Jules Kun, social media marketing strategist for many of the trainers at JB Sales, talks about her start in social media (tweeting to chefs for free appetizers!), her favorite lessons from working with Daymond John’s team while he was on Shark Tank, and in this episode hosts a mini consulting session with John on redefining his own brand in sales. Some of Jules’ most important advice is: always be what you are best at, leverage your community on relevant platforms, and consistency rules over everything.