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How to Create An Unfair Advantage (w/Jen Gottlieb) | RTB#18
Episode 5427th November 2020 • The Road To A Billion • Stefan Georgi
00:00:00 01:21:45

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If you have a mission, a message, or a service/product that could have a meaningful impact on the lives of others…

But you just DON’T know how to get it in front of those people that you can help…

Then you ABSOLUTELY can’t miss Episode 18 of The Road to a Billion with Stefan Georgi…

The call-in show where YOU get to ask him questions about copywriting, freelancing, relationships, scaling offers, entrepreneurship, mindset, and more!

In this episode, Stefan and co-host Ed Reay are joined by PR whiz Jen Gottlieb…

Co-Founder and Chief Mindset Officer of “Super Connector Media,” a 7-Figure PR Firm that’s helped hundreds of people share their message and become industry leaders...

By connecting them with the network and audience they need to thrive, helping them leverage their own strengths, and getting them featured in top publications like Forbes, Business Insider, CBS, Good Morning America, etc.

Yup, she is an absolute mindset and connection rock star, and she’ll tell you how to become one too!

Just check out some of the mind-blowing insights you’ll learn in this video:

3 TOP SECRET tips for writing a killer pitch that’ll grab ANYONE’s attention

Jen’s “End of Life” mindset hack to overcome imposter syndrome, get rid of any kind of fear, and build rock-solid confidence (prepare to get SUPER amped up!)

A VERY common misconception that’s losing you a LOT of money and keeping your business from reaching its full potential

IMPORTANT NOTE for freelancers and entrepreneurs: Make sure to check out Jen’s “Be On TV Bootcamp” (link below in “resources” section)...

Whether or not you want to be on TV, the value you’ll get from it is undeniable and can be ABSOLUTELY game-changing for your business/career (at a SHOCKINGLY low price too!)

How can you be the NEXT person to be featured in an episode and get YOUR questions answered too?

“The Road to a Billion” Radio Show airs Thursdays at 10 am PST…

Join Stefan’s email list to get the registration link for future shows, plus lots of other updates and opportunities you won’t find anywhere else.

Sign up here: https://www.stefanpaulgeorgi.com/subs...

And make sure to subscribe to Stefan’s YouTube channel to get notified about new episodes the moment they’re released.

https://bit.ly/SubscribeStefanGeorgiYT

Show notes

  • The 2 reasons why this show is called “The Road to a Billion.”
  • How Jen Gottlieb plans to disrupt the PR industry with this one UNIQUE twist.
  • PR is only for people who are outgoing and charismatic right? WRONG. Most people Jen works with are introverts. However, they’re able to overcome their fears using this ONE crucial mindset shift.
  • The BIGGEST mistake most direct response businesses make in terms of PR. (Hint: This could make or break your sales.)
  • How Jen Gottlieb went from acting on the stages of Broadway and on VH1 to owning a 7-figure PR agency. WARNING - Avoid this common mistake when scaling your business. Ignoring this could unintentionally sink your business.
  • The fastest way to get your first or next TV segment in just 5 days. You’ll even get tips straight from the horse’s mouth from one of the biggest daytime shows.
  • One of Stefan’s BIGGEST regrets from 8 years ago… If he started earlier, he could have 10x his results by now.
  • The #1 MISCONCEPTION many everyday people have about PR. Plus, how an ex-marine with PTSD, who was contemplating suicide, almost didn’t change another person’s life.
  • Stefan shares a sneaky way for freelancers to leverage on PR and the ‘Be On TV Challenge’.
  • How do you track ROI/results from a PR campaign?
  • “Your mess is your message.” Why being vulnerable and authentic is the best way to attract people.
  • 5 tips to write a killer media pitch that will make producers and journalists choose you for a feature. Plus, how to apply the same principles to copywriting.
  • If you’re planning to get a media feature, here’s why cold emailing a media prospect could be the WORST approach. Do this instead to improve your chances.
  • What skydiving can teach you about managing issues, like imposter syndrome. Plus, a simple exercise to banish your fears and ‘force’ you to achieve your goals.


Useful resources/links

If you want to grow your business and become "The Recognized Expert” in your industry, join the Be On TV Bootcamp

http://beontv.co/stefan


Get rid of writer’s block and predictably crank out high converting sales copy in record time with Stefan’s “RMBC” copywriting course:

https://www.thermbcmethod.com/sp3/


Subscribe to “The Road to a Billion” Podcast on iTunes

https://podcasts.apple.com/us/podcast...


Justin & Stefan Talk Copy - Facebook Group

https://www.facebook.com/groups/19315...

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