"What we do in the next ten years will profoundly impact the next few thousand… This is no longer a scientific challenge; it is a communications challenge.”
- Sir David Attenborough
Let’s talk about climate change.
So we know the science, we're advanced in the tech and there’s a clear roadmap of what needs to be done. So why is the climate challenge so big and, in a lot of people's eyes, unobtainable?
As Attenborough says, it's all about communication. We need to rally the troops, inspire, motivate and use positive energy to make things happen. There's someone out there who lives by these characteristics. He's inspiring, motivated and has tons of positive energy. It's the founder of Enviral: Joss Ford.
Enviral is a creative agency that specialises in sustainability communications. Their clients include Greenpeace, Ecologi and Good Energy. Joss believes that big changes can happen in big business. Businesses can be a force for good and should think differently in everything they do. This means acting with sustainability at the heart of their operations.
I caught up with Joss to talk about all things planet and brand creativity - and also how to decarbonise a wedding. Enjoy!
Enjoy.
Connect with Joss:
Website | https://www.enviral.co.uk/
Instagram | https://www.instagram.com/go_enviral/
Twitter | https://twitter.com/go_enviral
LinkedIn | https://www.linkedin.com/company/goenviral/
I’m Brand Master Flash: I’m a brand strategist on a mission for good. Finding mastery is a continual practice, to stay on the path towards positive change and growth. My channels deliver a podcast, blog and vlog that promote ethical brand building and business transformation.
You want to be better, to do good and make positive change. You need to create a vision and turn it into a clear roadmap. How does the rest of the world see your brand? Does your identity truly represent who you are? If not, you need enlightened brand strategy.
Weekly content includes useful advice in brand strategy, business, creativity, design and marketing. Hear from brand leaders, marketers, creatives, artists and positive influencers who are building communities, pushing boundaries and making a positive impact.
Need brand support in your business? Hire me.
Website | https://seedcreativity.co.uk/
Connect with Jonny:
LinkedIn | https://www.linkedin.com/in/jonprest/
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Instagram | https://www.instagram.com/jonnybrandmaster/
Twitter | https://twitter.com/brand_flash
Facebook | https://www.facebook.com/brandmasterflash/
YouTube | https://www.youtube.com/channel/UCVOrQ5SyDM3c2Fz6YRvKJiQ
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Apple Podcasts | https://podcasts.apple.com/ca/podcast/brand-master-flash/id1498100600
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Tune In | https://tunein.com/podcasts/Business--Economics-Podcasts/Brand-Master-Flash-p1292108/?topicId=160986585
Music Credits:
YME FRESH
https://soundcloud.com/user-445264460
Big thanks to Jack Freestone (drums) and Lee Spreadbury (synths & keys) for the filthy beats and bass.