In this latest 'starter for ten' talk (part of a series of ten-minute talks about things of interest to marketers), LinkedIn Top Voice 2020, Sociologist, Bestselling Author and Poet, Amy Kean, tells us about the weird hypothesis.

More from Amy...

Amy is hosting a two-hour session on how to be weirder at work on 28th September. Tickets are limited to grab your place quickly https://www.speakeasy.com/e/weird-seance 

And if you want the full Weird Seance experience, Amy offers half-day workshops for any organisation. There's more information here https://www.sixthingsimpossible.com/weird-seance and contact amycharlottekean@gmail.com for more details.