You can't lead beyond what you notice and awareness often begins with a metaphorical itch.

A feeling that something isn't quite right. Something isn't fitting. Something needs attention.

In this Quick Spoon, Ross reflects on a question that changed what he started paying attention to and explores why awareness can be uncomfortable, but essential for growth and leadership.

Reflection Question - What have you been noticing recently that you've been tempted to brush aside?

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QS2

[00:00:23] The answer I received wasn't particularly comforting, but it changed what I started paying attention to. [00:00:30] Awareness often begins with a metaphorical itch, a feeling that something isn't quite right, something isn't fitting, something needs [00:00:40] attention. The challenge is that awareness can be uncomfortable because once we notice something important, it becomes much harder to ignore. here's something [00:00:50] to try. What's one thing you've been noticing recently that you've been tempted to brush aside? Spend a few moments with it. See [00:01:00] what it might be trying to tell you.