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Convert audiences into buyers through digital marketing
Episode 2213th January 2023 • Business Veda • Malay Damania
00:00:00 00:09:54

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“Keep posting consistently to get engagement from your target audience. Eventually, people will be more inclined to accept your offer” - Malay Damania.

In this episode, your host Malay Damania shares the importance of having a digital presence. He talks about the shift in the buying patterns of the consumer. Earlier customers had lesser knowledge and spent little time knowing about a product, but that has undoubtedly changed. Today’s customer is intelligent and likes to make informed buying decisions.

Key Takeaways

  • Educate your audience about your products or solutions consistently. Develop trust in them so that you are their first choice when in need.
  • There are a lot of platforms like Facebook, Instagram, Twitter, LinkedIn, podcasts, Blogs and more. Choose a platform based on your expertise and target audience to close maximum leads.
  • Start by creating your profile, adding a vibrant photo and writing about who you are and what you offer on these platforms.
  • Write in detail about your expertise, accolades, credentials and testimonials.
  • Create high-quality content on the platform.

Listen to the entire episode to understand the exact steps that will help you to create a digital presence and why it is essential for your business.

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Malay Damania conducts business mentoring and coaching sessions to help small and medium business owners, startup founders, entrepreneurs, and CEOs to get past their stagnancy in business to move into a growth trajectory.

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**This show is produced and managed by Done For You Podcasts, full-service podcast launch and management company**