technicians are great.
Speaker:very helpful,
Speaker:Yeah.
Speaker:very generous in their sort of time and, expertise.
Speaker:But at the same time, I, maybe it's just this, the ATMs, not
Speaker:the Atmc, the a XYZ machine, cuz that's a bit more unusual for them.
Speaker:The Canadian one
Speaker:with the knives on it that we've
Speaker:Trinity.
Speaker:We need like a knife button
Speaker:Ching.
Speaker:. I feel like we're kind of more
Speaker:the technicians are to some
Speaker:extent.
Speaker:because it's a bit of an oddball one.
Speaker:Yes, generally speaking, support's been good.
Speaker:Few complaints here, but nothing I need to address.
Speaker:I have in this weird, conversation, not weird conversation.
Speaker:Oh, weird tangent to this conversation.
Speaker:I've always been on the edge.
Speaker:Like I, I think I do it still where you like, add hashtags to a post, Right.
Speaker:Kind of annoying, but it seems to work.
Speaker:It pulls in people.
Speaker:So I've always been hashing Y cm, C and C on anything related to the mill.
Speaker:And it is the smallest community of anything I'm a part of.
Speaker:Like, there's like five people I think that, look at this, it is so small.
Speaker:but somebody in California that seems to be a machine dealer or support
Speaker:dealer, you know service representative, that I had never seen just said, Oh,
Speaker:I found this post from, I dunno if you remember, I, I spilled coolin all over
Speaker:the floor on accident and like, it was like 10 o'clock or something ridiculous.
Speaker:And, he responded based on finding that on the hashtag.
Speaker:On Instagram and was like, Hey Justin, I see you have a Y Cm.
Speaker:I'm glad you know you're close to us.
Speaker:That's exciting.
Speaker:Like super friendly.
Speaker:He's like, Here's how you adjust that so it doesn't happen again.
Speaker:And I was like,
Speaker:Oh, nice.
Speaker:amazing.
Speaker:There's somebody else that uses these machines like that,
Speaker:followed them immediately.
Speaker:Such a good positive experience from a hashtag title options
Speaker:positive hashtag experience.
Speaker:So years since, since I started using Instagram, I think 11, whenever that
Speaker:was, I've made use of unique hashtags.
Speaker:That I, you know, claim as my own, but I try, I've tried to make them
Speaker:unique enough so that they don't get used randomly by other people.
Speaker:But it's been quite a useful sort of cataloging system of being able to go
Speaker:back over, you know, 10 plus years and being able to pull out photos for certain
Speaker:projects or certain products and things.
Speaker:And that's been
Speaker:yeah.
Speaker:a good little function that
Speaker:No criticism at all.
Speaker:But we have, I have a couple friends that have used that for their
Speaker:kids for photos over the years.
Speaker:their, their name and their middle name.
Speaker:it's actually, it's strangely easy to then find all those
Speaker:photos of those kids, I guess.
Speaker:which is nice, especially if they're private, it wouldn't matter.
Speaker:But, the one I've used lately is baby pants, CNC hashtag, which is strangely
Speaker:gotta be
Speaker:else.
Speaker:strangely unique.
Speaker:If you just, if you leave off the CNC part, it gets weird.
Speaker:So I don't recommend that
Speaker:Well wanna chat Patronus?
Speaker:I don't think I have a, I need one of
Speaker:it.
Speaker:I'm jealous of that man.
Speaker:So much better than my, like super slow to react.
Speaker:I push it and it's like two seconds later it comes on.
Speaker:Hmm.
Speaker:Atmosphere,
Speaker:Just keep it rolling the whole show, Rob Camping this weekend.
Speaker:So,
Speaker:I'm not set on that.
Speaker:I'm just representing that concept as, you know, whatever our support or
Speaker:funding idea what we've been discussing.
Speaker:It could be.
Speaker:What, what would said supporters get, do you
Speaker:Yeah.
Speaker:I follow a few that get nothing.
Speaker:people
Speaker:Yeah.
Speaker:basically helping to support and keep the thing going.
Speaker:So I'm not necessarily
Speaker:dedicated to the idea that they need to get something else.
Speaker:I also follow some podcasts that used to do like special, I mean, this
Speaker:podcast was making 18 grand a month on their Patreon, so they were like
Speaker:sending out every month or two, a special thing if you were a certain
Speaker:level, like you'd get something in the
Speaker:mail.
Speaker:That sounds like a ton of crazy work that I don't think we have the
Speaker:bandwidth, unless this grows a lot.
Speaker:I'm open to creative solutions.
Speaker:I'm not saying patron's the best thing.
Speaker:I do have one that's very lowly supported for p, c and C for
Speaker:like just content that I make.
