There are 2 big changes you need to make to your business messaging right now. But before we get into that, we should probably talk about what business messaging is.

I know a lot of people aren’t sure exactly what messaging is, and there is even more confusion around this term that happens when people who don’t understand both marketing and copywriting try to define it on their own.

That’s why you have me, because understanding business messaging and writing it in a clear, concise way is what I do.