The one about new aircraft engines, AI changing digital marketing, content marketing myths and the Banshees of Inisherin - TG94

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Episode 94 • 15th February 2023 • Two Geeks and A Marketing Podcast • Roger Edwards and Pascal Fintoni

The one about new aircraft engines, AI changing digital marketing, content marketing myths and the Banshees of Inisherin - TG94

00:00:00 Introduction

Here are your hosts, Roger and Pascal.

00:02:07 In the News

A selection of announcements and news releases from the world of marketing and technology that caught our attention.

00:16:40 Content Spotlights

ROGER: Revolutionizing Flight! The Amazing Potential of the CFM RISE Engine – Mentour Pilot on YouTube: https://youtu.be/ojVNOj-q3SQ

PASCAL: Will Artificial Intelligence Change The World Of Digital Marketing Forever? By Matteo Pittaluga: https://www.forbes.com/sites/forbesbusinesscouncil/2023/02/08/will-artificial-intelligence-change-the-world-of-digital-marketing-forever/

00:28:14 Marketing Tech and Apps 

ROGER: It’s all about a massive Google Maps upgrade: https://www.tomsguide.com/news/google-maps-just-got-a-huge-upgrade-heres-all-the-new-features

PASCAL: It’s all about going live on social media

eCamm Live https://www.ecamm.com/mac/ecammlive/?fp_ref=pascal29 released version 4.0 with lots of new features and a great 5-day challenge and a dedicated bank of resources.

Add free virtual backgrounds thanks to FreePik.com https://www.freepik.com/search?format=search&query=stream%20background&selection=1 and free background music thanks to CreatorMix https://creatormix.com/

00:41:00 This Week in History

Our selection of historical events and anniversaries from the world of science, technology and popular culture.

00:46:17 Creator Shout Outs

ROGER: Mike’s Book Reviews - How Pet Sematary by Stephen King Captures Grief In A Way That No Other Author Has Been Able To: https://youtu.be/Lw-TV77BJ-s

PASCAL: Joanne Dolezal, Digital and Content Marketing Specialist, author of ‘B2B Content Marketing Myths: Busted’: https://www.linkedin.com/pulse/b2b-content-marketing-myths-busted-joanne-dolezal/

00:52:18 Film Marketing

The Banshees of Inisherin (2022)

Director: Martin McDonagh

Writer: Martin McDonagh

Stars: Colin Farrell, Brendan Gleeson, Kerry Condon

Music: original score composed by Carter Burwell

Two lifelong friends find themselves at an impasse when one abruptly ends their relationship, with alarming consequences for both of them.

We look at the low key marketing campaign for a film that’s become a smash hit world-wide and whether Disney+ put it up too early and harmed its cinema run.

About Two Geeks and A Marketing Podcast

Hosted by the two geeks, Roger Edwards and Pascal Fintoni, to keep you up to date with the latest news, tech, content and wisdom from the world of marketing.

Roger is a man on a mission to keep marketing simple. He is the voice of the Marketing & Finance Podcast and the host of the RogVLOG series.

Pascal is also on a mission to demystify digital marketing. He's the host of the Content Marketing Studio video podcast and many other video series.

Every week we'll bring you the following segments.