Why do businesses have a hard time scaling up once they’ve reached $1M in annual revenue?

There are three main reasons that we’ll cover in a three part series:

• Not trusting or properly training team (part one)
• Little to no focus on client retention (part two)
• Overspending in lifestyle as though the business is much further along (part three)

In this episode we’re diving into a conversation around shifting your focus to retaining more clients for longer periods of time and increasing the lifetime value of a client.

04:53 - focus on keeping & reselling to current clients

11:19 - reactivating past clients

12:56 - extending the lifetime value of a client

16:05 - 3 aspects of client retention

22:08 - 8 phases to the client experience

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