A CEO’s job is not only to work in the business but to work ON it too! A huge part of business growth is actually working on the strategies and tactics to make the magic happen for you and your company and that is why you should take your time to properly create a strategic plan that supports your vision as a business owner. 

Today, Pam talks about the difference between strategy and planning, and how these two are combined to create a strategic plan that helps your business grow. Jane shares the fundamentals of strategies and tactics so you never get them mixed up again and tell you how to make sure your vision is aligned with your actions.

In today’s episode we discuss:  

1. [01:28] What is strategic planning. A concept that combines both strategy and planning for success.
2. [08:01] How does a strategy become a tactic. Tactics and strategy are not the same, and knowing this can be the difference for how you’ll move towards success.
3. [09:52] The importance of understanding the interconnection of vision, strategy, and tactics. (We also have an episode dedicated to this. The link is down below!)
4. [09:24] How to create a strategic plan. A 9-step guide to making a great strategic plan. (Find the downloadable guide in the resources)
5. [15:41] Tips on how to follow your strategic plan and keep yourself stress-free in the process.
6. [19:38] How to know your strategy and tactics are aligned with your vision.

In this episode, we decided to focus on strategic planning but we also have episodes dedicated to Vision, Strategy, and Tactics as a business foundational pillar and how to create your vision statement. You can check them out in the Podcast section of our website or click on the links down below: 

• Ep. 4: Hard Work Is Not Enough. Check Your Inner Game and Vision
• Ep. 11: Have You Articulated Your Hopes And Dreams for Your Business? Creating Your Vision Statement

Find the resources mentioned in this episode over on our website flourish.biz.

Thank you for listening to this episode of Flourish and Grow to CEO! We hope you’ve gotten some useful insights on strategic planning and so you are able to create your own. Please share it with us on social media if you do. We would love to see it! 

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