In this solo episode of The Talent Development Hot Seat, Andy is sharing some tips for building your personal brand. He strongly believes there are benefits to being mindful and intentional about it, and leveraging a strong personal brand can help build a brand with your company. It can even help attract and retain talent at your organization. A personal brand is particularly important for entrepreneurs and growing a business.

In this episode, you’ll hear:

1. What a personal brand is, why you need one, and how being mindful of that brand can allow you to become more successful long-term.
2. The factors that impact your personal brand and why that affects how people perceive your personal brand.
3. How social media and your online persona contribute to your personal brand and form impressions of you even before someone meets you.
4. Why building your personal brand as an expert on your topic can lead to more career opportunities and success.
5. How your legacy is affected by your personal brand and what you’re known for.

Connect with Andy Storch here:

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