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Building Your Business to Support Your Life with Drew McLellan
Episode 720th April 2022 • Welcome To Eloma • Kiley Peters
00:00:00 00:49:31

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Today Kiley invites Drew McLellan to the show. Drew has worked in advertising for over 25 years and started his own agency in 1995 after a five-year stint at Y&R. He also owns and runs Agency Management Institute (AMI), serving more than 250 small to mid-sized agencies annually, helping them build agencies that are sustainable, scalable, and profitable. Drew often appears in Forbes, Entrepreneur Magazine, New York Times, AdAge, CNN, Businessweek, and many others.

Drew shares his travel journey around the country and his thoughts about life-work balance and what strategies work for his business. Tune in to this episode and hear more interesting insights from Drew.


07:27 – I don’t believe in life-work balance, I don’t think that exists, I don't think it's as beautiful as the books and the charts say. I think it's about life-work blend.

11:11 – Life work-balance suggests that there is a cut-off.

14:41 – I think the biggest privilege for me of owning my own business is that I only work with people that I like. If I don’t like somebody then I don’t take them as a client.

20:53 – Most agency owners underpay themselves, under reward themselves thinking that there is a big payday at the end that they're going to sell the business and they're going to have a lot of money.

45:42 – I very much want people to remember me as someone who wasn't in it for the money and who cares very much, genuinely and deeply cares for the people that I work with and the people that I work for.


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Instagram: @drewmclellan


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Drew McLellan’s Bio 

Drew McLellan owns and runs Agency Management Institute (AMI), which serves thousands of agencies small to mid-sized agencies (advertising, digital, marketing, media, and PR) every year, so they can make more money, keep more of the money they make while building an agency that is stable, sustainable and can scale.

He's worked in advertising for 30+ years and started his own agency in 1995 after a five-year stint at Y&R and still actively runs the agency today.