Shownotes
In this episode, I’m talking about authentic lead generation, and why so many people hate lead gen in the first place.
If you’ve ever cringed at “hey girl” DMs, aggressive follow-ups, or being pitched before you even finish a conversation, you’re not wrong. Lead generation gets a bad reputation because it’s often taught without integrity or patience.
In this episode, I break down what authentic lead generation actually looks like:
- Why you shouldn’t pitch until you’re invited
- The difference between lead generation and sales
- How to build real relationships without being awkward or pushy
- Why slow, intentional nurturing leads to better clients and referrals
I also share how I think about leads as connections, not prospects... and how tracking those relationships helps me stay consistent without obsessing or forcing sales.
If you want to generate leads in a way that feels aligned, human, and sustainable (especially as a mom with limited capacity), this episode is for you.
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Grab the 100 Leads System - A plug-and-play spreadsheet + 10-minute daily action plan that helps you track conversations, follow up consistently, and turn warm connections into paying clients, without creating daily content. https://mkhco.thrivecart.com/100-leads-system/
Grab an audit: https://mkhco.thrivecart.com/sales-breakthrough-audit/
💬 If you enjoyed this episode DM me on Instagram @momsdobusinessdifferent and LET A YOUNG THUG KNOW what you think!
Grab the FREEE Goods:
- The Bare Minimum Sales System Challenge: How to Build a Sales System That Works in 5–10 Hours a Week https://momsdobusinessdifferent.myflodesk.com/bmssc
- Grab a SNAPSHOT to show you exactly where to focus in the next 30-90 days rooted in your capacity in this season: https://momsdobusinessdifferent.myflodesk.com/snapshot
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Get the show notes here:
Links and Resources
- The Dear MamaCEO Sustack
- Kay Hillman Photography - Branding or VIP Experience
- Follow me on Instagram: @mrskayhillman
- Follow the podcast on Instagram: @momsdobusinessdifferent
