In this episode, we dive into the rising trend of bleisure travel—where business meets leisure—and explore how tourism businesses can tap into this lucrative and growing segment.

We break down what bleisure travellers are really looking for, from business-friendly amenities and flexible scheduling to relaxing, stress-busting experiences that help them make the most of their trip. You’ll learn how to tailor your offerings, create targeted campaigns, and make smart use of off-peak windows to capture more bookings. We also touch on how to build loyalty with this audience so they keep coming back—whether for work or play.

🎧 If you’re ready to adapt to the new ways people travel, this episode will show you how to position your business to meet the needs of this blended traveller.