Shownotes
Creating an ideal customer profile with Sid Upadhyay from WizeHire
How deep verticalization leads to great NPS and high gross margins
Successful go-to-market levers
North star metrics
Surviving the pandemic shut down and a great book recommendation
Hamilton Helmers' 7 Powers (see https://7powers.com/); he calls the moat discussed "process power". Here's a summary: https://blas.com/7-powers/