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The Secret to Leveraging Sales for Profitability
Episode 34422nd April 2022 • Business Lunch • Roland Frasier
00:00:00 00:36:24

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Why leave money on the table when you could literally double your take-home pay with some simple, but powerful, tweaks to your business? 

On today’s episode, host Roland Frasier walks us through a number of accelerator tools you can use to leverage sales for profitability in your business without working harder or launching new products. Everything you need is right there in front of you—you just have to get creative. And you don’t even have to do that, because Roland has done it all for you. He shares actionable strategies for getting more bankable profits, increasing your profit margins, and creating true transferable value. You’ll learn about adding paid channels, acquiring customers in bulk, vertical and horizontal integration, expanding your value chain, and so much more. 


Listen in as Roland shares practical tips from decades of expertise in leveraging sales for profitability.


IN THIS EPISODE YOU’LL LEARN:

  • Everything you need to know about SPV, KPI, CAC, DPL, COI, and OPP 
  • How to increase transaction size and frequency of sales 
  • Why (and how) to add a channel partner
  • Why you need a value ladder and not just a high-ticket offer 


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