In this episode, Jo Shilton interviews Anna Mountford, the founder of Green Wall Marketing, about her experience with AI in marketing. They discuss the impact of AI on creativity, the challenges of being a woman in a male-dominated industry, and the potential of AI in various sectors. They also touch on the ethical considerations of AI and the importance of continuous learning.

Takeaways

• AI can enhance creativity and improve marketing strategies when used effectively.
• Women in business face challenges in male-dominated industries, but having supportive mentors and managers can make a difference.
• AI has both positive and negative implications, and it is important to use it responsibly and ethically.
• Continuous learning is crucial in the rapidly evolving field of AI and marketing.
• There is a need for more women to be involved in AI and to have their voices heard in the industry.

Find Anna on LinkedIn

Green Wall Marketing