Speaker:it's been up to a hundred bucks or something like that for a while.
Speaker:But, frankly, all I'm looking for is just enough that we cover help
Speaker:with editing, I think at this point.
Speaker:And
Speaker:Yeah.
Speaker:if we can figure that out or some of it even, and I think it helps to make
Speaker:people more connected with the show.
Speaker:So if you have thoughts on what that can be, otherwise I'm open
Speaker:to like it being, you know, behind the scenes kind of thing or
Speaker:Well, why don't
Speaker:we just spin one up
Speaker:and then, then
Speaker:it's
Speaker:of, I was thinking, I was thinking the same.
Speaker:I
Speaker:then we can start thinking about it.
Speaker:Yes.
Speaker:Cause Yeah, I'm, you know, I support, I think I do support a podcast I've done
Speaker:for years and I don't, well maybe they did send out a couple of things once, but
Speaker:basically, yeah, I just give them a couple of dollars a month and cause what they do.
Speaker:But yeah, and I, I'm, I don't quite know what the special content would
Speaker:be, but I'm kind of interested in that idea if there was a way to do it,
Speaker:I guess one of the things that we could do is to have a more private
Speaker:discussion place if people wanted it.
Speaker:That was, I mean, we already have like the Reddit, which nobody else.
Speaker:I think I've had one comment on there.
Speaker:There's seven followers.
Speaker:I mean, we just have a small audience at this point too, so it's not like,
Speaker:Yeah,
Speaker:you know, any of these things are gonna make a big difference.
Speaker:But, I think there's enough people that I've had, you know, we've had enough
Speaker:comments that I think there's people that would throw a buck or two or five in
Speaker:Dunno.
Speaker:Yeah.
Speaker:Cool.
Speaker:What are you doing the rest of the week
Speaker:do, do,
Speaker:or by next?
Speaker:I am going to try and embrace my role in marketing.
Speaker:I'm gonna try and make videos every day.
Speaker:least pick up the camera every day
Speaker:Mm-hmm.
Speaker:yeah, just kinda commit, commit to that and see what I can achieve
Speaker:Yeah.
Speaker:Yeah.
Speaker:and try not to spend too much time faffing around with my cubby.
Speaker:I mean if they're very specific thread board, product design
Speaker:solutions for customers.
Speaker:Cause I can attest to the same problem of making things for our office
Speaker:that never solve a lot of day or I mean all of the NWA stuff, frankly.
Speaker:Hopefully that's not all lost at this point.
Speaker:no.
Speaker:What about you?
Speaker:What's on?
Speaker:What's the
Speaker:Gonna mill the damn pallet pallet, pro palette's getting
Speaker:on the machine this week.
Speaker:And I wanna make the pallet and I wanna make long bases
Speaker:that I can't make right now.
Speaker:So like it's all kind of one thing, but it's also 15 steps to get there.
Speaker:Oh, and also we did make a pretty sweet fixture to be able to
Speaker:cut the cool forks yesterday.
Speaker:I whip that out
Speaker:pretty nice.
Speaker:It's like a vacuum fixture that you cut one side and then the one and done
Speaker:fixture on the, on the router, but
Speaker:not completely certain.
Speaker:It's going to work perfectly.
Speaker:But we needed, more than anything, we needed a way to cut the, the second
Speaker:op because once they turned into a half of a fork , they're real hard
Speaker:to hold again and when you turn 'em
Speaker:over.
Speaker:So hopefully that's, gonna work.
Speaker:It's, it's waiting for parts to go on at the moment.
Speaker:Awesome.
Speaker:Oh, I'm keen to see that.
Speaker:Tool hold.
Speaker:bit of router fixturing.
Speaker:that's pretty
Speaker:cool.
Speaker:Yeah.
Speaker:do a little video on how to do, how to add fix string to your router,
Speaker:which I think you're well capable of.
Speaker:But if anybody else is interested, I'll put a link to it that, how to like,
Speaker:tap into your frame and how to think about it and how to like, lay out your
Speaker:fixturing so that you can reuse it in cam.
Speaker:it was pretty key to be able to do something like this.
Speaker:It's in the computer already and in the machine already.
Speaker:Yeah.
Speaker:Awesome.
Speaker:Yeah.
Speaker:Good.
Speaker:Well, shall we get back to it?
Speaker:You have a button for that.
Speaker:Hmm.
Speaker:No.
Speaker:I'll just leave with this,
Speaker:Play us out George Michael, that's the name of that character
Speaker:in Arrested Development.
Speaker:Ah, yeah.
Speaker:Yeah.
Speaker:So I had this thought off the record.
Speaker:The,
Speaker:I appreciate the chat
Speaker:though.
Speaker:Always
Speaker:come in.
Speaker:Bye.